Summary
Overview
Work History
Education
Skills
Timeline
Additional Information
Generic

BETHANY MCLAGAN

Bartow,FL

Summary

Focused professional versed in office operations, customer service, and administrative support. Demonstrated ability to lead, motivate, and coordinate personnel, streamline operations, and develop successful strategies to achieve organizational objectives. A reliable and organized individual who combines excellent problem-solving skills, strong work ethic, and an eye for detail to ensure the success of an organization.

Overview

8
8
years of professional experience

Work History

Sales and Marketing Manager

Stirling Promotions
05.2023 - 05.2025
  • Conducted market research to identify new business opportunities and stay ahead of industry trends.
  • Analyzed sales and marketing data for improved strategies.
  • Improved brand visibility with well-executed promotional campaigns and engaging social media content.
  • Enhanced team collaboration through regular communication channels, fostering a positive work environment where ideas could flourish.
  • Optimized sales processes, streamlining procedures for increased efficiency and better customer service.
  • Excelled in territory management, optimizing travel routes for maximum client engagement and time efficiency.
  • Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment.
  • Cultivated and maintained strategic alliances with key partners and vendors.
  • Created and expanded sales presentations to new and existing customers increasing net sales revenue.
  • Reduced operational costs through streamlined workflows, smart budgeting practices, and efficient resource allocation.
  • Produced strong revenue numbers and continued promotional success.

Office Manager

Alabama Print and Mail
06.2021 - 12.2022
  • Implemented office procedures, creating streamlined processes.
  • Supervised administrative staff, driving front office operations and continuous workflow.
  • Resolved customer inquiries and complaints with timeliness and professionalism.
  • Managed office flow by providing direct support to visitors.
  • Leveraged multi-line phone system to answer and transfer calls to staff members.
  • Acted as point person for office equipment setup and end-user training and support.
  • Purchased office supplies and equipment to replenish inventory.
  • Fostered relationships with vendors to expedite orders, repairs and maintenance.
  • Assisted with the development of marketing and promotional materials.
  • Delivered quality customer service to staff and customers.
  • Cleaned and organized office, maintaining orderliness and reducing contamination.
  • Maintained frequent interaction with senior management to measure goal achievement and determine areas of improvement.
  • Represented business in marketplace and developed relationships with key accounts to promote and market business.

Area Manager

Ameritek
07.2020 - 06.2021
  • Coordinated customer visits and sales presentations to promote new products.
  • Developed new business opportunities through cold calls and lead generation.
  • Negotiated contracts terms and conditions to close sales.
  • Collaborated with colleagues to exchange selling strategies and marketing information.
  • Supported team and team goals by actively participating in sales meetings and training programs.
  • Planned and organized routes within territory to maximize efficiency and time in field.
  • Made outbound calls to prospects to identify high-quality opportunities.
  • Increased sales with existing accounts by upselling and introducing new products.
  • Prepared weekly and monthly sales reports and presented them to upper management.
  • Built and established strong relationships with customers, enabling long-term partnerships.
  • Entered customer transaction information into company databases.
  • Responded promptly to customer queries to increase overall satisfaction.
  • Used knowledge of company products and services to recommend solutions to customers.
  • Provided product information to customers and aligned products with customer needs to boost satisfaction.
  • Developed strong relationships with clients to grow business networks.
  • Arranged in-person meetings and visited with clients to improve success of sales pitches.
  • Followed up with customers after sales to gain feedback.

General Manager

Fully Promoted
02.2017 - 07.2020
  • Built and maintained relationships with vendors and suppliers.
  • Monitored store performance and identified opportunities for improvement.
  • Analyzed current processes and implemented efficiencies that reduced costs.
  • Managed profit goals against budget and prior year, keeping controllable costs within budget.
  • Met safety and security standards by overseeing preventative maintenance and repairs.
  • Used computerized inventory system to plan and manage adequate inventory levels.
  • Used customer feedback for improving operations and building brand loyalty.
  • Provided clear direction and set priorities for accomplishing desired actions and results.
  • Established employee development plan, setting clear expectations for team members.
  • Managed company assets by maintaining clean and fully equipped establishments with properly working equipment.

Education

Associate - Business Administration

Faulkner University
Montgomery, AL
05.2004

Skills

  • Project Management
  • Customer Relations
  • Organizational Skills
  • Accounts Payable and Receivable
  • Event Coordination
  • Excellent Multitasking Abilities
  • Customer Service Management
  • Email Correspondence
  • Business growth and retention
  • Team leadership

Timeline

Sales and Marketing Manager

Stirling Promotions
05.2023 - 05.2025

Office Manager

Alabama Print and Mail
06.2021 - 12.2022

Area Manager

Ameritek
07.2020 - 06.2021

General Manager

Fully Promoted
02.2017 - 07.2020

Associate - Business Administration

Faulkner University

Additional Information

  • President of my BNI
  • Member Liaison for Tennessee River Business Alliance
  • Member of Women in Business
  • Chamber Champion for Newnan-Coweta Chamber of Commerce (2 years)
  • Family is a priority