· Designed interactive dashboards using Tableau/Power BI, providing real-time insights that improved decision-making efficiency.
· Performed market research and competitive analysis, influencing product development strategies and optimizing pricing models.
· Assisted in the implementation of a CRM enhancement project, improving customer segmentation and personalized marketing efforts.
· Conducted data analysis to identify customer behavior trends.
· Collaborated with cross-functional teams to gather and document business requirements.
