Bianca Mistretta
Maspeth,New York
Summary
Results-driven Social Media Specialist with a proven track record in developing engaging content. Experienced in leveraging various social media platforms to drive brand awareness and increase audience engagement. Skilled in analyzing data and metrics to optimize social media strategies and campaigns. Adept at staying up-to-date with industry trends and implementing innovative approaches to maximize reach and impact.
Overview
7
7
years of professional experience
1
1
Certification
Work History
MUSIC PROGRAMMER
SiriusXM and Pandora
08.2019 - Current
- Collaborate with artists and record labels to access new and exclusive content
- Utilize music programming software to create custom playlists tailored to client preferences
- Manage music databases and maintained accurate metadata for tracks
- Analyze data and feedback to improve music programming strategies and offerings continuously
- Organize and hosted live music events and concerts
- Utilize industry knowledge to identify emerging trends and potential hits.
- Execute social media campaigns for various channel pages
JOURNALIST/EDITOR
Mix247EDM
05.2017 - 01.2021
- Edited articles for clarity, consistency, and SEO optimization to enhance readability and search engine visibility
- Researched, developed, and edited stories for distribution, ensuring accuracy and relevance to target audiences
- Conducted interviews and gathered content at music events, enriching articles with firsthand information and insights
- Maintained high-quality content standards and consistently met deadlines, ensuring timely delivery of articles.
SOCIAL MEDIA MANAGER
APT212
05.2019 - 08.2019
- Increased social media engagement through targeted campaigns, interactive content, and community management
- Utilized data analytics tools to track performance metrics and optimize social media strategies, driving significant growth in online presence.
SOCIAL MEDIA MANAGER/FRONT DESK MANAGER
LUXURGERY
05.2018 - 05.2019
- Managed and posted engaging content to Facebook, Instagram, and LinkedIn, increasing brand visibility and follower engagement
- Developed and maintained a comprehensive content calendar, ensuring consistent and timely posting aligned with marketing goals.
Education
Bachelor in Media Studies -
Hunter College
New York, NY01.2020
Skills
Audio Production : ProTools, Adobe Audition, podcast production, audio editing, sound design
Journalistic Research : Fact-checking, interview preparation, narrative development
Project Management : Content calendars, workow management, scheduling
Communication : Strong written and verbal communication, collaborative team player, talent coaching
Social media : Strategic planning, audience engagement, content curation
Development Tools : VS Code, GitHub
Social Media Platforms : Facebook, Instagram, X, Snapchat, TikTok
Web Development : MERN stack (MongoDB, Expressjs, Reactjs, Nodejs) , MySQL, HTML, CSS, JavaScript, jQuery, Bootstrap
SEO : Best practices, SEO copywriting
Social Media Platforms : Facebook, Instagram, X, Snapchat, TikTok
Social Media Tools : Empl, Canva
SEO : Best practices, SEO copywriting Research / Teamwork and Collaboration
Certification
Full Stack Engineering
Timeline
MUSIC PROGRAMMER
SiriusXM and Pandora
08.2019 - Current
SOCIAL MEDIA MANAGER
APT212
05.2019 - 08.2019
SOCIAL MEDIA MANAGER/FRONT DESK MANAGER
LUXURGERY
05.2018 - 05.2019
JOURNALIST/EDITOR
Mix247EDM
05.2017 - 01.2021
Bachelor in Media Studies -
Hunter College
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