Bill Drolet
Norwalk,CT
Summary
Global Sales Leader Diversified experience including sales leadership, operations, and revenue growth. Well-versed in Influencer activations, branded content solutions, broadcast, programmatic, and CTV. Focused, talented, and motivated leader, driving scalable growth in early, mid-stage and mature businesses. Global, national, and regional business exposure. Opportunity driver, closer.
Overview
14
14
years of professional experience
Work History
Chief Revenue Officer
Enthusiast Gaming Holdings, Inc
New York, NY
02.2020 - 05.2023
- Enthusiast Gaming is the largest vertically integrated gaming and esports company and has the fastest-growing online community of video gamers and world class influencers
- Built and lead the global sales, marketing, and customer success teams of 76 people across US/Canada/EMEA /AU and Southeast Asia
- Delivering sequential growth consistently year over year
- Closed 3-year $50 MM partnership with the National Football League (NFL) to launch Tuesday Night Gaming
- (TNG) where NFL Athletes and Legends play video games against our professional gaming creators live on YouTube
- Financial Highlights: 2022
- Annual Revenue of $202.8 million, up 21%YOY
- Gross profit of $63.5 million, up 68%YOY
- Gross margin of 31.3%, up 870 bps YOY
- Direct sales of $37.4 million, up 69% YOY
- Subscription revenue of $14.5 million, up 54% YOY
VP
Brainly, Inc
12.2018 - 02.2020
- Lead the global go to market platform strategy for video, display, native, and mobile solutions
- Responsible for global ad revenue trading across US, EMMA, LATAM and APAC regions
- Built and managed a team of 45 including direct sales programmatic sales, account management and ad operations
- Drove over $20MM in year one revenue.
Global Chief Revenue Officer
Mercor, Inc
01.2016 - 12.2018
- Responsible for driving revenue acceleration, brand differentiation and implementing business solutions
- Lead teams Including business development, corporate development, sales, and account management personnel
- Responsible for global revenue, growth, and strategic direction of the company
- Built an enterprise team of 150 sales and marketing personnel in US/EMMA/LATAM
- Increased revenue from $10MM to over $50MM which lead to the sale of company.
SVP Global Sales
Ntent
06.2013 - 01.2016
- Lead the global go to market sales strategy for display, native, mobile, video Influencer and branded content
- Lead sales organization of over 17O direct and inside sales
- Full P&L responsibility for Uvidi.com a top 50 Comscore video syndication platform
- Responsible for all corporate development
- Key partners include Univision, Viacom, NBC, Time Inc, Publicis, GroupM, OMG, and Fox Sports
- Increased top line revenue from $25MM to over $100MM, while improving net margin by 15% over 18 months, leading to a controlling investment from Telia Company based in Sweden
- Successful exit.
Vice President Digital Sales
The Weather Channel
09.2011 - 06.2013
- Responsible for over $300MM in cross platform advertising revenue
- Increased Sales from $200MM to $230MM in digital revenue
- Drove mobile revenue (130%) year over year up to $70MM
- Lead direct sales team of (22)
- Sales team comprised of (3) Directors, (10) AE’s, and (9) operations support staff
- Additional responsibilities include; branded content, video, social and programmatic sales platforms.
Vice President Sales
Time Inc.Digital Lifestyle Group
01.2009 - 01.2011
- Increased sales from $16MM to $27MM, Primary categories: Pharma, CPG, Retail, Travel, Beauty and Fashion
- Lead a team of 17 sales and business development personal
- Full P&L responsibility.
Education
BA - Communications
Marist College
01.1988
Skills
- Effective Communicator and Public Speaker
- Organizational Development
- Stakeholder Management
- Profit and Loss Management
- Business Development
- Executive Leadership
- Leadership and People Development
- Change and Growth Management
- Corporate Strategy and Development
- Goal Setting
- Sales Growth
- Talent Recruitment
- Marketing and Advertising
- Industry Expertise
Timeline
Chief Revenue Officer
Enthusiast Gaming Holdings, Inc
02.2020 - 05.2023
VP
Brainly, Inc
12.2018 - 02.2020
Global Chief Revenue Officer
Mercor, Inc
01.2016 - 12.2018
SVP Global Sales
Ntent
06.2013 - 01.2016
Vice President Digital Sales
The Weather Channel
09.2011 - 06.2013
Vice President Sales
Time Inc.Digital Lifestyle Group
01.2009 - 01.2011
BA - Communications
Marist College
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