Tone Christopher
New York,NY
Summary
Strategic digital marketer with extensive experience leading campaigns for artists, entertainment brands, and lifestyle initiatives. Skilled in cross-functional collaboration, content strategy, and data-driven growth across digital and social platforms. Known for combining creative vision with strong execution to drive fan engagement and measurable results.
Overview
5
5
years of professional experience
Work History
Brand Manager
Off White
New York , NY
01.2024 - 04.2025
- Led cultural marketing and experiential activations in NYC to boost brand relevance and digital reach
- Created immersive, community-driven events aligned with brand milestones and influencer partnerships
- Collaborated cross-functionally to unify brand voice across physical and digital channels
- Oversaw content coverage, influencer integrations, and social amplification
- Cultivated a network of influencers, artists, and stylists across NY, LA, and London to deepen brand storytelling
A&R Assistant
Interscope Records
Los Angeles, CA
08.2021 - 11.2023
- Developed tailored digital rollouts for artists, contributing to a combined 100K+ growth in streams and followers
- Directed creative campaign assets including cover art, video treatments, and IG/TikTok content
- Coordinated timelines between artists, producers, and managers for cohesive campaign execution
- Managed artist communications, optimized DSP profiles, and coordinated pitch submissions
Label Operations Intern
Fool's Gold Records
Brooklyn, NY
09.2020 - 05.2021
- Supported creative development for 10+ emerging acts and successful streaming campaigns
- Tracked and reported weekly analytics to inform marketing strategy
- Managed release calendars and cross-functional asset delivery
- Assisted with PR and digital campaigns for 25+ releases, including press kit development and influencer outreach
Education
Bachelor of Science - Digital Communications And Media
St. John's University
Jamaica, NY05-2021
Skills
- Team Leadership & Cross-Functional Collaboration
- Digital Campaign Strategy & Execution
- Content Development & Distribution
- Social Media Management & Community Engagement
- Influencer & Partner Relations
- Analytics & Performance Reporting
Timeline
Brand Manager
Off White
01.2024 - 04.2025
A&R Assistant
Interscope Records
08.2021 - 11.2023
Label Operations Intern
Fool's Gold Records
09.2020 - 05.2021
Bachelor of Science - Digital Communications And Media
St. John's University
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