Blanca Reyes

• Contribute to enabling a seamless, Omni shopping experience and direct customer service in the physical store to maximize every customer interaction.
• Ensure Store Operational Best Practices are implemented by the Area Teams, including all Omni Services and Solutions.
• Make necessary local adaptations to Global Best Practices in line with Sales Market and Regional Strategies.
• Collaborate cross-functionally to deliver improvements impacting Physical Store Operations.
• Ensure store workload capacity supports our customer-centric and commercial ambition.
• Support Area Teams and Sales Market Teams, in implementing the Store Operational Foundation, this includes collaborating with teams to rollout OSOM-Omni Store Operating Model
• Create and adapt training materials to secure the knowledge of Store Colleagues across the Sales Market in driving an Omni Customer Experience. This includes the preparation and training of all teams throughout the US & PR for the Customer Centric Reporting.
• Provide functional expertise and work closely with Local Business Tech to support the implementation and maintenance of digital solutions impacting the physical store, for example the roll out of shared devices and ceiling rfid readers.
• Support the Sales Market Operations Responsible by working in detail during the implementation of store projects such as openings, closings, rebuilds, and space optimization.
• Benchmark Area Teams on Store Operational Key Results to ensure best practices are maintained and commercial priorities are secured.
• Follow up to ensure Area Teams deliver on actions set from the CAT, Brand Tracker, and other internal/external insights and data.
• Drive and benchmark Area Teams on their Store Operational Execution and Key Results to ensure efficiency and maximize customer experience.
• Provided coaching and deliver training to strengthen knowledge of Store Operations within Area Teams and Stores.
• Introduced BOPIS (Buy Online, Pick Up In Store) to H&M's first rollout globally in the United States. A significant milestone for our brand. This innovative service allows customers to shop online and conveniently collect their purchases at their preferred H&M store, enhancing their shopping experience and offering greater flexibility. The rollout involved meticulous planning, coordination with various teams, and ensuring seamless integration with our existing operations.
• Collaborated on the rollout of lockers for our customers to pick up orders quickly and conveniently. Trained store teams, area teams and sales market teams throughtout the country.

This role requires a proactive and collaborative approach, working closely with various teams to drive operational excellence and enhance the overall customer experience.

• Conducted daily store operations, including opening and closing procedures and cash handling.
• Managed inventory tracking and physical inventory counts to minimize loss.
• Balanced sales, reconciled cash and made bank deposits to facilitate opening and closing duties.
• Resolved customer complaints in a timely manner.
• Trained and mentored associates to teach daily tasks and procedures.
• Oversaw inventory management through cycle counts, audits and shrinkage control.
• Monitored employee performance and identified performance gaps for corrective action.
• Updated and maintained store signage and displays.
• Prepared monthly reports on sales figures, expenses, profits.
• Prepared weekly schedules to verify proper floor coverage within fiscal guidelines.
• Ensured compliance with safety regulations and company policies.
• Strengthened work flow productivity by hiring, managing and developing top talent.
• Established store tactics and strategies to achieve operational performance and sales goals.
• Appointed to train Store Managers within my Area,
• As my next step in my career development, I supported Area teams in the follow up of selling KPI's, including- scheduling, sales goals, conversion, UPT, ADS, Staff / Manager development, and operational compliance.
• I was selected to work in the Expansion team for store openings and closings while still accountable for home store.

• Developed comprehensive store opening checklist encompassing support staff scheduling, contractor collaboration for stockroom setup, and management of NCG materials delivery, marketing, and garment trucks
• Organized and facilitated garment walks with merchandising and area teams to ensure proper setup, and allocation
• Oversaw setup of fitting rooms and cash points, ensuring availability of all necessary materials
• Collaborated with teams to ensure installation of all vinyls and directionals in stores
• Ensured all new stores were set up according to operational best practices
• Created store closing checklist for a seamless de-merch process
• Oversaw the transfers and STOM
• Completion of processing garment trucks in 2 days with my guidance
• To reduce the time and costs associated with opening stores, I streamlined the process for Blue category stores, from 11 days to 5.
• Identified and eliminated any unnecessary steps or processes in the store opening checklist. Focused on the critical tasks that are essential for opening and operation.
• Optimized size of support staff needed and evaluated the staffing requirements and adjusted them based on the store size and complexity to decrease and in most cases eliminate overtime hour usage.

• Lead and manage a team of 15-25 employees in the Department, ensuring that all tasks are completed efficiently and on time.
• Coached and trained new staff members, providing coaching on policies and procedures.
• Worked closely with sales associates to complete tasks.
• Performed opening and closing duties as part of management team and handled cash management.
• Executed commercial changes and setup all marketing to meet department sales goals.
• Created monthly schedules for staff members to ensure adequate coverage during peak hours.
• Conducted regular performance reviews to monitor progress of individual employees.
• Modeled supportive leadership qualities, motivating staff to achieve department goals and promote staff participation and team building.
• Planned and led team meetings alongside my store manager, to review business results and communicate new and ongoing priorities.
• Kept department on-target to meet sales and profit objectives

• Conducted daily store operations, including opening and closing procedures and cash handling.
• Managed inventory tracking and physical inventory counts to minimize loss.
• Created weekly work schedules for store personnel.
• Trained and mentored associates to teach daily tasks and procedures.

• Conducted daily store operations, including opening and closing procedures and cash handling.
• Managed inventory tracking and physical inventory counts to minimize loss.
• Balanced sales, reconciled cash and made bank deposits to facilitate opening and closing duties.
• Created weekly work schedules for store personnel.
• Trained and mentored associates to teach daily tasks and procedures.

• Engaged customers in friendly, professional dialogue to determine needs.
• Performed cashier duties such as accepting payments, issuing receipts and counting money back change.
• Helped customers find specific products, answered questions, and offered product advice.
• Answered incoming telephone calls to provide store, products and services information.
• Worked with fellow sales team members to achieve group targets.