Websites
Summary
Accomplishments
Overview
Work History
Education
Skills
Additional Information
Timeline

Bruce Michael Ferweda

Austin,TX

Summary

“Those who initiate change will have a better opportunity to manage the change that is inevitable.” ~ William Pollard


Skilled Business Development leader offering 20 years of experience in leading operations and enhancing revenue. Bringing expertise in client acquisition and contract negotiation, along with excellent interpersonal communication, relationship-building and team leadership abilities. Results-driven and proactive with demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives.

Accomplishments

Coach & Mentor | The Greater Tzaneen Community Foundation

Coach & Mentor | The Widow Center Nigeria

Board of Directors | Operations & BD for Your Ride Is Here

Board Member | Grand Prix Investors Fund

Work Placement Host & Mentor | Texas School for the Blind and Visually Impaired

Overview

31
31
years of professional experience

Work History

Client Manager | Business Development

RoutineAI
Austin, TX
04.2021 - Current
  • Cultivate relationships with new customers to promote growth and retention daily reaching 10 to 20 accounts.
  • Research and identify opportunities for account growth, account penetration, and market expansion weekly to reach 100 accounts.
  • Cold call & develop 500 weekly account opportunities via social media weekly articles, small batch emails, and monthly in-person inquiries.
  • Negotiate, prepare and manage contracts with new and existing clients.
  • Represent company and promote products at conferences and trade events developing category.
  • Create reports and presentations detailing case studies and distribute small-batch posts.

Client Manager | Guest Experience & Space Design

Bywater Cottages
New Orleans, LA
01.2012 - 01.2023
  • Supervise operations and 3rd party sales to maximize revenue, customer satisfaction, and staff productivity.
  • Design experiential spaces, create interactive customer relationship growth strategy
  • Manage high-profile customers and artists in residence to increase returning customer base.
  • Delegate tasks to support team and use cloud-based tools to manage all business aspects.
  • Built client relationships through various market channels, identifying and assessing guest needs, resolving issues, and guest relationships development.

Client Manager | Business Development

MSW Analytics
Austin, TX
04.2018 - 12.2020
  • Cultivate retention of 20 key relationships with decision-makers both domestically and overseas for teardown reporting lab development.
  • Identify and manage portfolio of 30 new monthly opportunities for account growth, account penetration & market expansion.
  • Developed, planned, and implemented marketing and social media campaign programs on monthly basis
  • Negotiated, prepared reporting, SOW, signed contracts, and manage "teardown" processes for new and existing accounts.
  • Reporting, and documentation of data analytics, use case studies, and scientific studies.

General Manager | Business Development

ZInger Hardware & General Merchant
Austin, TX
04.2002 - 02.2018
  • Design guest experience, merchandise selection, and logistics for 2 stores, 11,000 & 21,000 sq ft stores respectively
  • Directed operations, logistical controls, retail oversight, new product rollout & vendor relations.
  • Responsible for brand development, customer loyalty, and growth.
  • Devised marketing strategy and advertising rollout, building brand equity within local market
  • Reduced corporate risk by managing shrink processes and controlling inventory levels.
  • Formed and fostered strong relations with over 400 vendor sources, mentoring several dozen indie start-ups.
  • Engineered product category management to solidify excellent high-level consumer experience
  • Administration including human resources, payroll, & labor schedules, insurance, banking, and accounting.
  • Board appointments with indie startup companies and consultive go-to-market for new product entrants

Education

Master of Business Administration (MBA) Prerequisite -

Tulane University Business | University of New Orleans, New Orleans, LA
05.1998

Classes for Entrance into Tulane International Marketing

Pre-Masters Continuing Education - Business Administration And Management

University of New Orleans, New Orleans, LA
05.1993

Bachelor of Fine Arts - Printmaking & Photography

Univ. of Hartford Printmaking & Photography |, Hartford, CT
05.1985

Balanced portfolio includes Fine Art and Graphic Design

Associate Degree in Fine Arts - Print Making & Phootography

Pratt Institute - Lake Placid School of Art, Lake Placid, NY
05.1981

Skills

  • Account Management
  • Campaign Management
  • Contract negotiations
  • Mediation and Conflict Resolution
  • Client Relationship-Building
  • Business Development
  • Business Intelligence and Analysis
  • Strategic Business Planning
  • Sales Channel Building
  • Team Leadership
  • Customer Acquisition
  • Partnering and Relationships

Additional Information

MS Office | G Suite | CRM | SRM | ICON | 3PL | POS | Web Conference | Hubspot | ZoomInfo | Netsuite* | Adobe | Salesforce* | Procore | Ecommerce | Miro | Outplay* * Standard level

Timeline

Client Manager | Business Development - RoutineAI
04.2021 - Current
Client Manager | Business Development - MSW Analytics
04.2018 - 12.2020
Client Manager | Guest Experience & Space Design - Bywater Cottages
01.2012 - 01.2023
General Manager | Business Development - ZInger Hardware & General Merchant
04.2002 - 02.2018
Tulane University Business | University of New Orleans - Master of Business Administration (MBA) Prerequisite,
University of New Orleans - Pre-Masters Continuing Education , Business Administration And Management
Univ. of Hartford Printmaking & Photography | - Bachelor of Fine Arts, Printmaking & Photography
Pratt Institute - Lake Placid School of Art - Associate Degree in Fine Arts, Print Making & Phootography

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Bruce Michael Ferweda