Bobby Elliott
Phoenix
Summary
A Top Performing Professional with Awards and Certifications in flooring, cabinets, solid Surfaces and window coverings. Proven Abilities in Penetrating Commercial, Builder, Multifamily, Architecture specifications and retail Markets by Acquiring and Retaining Target Accounts. Recognized for Building Successful Management and Sales Teams, Cultivating Lasting Relationships with Key Decision Makers, and Exceeding Sales Goals. A Leader Who Provides Logical Solutions to Challenges, Maximizes the Available Resources to Increase Profitable Revenue, and has the Demonstrated Ability to Promote Products, Services and Develop a Large Client Base through Knowledge, Initiative and Teamwork.
Overview
27
27
years of professional experience
Work History
GM
Impact Property Solutions
12.2023 - Current
- Delivered exceptional customer experiences through personalized service offerings tailored to individual preferences.
- Fostered a positive work environment to improve team morale and productivity levels.
- Reduced costs with thorough budget analysis and strategic financial planning.
- Streamlined operations for increased efficiency by identifying areas of improvement in workflow processes.
- Drove revenue growth through the execution of targeted marketing campaigns designed to attract new clientele.
- Boosted customer satisfaction by implementing effective communication strategies and addressing concerns promptly.
- Strengthened brand awareness through the development of engaging promotional materials and online presence management.
- Implemented quality assurance measures, ensuring consistent delivery of high-quality products and services.
- Optimized inventory management, implementing accurate forecasting methods to minimize stock discrepancies and prevent excess waste.
- Collaborated with cross-functional teams to develop innovative solutions addressing complex business challenges.
- Championed staff performance recognition initiatives, promoting a culture of continuous learning and professional development within the organization.
- Increased market share through strategic partnerships and alliances with complementary businesses in the industry.
- Spearheaded process improvements, driving operational excellence across all departments within the organization.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Analyzed market trends and competitor activities to create competitive advantages.
- Developed and implemented strategies to increase sales and profitability.
- Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.
- Developed and maintained relationships with customers and suppliers through account development.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
- Implemented business strategies, increasing revenue, and effectively targeting new markets.
RSM / Commercial
FLOOR AND DÉCOR
06.2019 - 12.2023
- Proven Abilities in Penetrating, Commercial, Builder, Multifamily, Architecture specifications and retail Markets by Acquiring and Retaining Target Accounts
- Responsible for outside commercial sales Reps, lead generation, client procurement, and commercial Project management on behalf of the stores to pursue leads sourced at the store level and act as a liaison between store, inside commercial sales team, and the end user customer.
- Recruited sales force, develop sales goals and account management systems.
- Top sales leader of the company last 3 years running.
- Excelled in achieving sales goals, account management, customer satisfaction, business development, sales force.
- Accomplished in motivating, mentoring and developing regional account salespeople.
- Demonstrated expertise in customer-focused orientation excels in a culture that thrives on continuous improvement, results driven, and possesses an extra-effort work ethic.
- Consistently modeled the behavior that champions "Employees and Customers Come First" while
- Keeping the best interest of the organization in mind.
National Commercial Sales Manager
Star Floors Inc.
07.2018 - 05.2019
- Accelerated and launched a commercial division to complete flooring portfolio
- Secured Primary targets by acquiring large national, regional and local Senior Living, Multifamily and Commercial accounts
- Achieved and secured new business across the US.
- Monitored local, regional and national market trends, developed sales tools and executed strategies to grow market share.
- Delivered expertise in customer-focused orientation and exceled in a culture that thrives on continuous improvement, results driven, and possess an extra-effort work ethic.
- Excelled in managerial courage and confidence to achieve sales goals
- Slashed Vendor cost by negotiating pricing and shipping fees and achieved higher margins across all product lines.
- Accomplished in motivating, mentoring and developing sales and operations teams.
- Spearheaded and launched sales strategies, sales goals, sales teams, account management, customer satisfaction, business development, and achieving market share.
- Formulated innovative programs to maximize market-share in an ever-changing economy, while insuring the continuation and enhancements of services.
ISI-Interior Solutions- Director of Builder / Commercial Division HD Supply Interior Solutions - President AZ Div.
ISI- Interior Specialist Inc. / HD Supply Interior Solutions
02.2014 - 07.2018
- Orchestrated and oversaw 3 Location(s) approximately $65M in revenue
- Directed all sales and day to day operations activities for the locations
- Spearheaded and launched the execution of sales forecasting and sales strategies.
- Developed customer relationship standards and ensured satisfaction through operational excellence
- Developed talent acquisition and team development and retention of associates and adherence to company policy and procedures.
- Restructured personnel for efficient operations, coordinated adherence to policy and procedure and process excellence.
- Ensured appropriate staffing levels to meet service, financial and operational support demands
- Effectively Utilize training programs to develop sales and operations expertise.
- Initiated and developed customer relationships with existing and new customers
- Exceeding sales goals.
- Monitored local, regional and national market trends, developed sales tools and executed strategies to grow market share by 15-20% YOY and aggressively pursued new business opportunities
- Accomplished in motivating and developing sales and operations teams.
- Maximized P & L and Inventory/Accounts Receivable
- Analyzed and achieved positive Earnings before Interest & Tax (EBIT), Return on Investment Capital (ROIC) and Return on Sales (ROS) goals.
- Demonstrated expertise in customer-focused orientation excels in a culture that thrives on continuous improvement, results driven, and possesses an extra-effort work ethic.
- Excelled in managerial courage and confidence to achieve set goals
- Slashed Vendor cost by negotiating pricing and shipping fees and achieved higher margins across all product lines.
SR. VP
MCC Inc. Escondido, CA
01.2013 - 02.2014
- Launched the business model including but not limited to overseeing sales and marketing
- Manage the hiring of outside and inside sales force and training
- Analyze and implement strategies regarding P&L, inventory control, and price and product negotiations with vendors.
- Recruited sales force, develop sales goals and account management systems
- Retain customer satisfaction through effective business development.
- Analyzing P&L, timely reporting, delivering sales results and managing the expense budget.
- Coordinated and developed innovative programs to maximize market-share in changing commercial and retail sectors.
- Developed staff by recruiting, selecting, orienting, and training employees
- Maintained a safe and secure work environment; develop personal growth opportunities for each individual employee;
- Directed Day to day operations in the builder, commercial and retail divisions.
- Facilitated the hiring and termination of employees, trained and conducted performance reviews of employees working with our HR department.
- Represented the organization always in a professional, competent manner, in keeping with the high ethical and cultural standards set forth for the organization.
CEO
Designer Floors Inc., Dallas, TX
01.2006 - 12.2012
- Developed distribution strategies within territory geography to maximize the availability of products and services
- Drove products and solutions that increased the efficiency and productivity within the Commercial, Builder, and Retail Operations
- Redesigned the business model from the ground up including sales and marketing
- Maximized the sales force and training
- Spearheaded Inventory control, account management, price and product negotiations with vendors.
- Excelled in achieving sales goals, account management, customer satisfaction, business development, sales force and inventory control.
- Demonstrated goal oriented with superior work ethic and effective time management skills.
- Oversaw P&L, timely reporting delivering sales results and reduced the expense budget.
- Developed and negotiated volume pricing with global and regional vendors
- Exceeded the sales goal YOY.
- Created and developed innovative programs to maximize market-share in an ever-changing economy.
Regional Sales Manager
Floors Inc. Allen, Texas
01.1997 - 01.2006
- Developed a hard surface division to complete flooring portfolio
- Primary target was to acquire large national accounts and grow the business
- Doubled customer base within a seven-month span
- Responsible for pricing and product negotiations with vendors
- Involved in all aspects of training and development, policies and procedures.
- Acquired all targeted accounts within the region.
- Exceeded sales targets monthly.
- Qualified the sales force that doubled business.
- Maintained relationships with existing clients thus exceeding sales goals annually.
- Developed and implemented pricing for all core products sold through distribution channels.
- Recruited and managed sales force and estimating department.
Education
No Degree - Business Management
CCCC
Texas, McKinneySkills
- Strong negotiation skills
- Sales Presentations
- Objection handling
- Sales Reporting
- Strategic Prospecting
- Pipeline Management
- Closing Techniques
- Upselling strategies
- Cold-calling
- Performance Tracking
- Territory Management
- Contract Negotiation
Education Certifications
- P.A.C.E Certified in Business Management and Leadership
- Completed Undergraduate Courses Focused on Business and Marketing
- Certified in ICRI
- Certified in RH Probe
Timeline
GM
Impact Property Solutions
12.2023 - Current
RSM / Commercial
FLOOR AND DÉCOR
06.2019 - 12.2023
National Commercial Sales Manager
Star Floors Inc.
07.2018 - 05.2019
ISI-Interior Solutions- Director of Builder / Commercial Division HD Supply Interior Solutions - President AZ Div.
ISI- Interior Specialist Inc. / HD Supply Interior Solutions
02.2014 - 07.2018
SR. VP
MCC Inc. Escondido, CA
01.2013 - 02.2014
CEO
Designer Floors Inc., Dallas, TX
01.2006 - 12.2012
Regional Sales Manager
Floors Inc. Allen, Texas
01.1997 - 01.2006
No Degree - Business Management
CCCC
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