Bobby Moulder

Work History

Children's Hospital of Philadelphia

08.2019 - Current

Leads user experience activities including UX research, prototyping, wireframing, usability testing, user research, journey mapping, empathy mapping and interaction design
Leads development of branding and creative for four large-scale, federally-supported research initiatives
Designs and maintains five interactive websites; user journey design and compliance for usability and accessibility standards
Streamlines workflows for design projects, optimizing collaboration between team members and reduces project timelines.
Evaluates existing user interfaces for improvement opportunities to provide significant enhancements in overall user satisfaction.

Children's Hospital of Philadelphia

04.2017 - 08.2019

Led communications team across creative production, representing over 30,000 unique project tasks in graphic design, video production, event planning, budget management, communications strategy and social media
Served as creative advisor during the development of a post-mortem tissue donation video and interactive user support video series
Supported over 20 large-scale professional meetings including presentation design, logistics and IT support activities
Implemented analytics tools to measure the effectiveness of communication strategies and make data-driven decisions.
Enhanced brand visibility by developing and executing strategic communication campaigns.

Children's Hospital of Philadelphia

06.2016 - 04.2017

Focused digital strategy and increased web traffic growth by 230 percent
Managed comprehensive event budgets and vendor engagements for more than 15 professional conferences
Coordinated multiple complex projects simultaneously, ensuring timely completion and alignment with organizational objectives
Proactively identified potential challenges or roadblocks within projects, formulating contingency plans to ensure success.
Facilitated regular communication with donors and community supporters to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect

Ozburn-Hessey Logistics (Geodis)

07.2015 - 02.2016

Managed all receiving operations for three large client accounts including Groupon, JustBorn Inc., and Slimfast
Trained and directed 25 direct reports while overseeing more than $7 million in total inventory across three customer accounts
Led continuous improvement initiatives aimed at reducing waste, increasing efficiency, and enhancing overall productivity levels within the organization.
Resolved inventory tracking problems totaling more than $150,000
Proposed solutions and recommended implementations for a new 750,000-square-foot warehouse environment
Maintained open lines of communication with upper management to provide regular updates on operational progress and challenges faced by the team.

BYU Broadcasting (KBYU-TV 11)

05.2013 - 07.2015

Coordinated and supported digital content strategy, media management, and campaign execution for more than 15 community outreach events
Prepared digital campaigns and social media direction for several statewide events, including the Utah Summer Learning Program, Governor's Uplift Families Parenting Conference, Utah's Be A Neighbor Day, and other political, local and community events
Coordinated talent scheduling and travel arrangements, ensuring smooth logistics during filming periods
Liaised with directors, actors and other creative staff to successfully complete projects
Remained highly composed and calm in very fast-paced, stressful and constantly changing environments to provide optimal leadership and achieve desired results