Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Brad Jeffries

Louisville,KY

Summary

Accomplished sales and management professional with over 15 years of progressive experience in sales, entertainment, hospitality, and the wine/spirits industry. Highly motivated, self-starting individual with the ability to quickly understand complex concepts, identify/solve problems, turn ideas into logical strategies, implement systems that optimize sales, productivity, customer satisfaction, and increase profitability.

Overview

13
13
years of professional experience

Work History

On Premise District Manager/Sales Representative

RNDC Kentucky
06.2015 - Current


  • Developed training programs for staff members, improving their product knowledge and sales skills.
  • Monitored competitor activities to stay ahead of industry trends and develop effective counterstrategies.
  • Evaluated employee performance, providing constructive feedback and implementing necessary performance improvement plans.
  • Maximized profitability by optimizing pricing strategies and product offerings based on changing market trends and customer preferences.
  • Built relationships with customers and community to establish long-term business growth.
  • Develop and maintain productive relationships with key buyers or managers within account base
  • Continually exceed sales programming and projections
  • Customize tactical plans for new account openings to surpass the competition
  • Survey accounts to obtain market share in new opportunities presented
  • Take on high profile, high volume accounts and outperform expectations
  • Increased sales growth by developing and implementing strategic plans for assigned districts.

Operations Executive, Managing Partner

ECI (Southern Lounge KY, FSL Management)
10.2010 - 06.2015
  • Responsibilities include: Oversee all business and marketing operations for The Goose Island Beer Bridge, PBR Louisville, Tengo Sed Cantina, The Kill Devil Club, The Marquee Bar
  • Review financial statements, sales and activity reports, and other performance data to measure productivity, spending, and goal achievement
  • Execute sales building program to gain new customers and retain customer base.
  • Reduced operational costs through the identification of inefficiencies and implementation of cost-saving measures.
  • Managed cross-functional teams, ensuring successful completion of projects within deadlines and budget constraints.
  • Optimized supply chain management to ensure effective inventory control and reduced lead times for customers.
  • Improved employee retention rates by creating a positive work environment and offering professional development opportunities for staff members.

Education

WSET Level 2 Spirits
2020

WSET Level 2 Wine
2019

Stave And Thief Executive Bourbon Steward
2018

General Studies

Indiana University Southeast
01.2006

Skills

  • Marketing Initiatives
  • Competitive Analysis
  • Territory Management
  • Collaborative Mindset
  • Sales forecasting
  • Sales strategy
  • Account management
  • Event coordination

Accomplishments

  • 2022 RNDC District Manager of The Year
  • 2012, 13, 14 Jake Miller Award Runner Up (Nation's Top General Manager)
  • Consistently broke yearly sales records for large events in the Louisville area

Timeline

On Premise District Manager/Sales Representative

RNDC Kentucky
06.2015 - Current

Operations Executive, Managing Partner

ECI (Southern Lounge KY, FSL Management)
10.2010 - 06.2015

WSET Level 2 Spirits

WSET Level 2 Wine

Stave And Thief Executive Bourbon Steward

General Studies

Indiana University Southeast

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Brad Jeffries