Bradford Lett
Red Oak,TX
Summary
Creative professional with 20+ years of experience delivering brand-driven creative solutions across digital, video, and print platforms. Expert at transforming business objectives into compelling visual content that supports product marketing, brand growth, and customer engagement.
Overview
14
14
years of professional experience
Work History
Graphic Designer
Independent Contract Graphic Designer
01.2025 - Current
- Translated client goals into impactful creative concepts and compelling visual storytelling
- Designed marketing graphics, brand assets, and digital media to enhance brand visibility across multiple industries
- Produced and edited promotional videos and product marketing content to engage target audiences effectively
Senior Graphic Designer / Videographer
Lawson Products
01.2019 - 01.2024
- Produced product marketing videos and promotional media
- Designed catalogs, brochures, and sales marketing materials
- Maintained brand standards across typography, color, and visual identity
Graphics Manager
Winzer Corp
01.2015 - 01.2019
- Led a creative team delivering marketing and design initiatives
- Managed creative workflows and project timelines to ensure timely execution of design initiatives
- Ensured brand consistency across all corporate campaigns to strengthen market presence
Graphic Designer
Winzer Corp
01.2012 - 01.2015
- Developed logos and branding assets to establish cohesive identity across products
- Designed marketing collateral, catalogs, and promotional materials to enhance brand visibility
- Conducted product photography and edited images in Photoshop to create compelling visuals for campaigns
Education
Associate of Arts - Graphic Design
Art Institute of Dallas
Dallas, TXSkills
- Adobe Creative Suite
- Photoshop
- Illustrator
- InDesign
- Premiere Pro
- After Effects
- Audition
- Brand design
- Campaign design
- Video Production & Editing
- Creative Direction
- Digital production
- Storytelling
- Project management
- Microsoft Office
- Word
- Excel
- PowerPoint
Portfolio Highlights
- Product marketing videos and demonstrations
- Marketing and sales collateral including catalogs and brochures
- Brand identity development and logo design
- Product photography and image editing
- Digital marketing graphics and visual assets
Timeline
Graphic Designer
Independent Contract Graphic Designer
01.2025 - Current
Senior Graphic Designer / Videographer
Lawson Products
01.2019 - 01.2024
Graphics Manager
Winzer Corp
01.2015 - 01.2019
Graphic Designer
Winzer Corp
01.2012 - 01.2015
Associate of Arts - Graphic Design
Art Institute of Dallas