Bradley R Cieslak

• Led large sales, account management, and Customer experience teams.
• Delivered high-quality administrative support and management, planning and policy assistance to the leadership team and board members.
• Established and maintained highly effective relationships with clients and industry partners to drive growth in molecular, microbiology, toxicology, core blood testing.
• Exceeded sales quotas by 15% and increased profitability through effective sales strategy and business planning.
• Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits cross-department.
• Negotiated client pricing, contracts and agreements to cultivate profitable business transactions.
• Skilled in effective and professional communication with C-Suite and key company stakeholders resulting in executing a sale.
• Achieved sales goals month over month and service targets by cultivating and securing new customer relationships.
• Grew gross margin by 65% YOY and established $5MM annual revenue growth.
• Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
• Implemented operational systems and procedures to increase sales.
• Drove sales by developing multi-million dollar transaction agreements.
• Managed accounts to retain existing relationships and grow market share of business by 5%.
• Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
• Managed revenue models, process flows, operations support, and customer engagement strategies.
• Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
• Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
• Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
• Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
• Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
• Compiled and analyzed data to determine approaches to improve sales and performance via CRM - Salesforce.

• Led a sales team consisting of 9 sales reps, 3 service reps and independent contractor groups.
• Initiated key strategies to expand the laboratory footprint and volume.
• Established an effective CRM and a sales cycle management program.
• Developed sales representatives strategic growth tactics and client sales approach.
• Leveraged industry reference laboratory relationships to generate company revenue and drive cost savings by establishing key partnerships.
• Streamlined clinical lab efficiencies through cross-department collaboration with Lab Operations, RCM, Logistics, and Finance resulting in operational excellence.
• Launched Illinois Marketplace resulting in revenue growth exceeding $300K quarterly.
• Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue.
• Heightened test compendium awareness and drove profit margins by 7% MOM.
• Crafted overall account sales strategies and coordinated activities of sales executives to achieve revenue goals.

• Developed and executed a company sales growth strategy in line with the organization's mission and vision for growth.
• Designed compensation models aligned to STARK and ECRA regulations
• Drove strategic improvements to enhance operational and organizational efficiencies within LIMS, RCM and via CRM tools.
• Instituted formal operating procedures and enforced adherence to policies and regulations that impacted company's bottom-line.
• Performed continuous evaluations of laboratory business, teams and policies to keep operations efficient and consistent.
• Planned and integrated project and program schedules.
• Led development of business operation processes and policies.
• Revamped operational plans to refocus staff and align processes with business objectives.
• Directed design and execution of business transformation initiatives to drive performance, profit optimization and growth opportunities.
• Reduced waste and pursued revenue development strategies to keep department aligned with sales and profit targets.
• Identified and communicated customer needs for supply chain capacity and quality teams.
• Established performance goals for employees and provided feedback on methods for reaching those milestones.

• Targeted Infectious Disease and Women's Health prospects in other territories through careful research of competitor products, services, and trends.
• Responsible for the design, implementation, and management of the lifecycle of a specimen workflow via the sales and operations channels.
• Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
• Responded to and successfully established Covid-19 testing to support national testing services.
• Organized promotional events and interacted with community to increase sales volume by 35X.

• Up-sold and cross-sold test services across all specialties effectively, driving sales and increasing revenue in private physician offices in Illinois, Indiana and Missouri.
• Understood and maintained the compliance of Stark laws and Regulations.
• Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
• Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
• Built relationships with customers and community to promote long term business growth.
• Stayed current on company offerings and industry trends.
• Built diverse and consistent sales portfolio.
• 2018 -Exceeded Quota by 100% and rose to 2nd seed.
• 2019 - Exceeded Quota by 100%
• 2020 – Exceeded Quota by 190%
• Implemented new tracking software to streamline operational efficiencies.
• Unlocked hidden value of integrative medicine providing access to an unmatched test menu.
• Created partnerships with several lab vendors successfully growing the integrative medicine division.
• Worked closely with Lab Directors to improve processes and efficiencies.

Independent Sales Rep for Smith & Nephew Sports Medicine

• Sold ancillary products to assist customers with better pricing on products
• Effectively managed and grew 35 Chicagoland hospitals and surgery centers, selling capital and disposable products.

KEY ACHIEVEMENTS

• 2015-promoted to Power Specialist for entire Midwest territory
• 2015-Q4 TD ($610,973) 111.2% to Quota
• 2015 -YTD SMD 100.9% ($2,089,027) 7.2% YTD Growth
• 2013 -117.86% ($610,519) SMD Quota in Q4 of 2013
• 2013- 286.37% ($443,839) Capital Quota in 2013

Independent Sales Rep for Hub Sports Medicine

• Converted and managed DVT (deep vein thrombosis) prevention sales in surgery center settings.
• Consulted with customers to assess needs and propose optimal solutions.

KEY ACHIEVEMENT

Two significantly large six-figure account conversions.

• Planned and Directed over 13 events
• Developed two youth training programs with local sports associations
• Directed and Coached 1st Guns N Hoses Charity football game at Cowboy Stadium
• Oversaw the building of YFN website, acquiring and building vested NFL staff
• Managed day-to-day operations, marketing and advertising camps and combines, coaching.
• Established several large corporate sponsorships which allowed YFN to build strong community relationships while giving back through various charity events.

• Recruited 3 new staff members and 2 partnerships
• Over $325,000 revenue in 2009
• Set record for promotion to Senior National Scout (3 Months)
• Selected to Presidents Club for Top Performers
• 2009 Rookie Scout of the Year

• Gained exceptional communication skills while working with various media outlets
• Well-disciplined and prompt to rigorous practice and training schedules
• Obtained extensive knowledge on leadership and being a team player
• Participated with various charity organizations
• Monitored competitor activities to assess strategies and gain advantages in future matches.
• Managed time effectively while traveling for games, attending practice, and going to classes.
• Exhibited excellent teamwork and strong work ethic by promoting camaraderie.
• Attended all practices, meetings, and workouts on time.
• Collaborated with teammates and coaches to build relationships and create cohesive team environment.
• Adhered to sports psychology practices to remain calm and focused during competitions.
• Maintained professionalism when attending charity, sporting and media events as team representative.
• Developed and maintained key relationships fellow athletes, coaching staff, and school administrators and professors.
• Followed instructions from coaches to execute consistent and effective results.
• Trained extensively each week for upcoming competitions to perform at top-level.