Summary
Overview
Work History
Education
Skills
Certification
Timeline
Bradley R. Hoolahan

Bradley R. Hoolahan

Savannah

Summary

Proven leader and dynamic award-winning professional with 20 years of experience in the healthcare industry,15 years in rheumatology including pharmaceuticals, clinical operations, diagnostics & member services (value-based care / data / GPO); valued for consistently exceeding sales expectations, delivering strong and sustainable revenue, market share and profit Passionate team player delivering consistent results through strategic business planning, cultivating productive business relationships across the United States, leveraging analytic prowess for optimized operational execution and skillfully allocating resources to enhance the corporate bottom line

Overview

25
25
years of professional experience
1
1
Certification

Work History

Head of Sales

Aqtual INC.
03.2023 - Current
  • Promoted Aqtual technology to KOLs, Study Investigators, Advocacy Groups and Pharma Partners across the US
  • Collaborated with Medical Affairs and Clinical Operations in PRIMA-102 study
  • Helped choose and activate 52 Rheumatology sites across the United States
  • PRIMA-102’s enrollment surpassed 1200 patients in less than a year.


Regional Sales Director

SCIPHER MEDICINE
07.2021 - 02.2023
  • Manage 8 Account Executives across South selling PrismRA to rheumatologists
  • Work closely with KOLs, speakers, super groups and national organizations promoting value of PrismRA
  • 2022 Regional Sales Director of Year
  • #1 Region every quarter since being manager; Q42021 through Q42022
  • Forecasted #1 region Q12023
  • Spearheaded first two EMR bi-lateral integrations

Account Executive

SCIPHER MEDICINE
06.2020 - 07.2021
  • One of three representatives to launch PrimsRA to rheumatologists across the East Coast as part of a clinical trial and/or provider experience program
  • Connected providers with PrismRA utilization to investors helping secure Series C and D financing
  • #1 in total accounts through Q42020
  • #1 in total tests in Q22021 30% of entire company
  • Mentored 5 new hires
  • Developed first PrismRA speaker Dr
  • James Mossell
  • Interim Manager of North Region in Q32021 while managing territory

Recruitment Specialist / Member Solutions Representative

UNITED RHEUMATOLOGY
01.2018 - 02.2020
  • Built relationships with rheumatologists and practice administrators across the United States
  • Contacts include United Rheumatology members as well as prospects that decided not to join organization; a list of over 300 cell phone numbers and 1000 email addresses
  • Tracked quarterly GPO utilization of biologics for United Rheumatology practices, consulting members on drug units required to be purchased to earn rebates
  • UR-GPO contracts with manufacturers included JNJ (Remicade, Simponi, Stelara), UCB (Cimzia) BMS (Orencia), Pfizer (Inflectra), Merck (Renflexis)
  • Monitored two competitors Bendcare and Articularis by gathering marketplace information on new products and services, pricing, and recruitment techniques
  • CY 2019- New member penetration rate of 92% in states covered
  • Finished #1 on team with addition of 42 new members including 2 new states, New Mexico and Arkansas
  • Transitioned 8 prospects to colleagues
  • CY 2019 – Exceeded signed Data Accounts goal by 140%
  • CY 2018- Visited 100% of existing members
  • Finished #1 on team with addition of 110 new members
  • Total UR membership went from 391 to 625 during tenure with company

Strategic Account Manager

CRESCENDO BIOSCIENCE-A Myriad Company
01.2017 - 01.2018
  • Collaborated with 10 members of the sales team across the Midwest and Southeast, strategically targeting accounts interested in the Practice Integration program’s goals of ensuring timely access to vital information, increased quality of care, and improved efficiency of the practice
  • Conducted practice observations focusing on patient and information flow in an office
  • Utilized Lean Six Sigma principles to help practice administrators, staff, and physicians identify bottlenecks and opportunities for work flow process change
  • FY 2017- worked with 45 accounts across the Southeast and Midwest, 18 reaching ‘A’ status
  • Lean Six Sigma project completion

Clinical Rheumatology Liaison

CRESCENDO BIOSCIENCE-A Myriad Company
07.2011 - 01.2016
  • Launched Vectra DA to rheumatologists across the Southeast, penetrating 10 accounts in first two months selling product
  • Successfully targeted progressive physicians to attend advisory boards, become speakers and be part of population management project
  • Managed one of the largest territories in the company encompassing Georgia, Florida, Alabama, and South Carolina with sales responsibility for over 200 physicians
  • CY 2012- Ranked 4th in Nation out of 22 CRLs
  • Increased total assays in 18 of first 21 quarters with company
  • Consistently in top 5 in revenue and top 8 in total volume in country
  • Q1 and Q2 2014- Ranked 1st in Nation out of 38 with 115% growth (company moved to fiscal year)
  • FY 2016- Ranked 7th in Nation out of 34 CRLs in goal attainment
  • 2017- Promoted to Strategic Account Manager

Regional Account Manager

TETHYS BIOSCIENCE INC.
09.2010 - 02.2011
  • Launched PreDx Diabetes Risk Score to physicians practicing family medicine, internal medicine, obstetrics and gynecology, endocrinology and cardiology
  • Responsible for developing business opportunities with employers, health care systems and large group practices
  • Established over 30 accounts during launch, 8 of which incorporated PreDx into their routine blood work panel
  • Early adopters of PreDx included key opinion leaders in endocrinology, internal medicine and physicians working with Memorial University Medical Center

Technical Sales Specialist

CYPRESS BIOSCIENCE INC.
01.2009 - 09.2010
  • Launched and promoted Avise brand personalized medicine and Savella to rheumatologists, pain specialists, and primary care physicians
  • Ranked 7th out of 51 in the region for total portfolio through Q32009 and 10th for YE2009
  • Ranked 11th out of 49 in the region for total portfolio in Q12010
  • Ranked 2nd out of 9 in the district for Savella TRX from launch through Q12010

Senior Specialty Sales Representative

BRISTOL- MYERS SQUIBB
10.2002 - 01.2009
  • Spearheaded sales of Plavix, Avapro and Coumadin to cardiologists, nephrologists, neurologists, endocrinologists, and internal medicine physicians in South and Midtown Manhattan
  • Pinnacle Award Winner in 2008 and 2004
  • Joined Manhattan territory in Q32006; ranked 285th out of 298
  • As of Q42007; ranked 74th out of 299

Financial Account Manager

THOMSON FINANCIAL
10.1999 - 01.2001
  • Managed investment bank product sales
  • Directed and coordinated sales representative’s efforts

Education

Bachelor of Arts -

Boston College, Chestnut Hill, Massachusetts
01.1995

Skills

  • Sales coaching
  • Clinical operations
  • CRM proficiency
  • Competitive intelligence
  • Strategic partnerships
  • Sales forecasting
  • Excellent communication skills

Certification

Lean Six Sigma Bronze Certified

Timeline

Head of Sales - Aqtual INC.
03.2023 - Current
Regional Sales Director - SCIPHER MEDICINE
07.2021 - 02.2023
Account Executive - SCIPHER MEDICINE
06.2020 - 07.2021
Recruitment Specialist / Member Solutions Representative - UNITED RHEUMATOLOGY
01.2018 - 02.2020
Strategic Account Manager - CRESCENDO BIOSCIENCE-A Myriad Company
01.2017 - 01.2018
Clinical Rheumatology Liaison - CRESCENDO BIOSCIENCE-A Myriad Company
07.2011 - 01.2016
Regional Account Manager - TETHYS BIOSCIENCE INC.
09.2010 - 02.2011
Technical Sales Specialist - CYPRESS BIOSCIENCE INC.
01.2009 - 09.2010
Senior Specialty Sales Representative - BRISTOL- MYERS SQUIBB
10.2002 - 01.2009
Financial Account Manager - THOMSON FINANCIAL
10.1999 - 01.2001
Lean Six Sigma Bronze Certified
Boston College - Bachelor of Arts,
Bradley R. Hoolahan