Bradley N. Smith
Regional Sales Manager
New York,NC
Summary
Multi-faceted Regional Sales Manager promoting excellent record of meeting company-defined quotas through exceptional sales strategy. Mentors employees to develop top-performing team members. 10-year progressive career background combined with dedication to corporate growth and development.
Overview
11
11
years of professional experience
6
6
years of post-secondary education
1
1
Certification
2
2
Language
Work History
Regional Sales Manager, Area Benefit Manager- Insurance Broker/Underwriting Specialist
NASB
Charlotte, NC
10.2018 - Current
- Lead teams that generate average of 1.2M annually/100K+ monthly per agent in revenue.
- Team revenue production with headcount ranging from 5-8 Final Expense Sales and Recruitment Professionals (Top 5 out of 70+ Teams Annually):
- 2021: $1.2M Billable Annual Premium
- 2020: $1M Billable Annual Premium
- 2019: $900K Billable Annual Premium
- Personal revenue production (Top 20 out of 500+ Annually):
- 2021: $356k Billable Annual Premium
- 2020: $215k Billable Annual Premium
- 2019: $192K Billable Annual Premium
- Recruit new hires internally to support sustained revenue and headcount growth of agency
- Assisted in development of business and performance goals for agency.
- Collaborate with C-level executives to forecast and scale business through recruiting efforts by 35% YOY.
- Build territory and expand opportunities through exceptional relationship building, training, presentation skills, and accountability.
- Exceeded targets by building, directing and motivating high-performing sales team.
- Contacted key accounts regularly and achieve 95-100% satisfaction scores by routinely re-assessing needs and resolving conflicts
- Boost market share by 45 % by establishing sales and distribution channels, promoting new products and solidifying sales partnerships
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings
- Achieved regional sales objectives by coordinating sales team, developing successful strategies and servicing accounts to strengthen business relationships
- Introduced cost-saving initiatives to reduce losses and increase profit margin
- Effectively recruited and hired highly talented individuals bringing exceptional skills and expertise to sales team
- Held regular performance evaluations to assess strengths and weaknesses of team members and provide counseling to improve outcomes
- Evaluated costs against expected market price points and set structures to achieve profit targets
- Targeted prospects in other territories through careful research of competitor products, services and trends
- Developed sales strategy based on research of consumer buying trends and market conditions
- Executed successful promotional events and trade shows
- Understood and capitalized on industry trends to shape and enhance value-added solutions and strategies for new market developments
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results
- Modeled strong negotiation skills to help team members close tough deals with lucrative clients
- Finalized sales contracts with high-value customers
- Boosted market share by establishing sales and distribution channels, developing new products and solidifying sales partnerships
- Met with each sales representative on monthly basis to answer questions, resolve issues and identify new strategies
Business Development & Recruiting Manager
Robert Half Technology
Charlotte, NC
10.2017 - 10.2018
- Ran full desk recruitment and business development strategy to place 1.8M in permanent placement candidates
- Provided permanent Staffing solutions for full SDLC Life Cycle for Fortune 500 IT companies as well as local small businesses
- Consulted with companies on staffing needs as well as forecasted future staffing needs for clients.
- Developed CRM database of qualified leads through referrals, cold calling, direct mail, email campaigns and networking.
- Elicited stakeholder feedback and input through interviews and surveys
- Gathered customer needs and worked with product development teams to implement changes based on feedback
- Provided sales support for new and inactive customers, increasing sales volume 70%.
- Prepared and finalized contracts with over 50 clients, bringing in $1M in new revenue.
- Collaborated with marketing team to develop successful marketing strategies.
- Developed and implemented business plan and marketing strategy for IT market.
- Built customer acquisition strategy, generating monthly growth of 8%.
- Devised effective marketing, sales and other promotional initiatives.
- Reached out to potential customers via telephone, email and in-person inquiries.
- Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Developed and promoted successful company sales and account management personnel into leadership positions to drive company growth.
- Partnered with business teams and IT personnel to align project goals with business strategy and define project milestones.
- Negotiated, prepared and signed contracts with clients.
- Collected data and performed customer needs analysis.
- Identified key products, services and customers and used data to devise innovative sales and marketing plans enabling dramatic growth.
- Performed research to uncover potential target areas, markets and industries.
- Consulted with product development teams to enhance products based on customer interest data.
- Taught consultative selling techniques to new and existing staff members to build expertise.
Recruitment Manager/Case Manager
Maxim Healthcare
Greenville, NC
07.2016 - 10.2017
- Prospected, recruited, hired, and onboarded RN,LPN,PCA and CNA nursing candidates for procured Medicaid and Medicare Home Healthcare patients
- Consistently maintained staffing 90% of patients and clients generating 475k+/- revenue monthly in billable hours
- Led team to staff annual Flu Shot clinics (approximately 300 clinics) while recruiting, qualifying and onboarding specialized nurses to staff event.
- Worked with business development managers to build relationships and partnerships with Nursing, Retirement homes, Skilled nursing facilities, schools and prisons.
- Built and strengthened successful relationships with external recruiters and agencies.
- Set and conveyed recruitment goals to downstream staff.
- Met with managers to discuss vacancies, applicant qualifications and characteristics of top candidates.
- Designed, developed and implemented successful recruitment process to fill more than 500 vacancies each year.
- Customized wording of job profiles, social media techniques and website subscriptions.
- Performed sourcing, interviewing, negotiations and hiring.
- Reviewed applications and resumes to support hiring activities.
- Decreased employee turnover by 20% through employee development.
- Developed marketing strategies to generate leads.
- Recruited and hired employees for Skilled and Unskilled nursing clients.
- Streamlined HR efficiencies, coordinated new hire orientations and provided onboarding and training for 500 new employees.
- Collaborated with legal and compliance teams to review paperwork, obtain feedback and procure available information for new training processes.
- Served as representative in various civic and community functions to further enhance company image and develop additional business.
- Streamlined complaint response management by providing guidance on policies and ensuring appropriate and accurate investigation processes.
- Provided resolution to complex and confidential issues.
- Recruited top talent to maximize profitability.
- Worked with managers to achieve compliance with organizational policies, providing clarifying information and recommending necessary changes.
- Executed on-time, under-budget project management on complex issues for senior leadership while supporting sales planning initiatives.
- Maintained optimal staffing levels by tracking vacancies and initiating recruitment and interview processes to identify qualified candidates.
- Coordinated activities of human resources team, distributing resources and personnel effectively across organization to meet HR needs.
- Strengthened operational efficiencies and traceability by developing organizational filing systems for confidential employee records and reports.
- Discovered and resolved complex employee issues that affected management and business decisions.
- Followed programs closely to assess effectiveness and make proactive changes to meet changing demands.
- Utilized compliance tools, corrective actions and identification of deficiencies to mitigate audit risks.
Leasing Sales Director
The BellamyApartments
Greenville, NC
02.2014 - 07.2016
- Led team of 3 leasing professionals to lease average of 5.4M+/- annually in student apartment sales
- Consistently maintained 90% closing ratio of qualified lessees to apartment rentals.
- Worked closely with Marketing manager and property management to market to students at ECU, Pitt Community college and prospective students in need of housing.
- Networked with collegiate athletic boards to market at university events.
- Provided leasing expertise to parents and students who require housing during school year.
- Responded to Common Area Maintenance (CAM) inquiries.
- Managed operations and leasing of upscale community of nearly 1,500 executive apartment homes.
- Planned special events such as lotteries, dedications and project tours.
- Worked closely with clients to facilitate appropriate loans, inspections and credit reports.
- Maximized rental income while minimizing expenses through effective planning and control.
- Managed projects and events for marketing and resident functions.
- Generated professional networks by engaging in professional, industry and government organizations.
- Delivered emergency 24-hour on-call service for tenants on building issues.
- Collected and maintained careful records of rental payments and payment dates.
- Developed annual operating budgets and forecasts, as well as sales and marketing plans.
- Completed annual rent calculations using housing database software.
- Investigated property owners and researched current mineral rights details by reviewing hardcopy and digitized records.
- Coordinated appointments to show marketed properties.
- Communicated effectively with owners, residents and on-site associates.
- Introduced and monitored effective lease renewal programs to maintain high occupancy rates.
- Oversaw and enhanced work of maintenance and community assistant team members to promote optimal efficiency and obtain necessary results.
- Conducted inspections of property grounds, buildings and equipment to identify maintenance concerns and direct timely repairs.
- Kept properties in compliance with local, state and federal regulations.
- Analyzed operational information for impact on ROI, identified trends and recommended appropriate adjustments.
Community Leasing Agent
Chapel View Apartments
Chapel Hill, NC
05.2013 - 02.2014
- Led apartment sales to Chapel Hill students maintaining 90% closing ratio of qualified applicants to leases
- Maintained community grounds, maintenance requests, lock-outs and managed on-call services
- Actively marketed to students at UNC Chapel Hill and prospective students for student housing
- Maintained accurate records of residents as well as performed roommate matching and rent collection
- Assisted in bookkeeping for apartment community.
- Handled tenant communications by quickly responding to requests for maintenance and answering any questions or concerns.
- Distributed and followed up on tenant renewal notices.
- Monitored advertising effectiveness by gathering information about market competition in local area.
- Oversaw monthly collections and maintained high payment rates by building positive relationships with tenants.
- Conducted property tours to highlight features of properties.
- Resolved conflicts between tenants regarding noise, encroachments and parking.
- Performed background, reference and credit checks as part of screening process of prospective tenants.
- Administered operations to handle needs of more than 1700 tenants across 1700 property units.
- Toured property with prospective tenants and provided wealth of information in regards to its key features.
- Used Google Analytics and Constant Contact to help create property brochures for advertising available properties and developments.
- Kept records accurate, detailed and fully compliant with reporting requirements to meet state, local and federal housing requirements.
- Marketed property to local businesses through collateral, emails and phone calls.
- Used Microsoft Excel to keep record of financial transactions and rental applications.
- Invited prospects to fill out application upon completion of property tour.
- Recruited new residents through website advertising and marketing.
- Participated in property inspections to prepare for move-ins and move-outs.
- Kept meticulous records of correspondence between management and tenants.
- Performed background checks on over 500 apartment applicants.
- Scheduled various contractors to complete needed work on vacant and occupied units.
- Escalated major issues to property manager for immediate remediation.
- Conducted property showings to highlight features, answer questions and redirect concerns to close contracts.
Community Assistant
Pirates Cove/33
Greenville, NC
05.2011 - 05.2013
- Leased student apartments to prospective and current students at East Carolina University and Pitt Community College
- Assisted Bookkeeper in rent collection and bookkeeping
- Actively marketed and assisted in social media and e-mail campaigns
- Created flyers, t-shirts and logos for marketing campaigns
- Assisted in on call maintenance.
- Responded promptly and effectively to out-of-hours emergencies such as maintenance needs and criminal incidents.
- Maintained open communication with tenants to proactively handle questions and complaints.
- Helped to establish community norms and ground rules for open communication and responsible conduct.
- Prepared and processed applications, initial payments and security documentation for new residents.
- Diversified tenant mix by effectively targeting renters of different socioeconomic and ethnic backgrounds.
- Contributed to successful hiring processes by vetting and interviewing applicants.
- Increased occupancy rate 50% with improved marketing and tenant relations strategies.
- Managed digital and physical office records and used Onesite SaaS tools to track trends and report on metrics.
- Led tours to highlight property features to prospective tenants and answer questions.
- Coordinated special meetings and events to inform and engage tenants, resulting in improved relations and housing satisfaction.
- Tracked prospects and responded to new inquiries to increase conversion rates.
- Developed and implemented unique and engaging activities for residents.
- Oversaw facilities maintenance and repairs to improve resident quality of life.
- Built relationships with residents, families and community.
- Maintained documentation, wrote reports and tracked expenses using Onesite SaaS.
Education
MBA - Public Administration
East Carolina University
Greenville, NC 08.2014 - 05.2016
Bachelors of Science - Political Science
East Carolina University
Greenville, NC 08.2009 - 05.2013
Skills
Relationship building and rapport
Prospect targeting
Systems and software programs
Territory Management
Verbal and written communication
Staff Management
Account management
New Business Development
Revenue Generation
Sales expertise
Product expertise
Excellent verbal/written communication
Goal Setting
Vendor management
Follow through ability
Operations
Database Management
Expanding territories
Product and service knowledge
Operations management
Financial administration
Forecasting skills
Account development
Strategy development
Advertising knowledge
Staff coordination
Profit and loss understanding
Order management
Trend Analysis
Tactical planning
Professional demeanor
Presentation ability
Product demonstrations
Product and service sales
Affiliations
2022 North American Senior Benefits – (Top 5% in Production)
01/2021 North American Senior Benefits – #1 Agent Region-wide
2020 North American Senior Benefits – (Top 5% in Production)
6/2019 North American Senior Benefits – #1 Producer Region-wide
2019 North American Senior Benefits – (Top 5% in production)
2/2018 Robert Half Technology – #1 Biller Nationwide
Additional Information
- 2017 RISE Award Winner- Maxim Specific for #1 in sales and case management. Numerous other instances of being a Top 5-10 Producer on monthly basis 2016 Awarded Graduate Assistantship for superior academic performance 2016 ICMA Local Government Scholar 2012 Delta Chi Fraternity Executive Board (Sergeant at Arms) 2011 Delta Chi Fraternity Philanthropy Chairman 2010 ECU Club Swim Regional Best Freestyle Swim Award 2009 DAR Good Citizen Scholar 2008 NC Senate Page for Senator David Weinstein
Accomplishments
- Increased yearly revenue by Number% in Year.
- Exceeded quarterly objectives by as much as Number% on a regular basis.
- Won "Award" for reason.
- Directed a team of Number personnel bringing in $Amount per year.
- Supervised team of Number staff members.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Achieved Result through effectively helping with Task.
- Achieved Result by completing Task with accuracy and efficiency.
- Brought in Number new customers in Year, with a total value of $Amount.
- Accomplished result through action.
- Collaborated with team of Number in the development of Project name.
- Resolved product issue through consumer testing.
Certification
Licensed [Life Insurance Producer] - [Feb 2018- May 2023]
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Price is what you pay. Value is what you get.
Warren Buffett
Timeline
Licensed [Life Insurance Producer] - [Feb 2018- May 2023]
08-2022
Regional Sales Manager, Area Benefit Manager- Insurance Broker/Underwriting Specialist
NASB
10.2018 - Current
Business Development & Recruiting Manager
Robert Half Technology
10.2017 - 10.2018
Recruitment Manager/Case Manager
Maxim Healthcare
07.2016 - 10.2017
MBA - Public Administration
East Carolina University
08.2014 - 05.2016
Leasing Sales Director
The BellamyApartments
02.2014 - 07.2016
Community Leasing Agent
Chapel View Apartments
05.2013 - 02.2014
Community Assistant
Pirates Cove/33
05.2011 - 05.2013
Bachelors of Science - Political Science
East Carolina University
08.2009 - 05.2013