Brandi Krytusa
Alexandria,VA
Summary
Experienced Sales and Operations Manager with 10 years in the health and wellness space. Excellent at resolving problems and improving customer satisfaction, while staying organized and successful at multi-unit management. Willingness to take on added responsibilities to meet team objectives and/or goals.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Regional Manager
TITLE Boxing Club
2024.01 - Current
- Established and maintained operational standards for multi-unit business.
- Mentored and developed high-potential employees for leadership roles through individualized career development plans and opportunities for growth.
- Collaborated with product development teams to provide valuable customer insights, driving continuous improvement efforts and enhancing overall offerings to meet market demands.
- Boosted regional sales by implementing targeted marketing strategies and fostering strong customer relationships.
- Improved talent recruitment processes by enhancing job descriptions, streamlining interview procedures, and partnering with local educational institutions for pipeline development.
- Collaborated with executive leadership to establish long-term objectives, drive growth initiatives, and align regional efforts with corporate goals.
Operating Principle
BASH Boxing
2024.01 - Current
- Fostered a culture of continuous process improvement within the organization supported employee engagement initiatives.
- Oversaw day-to-day operations to keep organization running smoothly while meeting business goals.
- Directed cross-functional teams for successful execution of major projects, leading to increased profitability and growth.
- Enabled seamless communication between various departments, promoting collaboration and cross-functional teamwork leading to a more efficient workflow.
- Enhanced overall organizational efficiency by streamlining business processes and implementing operational improvements.
- Monitored and analyzed industry trends to identify opportunities for organizational growth and competitiveness.
Regional Launch Manager
BASH Boxing
2022.12 - 2023.12
- Collaboration with the Owners, Property Manager and General Contractor to ensure a successful studio launch.
- Oversee day-to-day development with the contractor's team, audio/visual and studio equipment partners for proper installations and ongoing usage.
- Manage and maintain pre-opening pipeline + new client conversion - with marketing generated leads, grass-root marketing and through existing member referrals.
- Recruit, hire and train all pre-opening sales staff, while working alongside Director of Talent with execution of an onboarded Coach Team.
- Define clear targets, objectives and performance goals for Sales Staff.
- Cultivated positive rapport with employees to boost company morale and promote employee retention.
- Establish rapport with local businesses in new markets to cross-promote and develop strong brand recognition.
- Utilize data and client feedback to make informed decisions and create a healthy foundation for the location.
- Plan and execute Grand Opening with an active schedule, all teams trained and equipped for a fun-exciting celebration.
- Ensure a smooth transition from pre-opening, 30-day ramp up period - to 'hand-off' to a Studio Manager.
Founding Senior Coach
BASH Boxing
2018.10 - 2023.12
- Engage, motivate and maintain rapport building with clients - pre, during and post-workout, through a world class fitness experience.
- Deliver an upbeat, enthusiastic high-energy environment, throughout the duration of a fitness class(es).
Corporate Operations
BASH Boxing
2020.12 - 2022.12
- Sales Staff Talent Management - provide qualified leads to engage for recruitment process, hiring and assist with training initial personnel, working to establish key internal functions and outline scope of positions for the organization.
- New Hire Onboarding & Existing Staff Review - handle all Sales & Operation Associate onboarding, schedule & expectations, and subsequently execute the comprehensive BASH training curriculum.
- Manage E2E Sales & Operations Staff recruitment process including scheduling interviews - engaging CEO & Studio Manager for final interviews, and conducting initial rounds of interviews with proper documentation.
- Handle all post-hire administrative operations including paperwork completion, payroll updates (via Run ADP), and all legal preparation needed.
- Employee Schedule Creation & Ongoing Management - align with Studio Manager(s) taking into account client traffic, employee strengths + scheduling priorities and budgetary strategy, and then subsequently align with each sales & operations associate to determine availability for schedule at BASH studio locations. Upon published schedule - an ongoing basis manages sub requests, cancellations, and any updates required.
- Work alongside Talent Manager to determine Coaching staff scheduling priorities and budgetary strategy, and then subsequently align with each coach to determine availability for each quarterly schedule at BASH studio locations. Once published - manage any and all sub requests, cancellations, and other necessary updates.
- Curation and Execution of Program Director's daily and monthly templates - utilizing Canva Platform for graphic workout deliverables to consumer forefront, via Word PPT.
Studio Manager
BASH Boxing
2019.04 - 2020.10
- Maintain and oversee all customer satisfaction, sales transactions and operations in the studio.
- Support and work alongside the Owner, to ensure the studio is operating at a high-performing experience.
- Responsible for meeting and/or exceeding all key performance 'KPI' sales for the fitness studio - including memberships, package offers, client renewals, retail sales and maximizing workout traffic.
- Responsible for the studio’s daily, weekly and monthly membership goals.
- Organizes prospects and all new members in Sales Systems, ensuring proper and timely follow-up via communication channels.
- Conduct general and/or customer care inquiries + new lead and member outreach.
- Greet clients and maintain a friendly, positive environment.
- Curate and/or execute internal and out of studio events.
- Onboard, train and supervise all studio staff.
- Leads by example and goes above and beyond, for clients and the BASH team. Compliance and adherence to BASH, business and overall, the brands biggest champion.
Regional Manager
Orangetheory Fitness
2018.08 - 2019.04
- Responsible for ensuring operational excellence of the Orangetheory Fitness product at independently owned and operated OTF studio locations, within the designated region.
- Oversee and provide leadership and daily direction to the Studio Management teams and work directly with them to reinforce sales and operations performance.
- Work alongside the local Studio Manager and Head Coach, for overseeing the hiring, training and developing of all studio staff.
- Drove monthly year-over-year business growth while leading operations, strategic vision and long-range planning.
- Managed budget implementations, employee reviews, training and schedules.
Fitness Coach
Orangetheory Fitness
2017.06 - 2019.04
- Deliver a pre-designed workout template to clients of all fitness levels.
- Instruct members about correct use of weight training and cardiovascular equipment, to ensure overall safety while working out.
- Motivate clients to achieve their personal fitness goals through developing and modifying habits/routines, while in a group atmosphere.
Studio Manager
Orangetheory Fitness
2015.08 - 2018.07
Education
Bachelor of Science - Art & Design
Radford University
Radford, VA05.2011
Skills
- New Business Development
- Operations & Staff Management
- Employee Recruitment & Onboarding
- Human Resource Management
- Training, Scheduling & Organization
- Event Planning & Coordination
- Verbal + Written Communication
- Microsoft Office, Canva, Photoshop Lightroom
Certification
- CPR / First Aid Certified
- Certified Group Fitness Instructor
- Certificate in Human Resource Management
Timeline
Regional Manager
TITLE Boxing Club
2024.01 - Current
Operating Principle
BASH Boxing
2024.01 - Current
Regional Launch Manager
BASH Boxing
2022.12 - 2023.12
Corporate Operations
BASH Boxing
2020.12 - 2022.12
Studio Manager
BASH Boxing
2019.04 - 2020.10
Founding Senior Coach
BASH Boxing
2018.10 - 2023.12
Regional Manager
Orangetheory Fitness
2018.08 - 2019.04
Fitness Coach
Orangetheory Fitness
2017.06 - 2019.04
Studio Manager
Orangetheory Fitness
2015.08 - 2018.07
Bachelor of Science - Art & Design
Radford University
- CPR / First Aid Certified
- Certified Group Fitness Instructor
- Certificate in Human Resource Management
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