Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Timeline
Generic

Brandon Alexander-Adams

New York,New York

Summary

Dynamic and results-driven Marketing Manager with over 10 years of experience in the marketing industry. Adept at utilizing advanced marketing research, data analysis, AI prompting, and automation tools to drive business growth and enhance customer engagement. Proven track record in project management and successfully leading marketing initiatives at Sweet Vegan Chocolate and Millennial Alliance.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Marketing Manager

Sweet Vegan Chocolate
New York, NY
07.2022 - Current
  • Led marketing research and data analysis projects to identify market trends, consumer behavior, and competitive insights, resulting in a 25% increase in online sales.
  • Utilized AI prompting and automation tools to optimize email marketing campaigns, enhancing open rates by 35% and click-through rates by 20%.
  • Managed end-to-end project lifecycle for marketing campaigns, including planning, execution, and performance analysis, ensuring alignment with business objectives and timelines.
  • Developed and implemented marketing strategies that increased brand awareness and engagement on social media platforms, growing the follower base by 40%.
  • Collaborated with cross-functional teams to launch new product lines, contributing to a 15% increase in overall revenue.

CEO

Cloudstone Marketing
New York, NY
01.2020 - 03.2023
  • Conducted comprehensive market research and data analysis to support strategic marketing decisions, leading to the successful execution of targeted marketing campaigns.
  • Assisted in the development and implementation of marketing plans and strategies, resulting in a 30% increase in event attendance and participant engagement.
  • Managed social media accounts and digital marketing efforts, improving engagement metrics and driving traffic to the company’s website.
  • Coordinated with external vendors and partners to ensure timely delivery of marketing materials and services.
  • Utilized marketing automation tools to streamline workflow processes, saving the team 15 hours per week.

Account Manager

Millenium Alliance
New York, NY
01.2017 - 04.2018
  • Developed and maintained relationships with key accounts to ensure customer satisfaction.
  • Created comprehensive reports on account performance and presented them to senior management.
  • Provided training and guidance to new Account Managers.
  • Negotiated contracts with clients to maximize profitability.
  • Conducted market research to identify potential customers.
  • Analyzed client data and identified opportunities for growth.
  • Managed multiple accounts simultaneously while meeting deadlines.
  • Developed strategies to increase revenue from existing accounts.

Education

Associate of Science - Marketing Management And Sales

New York City College of Technology of The City University of New York
Brooklyn, NY
01-2017

Skills

  • Marketing Research: Expertise in conducting market research, competitive analysis, and consumer insights
  • Data Analysis: Proficient in data collection, analysis, and visualization to inform strategic marketing decisions
  • AI Prompting & Automation: Skilled in leveraging AI and automation tools to optimize marketing campaigns and improve efficiency
  • Project Management: Strong project management skills with experience in leading marketing initiatives from concept to completion
  • Digital Marketing: Proven ability to develop and execute digital marketing strategies across social media, email, and web platforms
  • Content Creation: Experienced in creating compelling marketing content and collateral

Certification

  • Cisco Certified Network Associate Cyber Ops (CCNA)
  • Certified Content Marketing (Hubspot)
  • Certified Digital Marketing (Hubspot)
  • Certified SEO (Hubspot)
  • Certified Content Marketing (Hubspot)
  • Certified Inbound Sales (Hubspot)

Accomplishments

Responsible for overseeing web migration for Sweet Vegan Chocolate from Squarespace to Shopify

Responsible for managing budget and photoshoot/rebrand for Sweet Vegan Chocolate

Timeline

Marketing Manager

Sweet Vegan Chocolate
07.2022 - Current

CEO

Cloudstone Marketing
01.2020 - 03.2023

Account Manager

Millenium Alliance
01.2017 - 04.2018

Associate of Science - Marketing Management And Sales

New York City College of Technology of The City University of New York

Similar Profiles

CREATE PROFILE
Brandon Alexander-Adams