A seasoned leader with a proven track record at Elements Massage, adept in business development and organizational development. Excels in driving growth through innovative strategies and fostering a culture of adaptability. Demonstrated expertise in competitive analysis and leadership development, achieving significant market expansion and team success.
Overview
17
17
years of professional experience
Work History
Strategic Advisor
Real Ladies of Loudoun County
Ashburn, VA
07.2020 - Current
Reviewed existing policies and procedures to suggest necessary improvements.
Monitored operations and reviewed records and metrics to understand company performance.
Identified needs of customers promptly and efficiently.
Followed local regulations for events and obtained necessary permits.
Oversaw advanced event registration and day-of check-in to handle high volume of guests.
Implemented SEO best practices in social media postings to increase online visibility.
Created and published news and promotional content to increase fan engagement and channel growth.
Managing Partner
Elements Massage
Ashburn, Richmond, And Vienna, VA
03.2020 - Current
Managed daily operations of business, including hiring and training staff.
Coordinated and directed activities of businesses or departments concerning production, pricing and sales.
Identified new opportunities for growth, expansion, and diversification.
Analyzed industry trends to develop competitive strategies.
Employed and managed vendors by negotiating deliverables, cost and expected quality.
Mitigated business risks by working closely with staff members and assessing performance.
Developed and implemented successful sales strategies to meet business goals.
Monitored progress by establishing plans, budgets and measuring results.
Studio Manager
Elements Massage
Ashburn, VA
06.2017 - 03.2020
Welcomed customers and asked open-ended questions to understand individual needs.
Held regular one-on-one meetings with employees to review performance and priorities and provide feedback.
Established partnerships with industry professionals and organizations to expand studio's network and opportunities.
Planned and delivered training sessions to improve employee effectiveness and address areas of weakness.
Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
Implemented and maintained studio policies and procedures to uphold quality standards.
Achieved company growth and brand development through market expansion and sales.
Executed strategic sales plans to expand customer base and revenue.
Solar Energy Consultant
SolarCity
Annapolis, MD
10.2015 - 05.2017
Developed and implemented solar energy solutions for residential and commercial customers.
Conducted detailed site assessments to determine the best solar system configuration for each customer.
Drafted contracts between companies, individuals involved in the purchase, installation of solar equipment.
Conducted follow-up calls with warm leads to cement connections and pursue conversions.
Collaborated with engineers and designers to develop customized plans that meet customer needs while maximizing efficiency.
Maintained up-to-date records of all projects including progress reports, budgets, timelines.
Identified opportunities for research projects related to renewable energy sources.
Evaluated potential sites for installation of new or additional solar equipment according to local zoning regulations.
Massage Therapist
Intouch Massage Therapy
Falls Church, VA
09.2007 - 05.2017
Educated clients on preventive measures and mobility programs to prevent reoccurring muscle issues.
Reviewed client medical histories to inform treatment planning.
Stocked treatment space with linens, supplies and sterilized instruments.
Collaborated with healthcare professionals, such as chiropractors and physical therapists, to coordinate client care.
Customized treatment strategies based on patient body composition, goals and comfort.
Created a relaxing atmosphere by using essential oils and soothing music during sessions.
Promoted health and wellness benefits of regular massage therapy through various marketing efforts.
Provided exceptional customer service, addressing any client concerns and ensuring a positive experience.
Massage Therapy Instructor
National Massage Therapy Institute
Falls Church, VA
09.2008 - 09.2014
Taught students how to intervene in medical emergencies and how to perform head to toe assessments.
Managed daily operations by delivering laboratory instruction, curriculum implementation, student advisement and continuous improvement of industry best practices.
Attended faculty meetings, workshops, seminars, conferences. relevant to the subject matter.
Provided instruction in the use of massage therapy equipment such as tables, bolsters, and chairs.
Instructed students on safety protocols for each massage technique taught in class.
Integrated special topics related to massage therapy into existing courses.
Assistant Director of Education
National Massage Therapy Institute
Falls Church, VA
06.2012 - 07.2014
Provided guidance and support to teachers, administrators, and other education professionals.
Planned, directed and monitored instructional methods and content of educational and vocational programs.
Strengthened technical and operational expertise of staff through lesson planning and training seminars.
Organized professional development workshops for educators on best practices in teaching techniques.
Directed and participated in recruitment and enrollment activities.
Advised students on course selection and academic pathways.
Referred to tests, records and interviews to evaluate students' or individuals' abilities and interests.
Provided individual and group counseling services to students.
Education
Diploma - Swedish And Deep Tissue
National Massage Therapy Institute
Falls Church, VA
06-2008
Bachelor of Arts - Public Relations
Howard University
Washington, DC
05-2005
Skills
Competitive analysis
Data interpretation
Organizational development
Innovation management
Change impact analysis
Scenario planning
Customer service
Adaptability and flexibility
Multitasking capacity
Conflict resolution
Project coordination
Business development
Effective communication
Written communication
Business intelligence
Risk assessment
Leadership development
Business administration
Problem-solving
Sales team training
KPI analysis
Sales operation
Affiliations
Avid Reader
Table-top and Video Gamer
Cinephile
Swimming
Hiking
Volunteer work with Mobile Hope in Loudoun County
Volunteer work with RAINN in Washington, DC
Volunteer work with TWLOHA remotely
Volunteer work The Polished Man campaign remotely
Accomplishments
Eagle Scout; Boy Scouts of America
Nominated for Top 40 Under 40 in Loudoun County; 2020 - 2022
Nominated for Manager of the Year - WelBiz Brands 2022
Humane Law Enforcement Officer at LOUDOUN COUNTY GOVERNMENT – ANIMAL SERVICESHumane Law Enforcement Officer at LOUDOUN COUNTY GOVERNMENT – ANIMAL SERVICES
Collection Management Officer at Central Intelligence Agency (CIA), OperationsCollection Management Officer at Central Intelligence Agency (CIA), Operations