Brandon Dennis
Atlanta,GA
Summary
Full-cycle Account Executive with experience selling AI-powered SaaS into complex, multi-stakeholder organizations. Skilled at creating outbound pipeline, leading discovery across operational and executive buyers, and building ROI-driven business cases that accelerate decision cycles and expansion. Brings a founder’s ownership mindset, strong product fluency, and a consistent record of exceeding revenue objectives in high-growth startup environments.
Overview
16
16
years of professional experience
Work History
Founding Account Executive
Hermetic AI
01.2024 - Current
- Sourced, developed, and closed 20+ multi-location restaurant groups in first 6 months, contributing over $600,000 in ARR and early product-market validation.
- Built and executed the entire outbound + inbound sales motion: prospecting, lead qualification, multi-stakeholder demos, proposal/negotiation, and close.
- Managed full-cycle enterprise deals with hospitality groups like Hard Rock, Lettuce Entertain You, and MGM Resorts, aligning technical, operations, and finance stakeholders to drive expansion.
- Created and refined ICP, segmentation strategy, and messaging to accelerate pipeline velocity and shorten onboarding cycles from 6+ weeks to 2–3 weeks for multi-location accounts.
- Designed and implemented internal operations from the ground up, integrating AI into sales, onboarding, customer support, CRM workflows, product feedback systems, and team training to drive efficiency and scalability across the business.
- Actively participated in investor relations, pitch development, and early fundraising efforts.
Vice President of Sales
Audience.co
07.2023 - 01.2024
- Scaled ARR from $5M to $10M+ through strategic pricing, outbound acceleration, and a building high-performance sales team.
- Repositioned pricing strategy to double average deal size and monthly ARR.
- Grew team from 3 to 7 reps while shortening ramp time to 4 weeks via improved onboarding.
- Partnered with marketing to lower CAC by 17% and expand reach in key verticals.
- Broke into new industries including home services and wealth management.
Director Of Sales
Audience.co
11.2022 - 07.2023
- Built and scaled SDR/BDR function to 8 reps; generated 750–800 qualified demos monthly, cutting ad spend by 80%.
- Maintained consistent quota overachievement, exceeding monthly targets by 50–70% while managing team performance and funnel velocity.
Account Executive
Audience.co
01.2022 - 11.2022
- Reached full quota ramp in 2 weeks; consistently exceeded $100K/month ARR targets.
- Sold to real estate professionals in a competitive vertical, consistently exceeding monthly targets and doubling quota in over 30% of active months.
Founder & CEO
Atl. Events Group
03.2010 - 12.2021
- Founded and grew a direct sales and retail partnership firm from inception to $18M+ ARR across 12 markets.
- Closed national contracts with big-box retailers and scaled team to 300 sales reps.
- Hired and promoted 30+ managers; designed and led training programs for new markets.
- Rebuilt profitability across all branches through hands-on restructuring and margin improvement.
- Built foundational operations in finance, recruiting, marketing, and partner success.
Education
Bachelor of Science (BS) - Business Management and Marketing
University of South Carolina – Upstate
Skills
Full-Cycle Selling
Negotiation & Closing
Enterprise Sales
Value-Based Selling
Multi-Stakeholder Demos
Expansion & Renewals
Outbound Prospecting
Pipeline Generation
Objection Handling
Mid-Market Sales
Forecasting & CRM Discipline
HubSpot CRM
Salesforce CRM
Apollo
ZoomInfo
Instantly
LinkedIn Sales Navigator
Sales Messaging
ICP Definition
Segmentation Strategy
Funnel Optimization
Partner Enablement
Workflow Automation
Conversational AI
ChatGPT / OpenAI
Strategic Partnerships
Pricing & Packaging
Zero-to-One Execution
KEY ACHIEVEMENTS
- Startup Launch & Traction: Co-founded Hermetic AI, securing the first 20+ hospitality clients and driving a 62% average increase in event bookings within 6 months.
- Fundraising Support & Investor Materials: Contributed to investor fundraising efforts at Hermetic AI, including pitch deck creation, market positioning, and due diligence preparation.
- Bootstrapped Growth to $18M+ ARR: Scaled Atl. Events Group from a solo venture to $18M+ ARR, expanding to 12 markets and 300+ team members via national retail partnerships.
- GTM Execution: Designed and executed GTM strategy at Audience.co, doubling monthly ARR and reducing CAC by 17%.
- Outbound Engine Creation: Built and led SDR/BDR team delivering 750–800 qualified demos per month while slashing ad spend by 80%.
- Strategic Partnerships & Integrations: Spearheaded integrations with TripleSeat and HubSpot, improving onboarding speed and unlocking new enterprise opportunities.
Timeline
Founding Account Executive
Hermetic AI
01.2024 - Current
Vice President of Sales
Audience.co
07.2023 - 01.2024
Director Of Sales
Audience.co
11.2022 - 07.2023
Account Executive
Audience.co
01.2022 - 11.2022
Founder & CEO
Atl. Events Group
03.2010 - 12.2021
Bachelor of Science (BS) - Business Management and Marketing
University of South Carolina – Upstate