BRANDON PFELTZ
Baltimore,MD
Summary
Dynamic storyteller with over 8 years of experience in digital and social media, excelling in audience engagement through insightful content, strategic social listening, and captivating creativity that fosters community.
Overview
10
10
years of professional experience
Work History
Content Specialist II
Amergis Healthcare Staffing
Columbia, MD
03.2024 - Current
- Develops and edits diverse content (blogs, articles, white papers, web/ad copy, and video scripts), ensuring brand voice.and voice.
- Conducts content research, ideation (leveraging LLMs), and provides recommendations to department liaisons.
- Contributes to campaign planning and brainstorms.
- Collaborates with designers, developers, and video producers on visual and video content.
- Conceptualized, scripted, and produced branded videos: 'Mergi' (chatbot), 'Touchpoints,' Education, and MatterWorx.
- Created a new voice and tone document for consistent brand messaging.
- Builds guides and collateral on DAM system.
- Optimizes content for SEO, tracks and analyzes performance, and monitors social listening (Hootsuite and TalkWalker).
- Led the first Amergis webinar, demonstrating leadership in key initiatives.
Founder & Producer
Bardico Creative LLC
Baltimore, MD
04.2025 - Current
- Established and leads production company for new theatrical works.
- Co-authored book, composed music/lyrics for musical 'Foxbrier Lane.'
- Produced Broadway-star readings of 'Foxbrier Lane' at 54 Below (NYC).
- Secured artistic grant for 'Foxbrier Lane' concerts in Havre de Grace, MD.
- Raised capital from multiple investors for 'Foxbrier Lane' concept album.
- Spearheads social media presence for productions, achieving 5-8K average views on video content.
Social Strategist
DMM
06.2022 - 05.2023
- Led social strategy, copywriting, fan engagement, and campaign ideation for major entertainment clients (e.g., The Rings of Power, Saint X, American Ninja Warrior).
- Headed RFP decks, brainstorms, and client strategy presentations; oversaw strategic deliverables.
- Developed and scripted creative content across TikTok, Instagram, Facebook, Twitter, Reddit, and Pinterest.
- Co-authored daily trends reports for internal and client use.
Social Media Strategist (Contract)
BRON Studios
01.2020 - 01.2022
- Wrote social copy, marketing scripts, vignettes, and on-set captures.
- Developed innovative digital strategies for brand positioning and amplified press announcements.
- Generated reports from social listening and analytics.
- Collaborated with agencies to develop integrated marketing campaigns.
Associate Creative Producer
MOCEAN
02.2015 - 09.2019
- Pitched, produced, and coordinated social campaigns for major entertainment clients.
- Wrote copy for decks, digital campaigns, and social platforms.
- Conducted research analytics using Netbase social listening.
- Created content, guidelines, and strategy for MOCEAN's social media; designed and implemented content calendars.
Education
BA - Theatre Arts - Directing
Pace University
New York City01.2012
Skills
- Content development
- Copywriting expertise
- Community management
- SEO content optimization
- Social media strategy
- Campaign planning
- Social listening
- Video production
- Brand messaging
- Content research
- Prompt engineering
- AI/LLM integration
- Generative AI
Timeline
Founder & Producer
Bardico Creative LLC
04.2025 - Current
Content Specialist II
Amergis Healthcare Staffing
03.2024 - Current
Social Strategist
DMM
06.2022 - 05.2023
Social Media Strategist (Contract)
BRON Studios
01.2020 - 01.2022
Associate Creative Producer
MOCEAN
02.2015 - 09.2019
BA - Theatre Arts - Directing
Pace University
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