Brandon Smith
Louisville,KY
Summary
Accomplished professional with a proven track record in brand management and team leadership, notably at JBS Group Enterprises where I spearheaded major events, significantly boosting brand visibility and customer engagement . Expert in marketing strategies and adept at fostering employee growth, I excel in driving sales and enhancing customer engagement. Recognized for innovative event planning and exceptional mentorship, I consistently deliver results beyond expectations. Very versatile talent that can handle HR, marketing, sales and finance.
Overview
19
19
years of professional experience
Work History
Associate Teacher
Metro Nashville Public Schools
09.2023 - Current
- Provide instructional support and classroom management to enhance student learning experiences
- Assist in developing and implementing educational activities aligned with curriculum standards
- Collaborate with faculty and staff to support student academic and behavioral success
- Maintain accurate student records and provide feedback to administration on classroom progress
- Utilize diverse teaching strategies and resources to accommodate different learning styles and abilities
- Promote a positive and inclusive classroom environment that encourages student engagement and growth
Human Resources Generalist/Employee Relations Associate
Power Vision Transportation
02.2017 - 09.2023
- Managed employee benefits administration, including enrollment, claims resolution, and compliance with company policies
- Led onboarding and orientation programs for new hires, ensuring a seamless transition into the company
- Handled employee relations matters, providing guidance on conflict resolution and policy adherence
- Developed and facilitated employee training sessions on company policies, performance expectations, and professional development
- Conducted exit interviews and analyzed turnover data to improve retention strategies
- Developed strategies based on trend research to enhance company image.
- Designed campaigns aimed at increasing brand awareness and interaction.
- Tracked industry shifts to maintain company's position at the cutting edge of technology.
National Brand and Event Manager
JBS Group Enterprises
01.2006 - 03.2023
- Directed large-scale events, including the Kentucky Derby urban events, focusing on audience engagement and brand visibility
- Managed vendor relationships, contract negotiations, and event budgets to ensure successful execution
- Achieved significant ticket sales increase by leveraging multiple platforms on social media.
- Developed promotional materials and collaborated with media outlets to maximize event coverage
- Recognized as the leading Kentucky Urban Promoter in 2021 and 2022.
Personal Banker
BB&T
10.2016 - 08.2017
- Delivered exceptional customer service while providing financial solutions and cross-selling products
- Conducted client needs assessments to recommend appropriate financial products and services
- Managed client portfolios, ensuring satisfaction and retention through personalized service
- Facilitated account management and loan processing, ensuring compliance with banking regulations
Personal Banker
Suntrust Bank
01.2015 - 10.2016
- Provided financial guidance to clients, offering personalized product recommendations based on financial needs
- Managed new account openings, loan applications, and credit assessments with attention to detail and policy compliance
- Delivered financial literacy education to clients, enhancing their understanding of available banking services
- Ranked as the second highest in overall company sales.
- Served as temporary interim store manager, creating schedules and overseeing daily and weekly sales meetings, and taking the weekly district store manager calls.
- Championed marketing events to incentivize employees and clients.
- Led the store i
Sales Manager
JCPenney
05.2010 - 05.2012
- Supervised a team of over 100 sales associates, providing mentorship and training on sales techniques and customer service standards
- Oversaw inventory management and merchandising strategies to optimize product visibility and sales performance
- Conducted performance reviews and implemented strategies to improve team productivity and morale
- Coordinated activities across the store to increase team building and boosted employee morale.
Education
B.A. - Corporate & Organizational Communications
Western Kentucky University
Skills
- Marketing & Brand Management: Brand Strategy, Consumer Insights, Event Planning, Vendor Relations, Campaign Execution, Brand Positioning
- Human Resources & Employee Relations: Employee Benefits Administration, Onboarding & Orientation, Conflict Resolution, Retention Strategies, Employee Training & Development
- Project Management: Budget Management, Timeline Coordination, Cross-Functional Collaboration, Resource Allocation, Event Coordination
- Sales & Customer Service: Client Needs Assessment, Cross-Selling, Portfolio Management, Financial Product Solutions, Customer Retention
- Leadership & Team Management: Staff Supervision, Performance Reviews, Mentorship & Coaching, Training Program Development, Team Productivity Improvement
- Analytics & Reporting: Data Analysis, Performance Metrics, Market Research, KPI Monitoring, Reporting
Timeline
Associate Teacher
Metro Nashville Public Schools
09.2023 - Current
Human Resources Generalist/Employee Relations Associate
Power Vision Transportation
02.2017 - 09.2023
Personal Banker
BB&T
10.2016 - 08.2017
Personal Banker
Suntrust Bank
01.2015 - 10.2016
Sales Manager
JCPenney
05.2010 - 05.2012
National Brand and Event Manager
JBS Group Enterprises
01.2006 - 03.2023
B.A. - Corporate & Organizational Communications
Western Kentucky University
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