Brandy Davis
Streetsboro,OH
Summary
Innovative professional with proven track record of driving engagement through creative strategies. Expert in developing and implementing successful campaigns to maximize ROI and bottom-line results. Skilled in crafting compelling content focused on building relationships with customers and increasing conversions.
Overview
9
9
years of professional experience
Work History
Social Media Marketing Specialist
LivinCozy LLC
01.2022 - Current
- Increased online engagement through the creation of compelling content tailored to target audiences.
- Managed 5 social media accounts on day-to-day basis to increase company recognition by creating engaging content.
- Managed multiple social media accounts, ensuring consistent branding and messaging across all platforms.
- Increased website traffic by creating and sharing engaging social media posts that directed users to relevant on-site content.
- Boosted reach by creating digital content, managing scheduling, maintaining social media accounts and reporting analytics to measure engagement.
Content Marketing Specialist
Rockwell Automation
08.2021 - 04.2023
- Managed over 10 digital marketing projects, coordinated with vendors, and promoted engagement and customer acquisition as a brand ambassador
- Developed and executed engaging email campaigns, managed social media presence, and optimized website conversion rates
- Analyzed marketing campaign data to provide actionable insights and recommendations for future strategies.
- Collaborated with cross-functional teams to align content marketing efforts with company goals.
- Created on-brand, best-in-class content, tailored to appropriate customers and built acquisition and adoption campaigns for prospects and customers.
- Boosted brand awareness through the development of compelling social media content and campaigns.
Document Specialist
E2G The Equity Engineering Group Inc.
07.2017 - 01.2020
- Led editing and quality assurance of technical engineering manuals, ensuring accuracy and adherence to style conventions and branding guidelines
- Managed project task logs and provided administrative support using Salesforce, maintaining accurate document control
- Conducted quality assurance checks on team members' work, offering constructive feedback to uphold high standards.
- Managed high volumes of documents efficiently, prioritizing tasks according to deadlines and project requirements.
- Performed regular audits of document repositories, ensuring accuracy and integrity of all stored information.
Marketing Communications Intern
Enerco Group Incorp.
05.2015 - 09.2016
- Developed training materials, visual aids, and other educational content for employees
- Created and edited approximately 20 documents per week to maintain ISO certification, supporting operations with document control and work instructions.
- Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
- Gained valuable experience working within a specific industry, applying learned concepts directly into relevant work situations.
Education
Bachelor of Arts - Humanities
Tiffin University
Tiffin, OH04.2019
Bachelor of Arts - Communications
Cleveland State University
Cleveland, OH05.2017
Skills
- Project Management
- Technical Writing
- Web Content Management
- Cross-Functional Team Collaboration
- Content Strategy
- Content Development
- Social Media Marketing
- Documentation and Quality Assurance
- Business Process Improvement
- Collaboration and Communication
- Customer Service and Support
- Technical Writing and Editing
- Visual storytelling
- Community Engagement
- Performance Tracking
Timeline
Social Media Marketing Specialist
LivinCozy LLC
01.2022 - Current
Content Marketing Specialist
Rockwell Automation
08.2021 - 04.2023
Document Specialist
E2G The Equity Engineering Group Inc.
07.2017 - 01.2020
Marketing Communications Intern
Enerco Group Incorp.
05.2015 - 09.2016
Bachelor of Arts - Humanities
Tiffin University
Bachelor of Arts - Communications
Cleveland State University
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