Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Brandy Nair

Greensboro,NC

Summary

Results-driven freelancer with seven years of progressive experience in developing and executing strategic marketing initiatives across diverse industries. Proven track record of driving revenue growth, increasing brand visibility, and enhancing customer engagement. Adept at leading cross-functional teams, leveraging data-driven insights to inform decision-making, and creating innovative campaigns that resonate with target audiences. Skilled in digital marketing, market research, campaign management, and marketing analytics. Exceptional communication and leadership abilities, combined with a deep understanding of current market trends, to consistently deliver impactful results and exceed organizational goals.

Overview

8
8
years of professional experience

Work History

Freelancer

Self-employed
03.2021 - Current
  • Delivered exceptional multitasking and organizational support as freelance marketing and administrative services provider, seamlessly managing tasks for diverse clients and consistently exceeding expectations
  • Successfully orchestrated end-to-end execution of marketing campaigns, resulting in 30% average increase in client's social media engagement and notable expansion of their online reach
  • Leveraged strong project management skills to streamline administrative processes, reducing client operational costs by 15% while maintaining high standard of quality and efficiency
  • Cultivated and maintained client relationships through effective communication and keen understanding of individual needs, leading to 25% client retention rate and numerous referrals
  • Adapted swiftly to new industries and niches, demonstrating versatility and resourcefulness in crafting tailored solutions that directly addressed client objectives
  • Through blend of strategic marketing acumen and meticulous administrative prowess, consistently contributed to enhancing client satisfaction and overall business growth.
  • Collaborated with clients to define project requirements and deliverables.
  • Optimized websites and mobile applications to achieve maximum performance.

Marketing Coordinator

Advantage Health & Wellness
06.2016 - 03.2021
  • Implemented comprehensive digital marketing strategy for non-narcotic pain management facility, resulting in 40% increase in website traffic and a 25% growth in patient inquiries within a six-month period
  • Collaborated with medical professionals to create informative and empathetic content, establishing the facility as a trusted resource for individuals seeking alternative pain management solutions
  • Streamlined social media campaigns that led to a 60% rise in follower engagement, effectively fostering an online community of patients sharing their success stories
  • Utilized Google Analytics to analyze patient journey and behavior, optimizing landing pages and reducing bounce rate by 20%
  • These efforts collectively contributed to enhancing the facility's online presence and attracting a higher volume of patients seeking safe and effective pain management alternatives.
  • Boosted brand awareness with target customer demographics with social, print, and email campaigns.
  • Planned and executed internal and external marketing events.
  • Created engaging brochures and flyers to use for promotional materials and distribution.
  • Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
  • Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
  • Used online and offline marketing to generate leads, increase visibility and drive sales growth.
  • Managed relationships with external vendors and contractors to acquire mutually benefiting contracts and successful project delivery.
  • Researched, monitored and analyzed market trends, customer insights and competitors to avail of resources and exercise strategic decisions.

Customer Service Representative

The Dominion Post
10.2015 - 12.2017
  • Resolve customer complaints via phone, email, mail, or social media
  • Use telephones to reach out to customers and verify account information
  • Greet customers warmly and ascertain problem or reason for calling
  • Cancel or upgrade accounts
  • Assist with placement of orders, refunds, or exchanges.
  • Handled customer inquiries and suggestions courteously and professionally.
  • Actively listened to customers, handled concerns quickly and escalated major issues to supervisor.

Education

Bachelor of Applied Science (BA's) in Business, Management, Marketing, and Related Support Services - Marketing

Fairmont State University
Fairmont, WV
2016

Skills

    • Accounting
    • Accounts Payable
    • Automation Specialist
    • Bank Reconciliation
    • Communication
    • Multitasking
    • Prioritizing
    • Organization
    • Customer Relationship Management (CRM)
    • Customer Service
    • Digital Marketing
    • Email Marketing
    • Financial Accounting
      • Internal Controls
      • Invoicing
      • Marketing Strategy
      • Microsoft Excel
      • Microsoft Word
      • Online Marketing
      • Payments
      • Program Start-up
      • QuickBooks
      • Sales
      • Social Media Marketing
      • Project Management
      • Proficient in Excel

Timeline

Freelancer

Self-employed
03.2021 - Current

Marketing Coordinator

Advantage Health & Wellness
06.2016 - 03.2021

Customer Service Representative

The Dominion Post
10.2015 - 12.2017

Bachelor of Applied Science (BA's) in Business, Management, Marketing, and Related Support Services - Marketing

Fairmont State University

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Brandy Nair