Brannon Smith
Lewisville
Summary
A dynamic and results-oriented Senior Meeting Planner with over a decade of progressive experience in large-scale event planning and comprehensive logistics management. I excel at orchestrating high-impact events from concept to flawless execution, consistently driving successful outcomes for both corporate and hospitality environments. Known for my exceptional communication, leadership, and organizational skills, I adeptly manage complex projects, lead cross-functional teams, and navigate high-pressure situations to deliver memorable experiences that align with strategic business objectives.
Overview
18
18
years of professional experience
Work History
Senior Meeting Planner
Deloitte
06.2021 - Current
- Strategically plans, develops, and executes high-profile internal and external meetings, conferences, and events for Deloitte, ensuring alignment with corporate objectives and brand standards.
- Manages comprehensive event logistics, including meticulous venue selection, shrewd vendor negotiation, precise budget oversight, and seamless coordination of catering, AV production, travel, and on-site event management.
- Collaborates extensively with internal stakeholders across departments (e.g., Marketing, HR, Leadership Teams) to define event scope, objectives, and success metrics.
- Leverages advanced project management methodologies to effectively oversee multiple concurrent events, ensuring timely delivery and adherence to stringent quality standards.
- Implements innovative event solutions and technologies to continually enhance participant experience and optimize operational efficiency.
- Optional: Managed human resources payroll processes for SBA initiatives, demonstrating strong attention to detail and compliance within a sensitive operational context.
TX Event Manager
Gaylord Texan Resort and Convention Center
01.2015 - 01.2021
- Managed the end-to-end planning and execution of an average of 100+ diverse meetings and restaurant events annually, ranging from 20 to 500 attendees, consistently ensuring flawless delivery.
- Served as the critical liaison between group meeting planners and internal resort operational departments, fostering effective communication and seamless coordination for all events.
- Expertly managed over $1.5 million in annual food and beverage revenue, consistently identifying and leveraging up-selling opportunities to customize events and exceed sales targets.
- Developed, implemented, and meticulously distributed all essential event communications, including detailed group resumes, Banquet Event Orders (BEOs), and accurate room set diagrams.
- Accurately forecasted future business revenue by strategically evaluating meeting history, industry trends, and planner-provided insights.
- Successfully sold and managed high-volume restaurant events (10 to 300 guests) across various resort outlets, enhancing guest satisfaction and significantly contributing to revenue goals.
TX Conference Coordinator
Gaylord Texan Resort and Convention Center
01.2014 - 01.2015
- Managed the comprehensive execution of all event aspects, including meticulous planning, efficient day-to-day coordination, and effective exit strategies.
- Acted as the dedicated meeting planning advocate and primary liaison to all operational departments, ensuring cohesive event delivery.
TX Celebrity Services/Concierge
Gaylord Texan Resort and Convention Center
01.2012 - 01.2014
- Provided exceptional, flawless guest service to VIP clientele, meticulously coordinating complex special arrangements and bespoke service requests.
TN Concierge
Gaylord Opryland Resort and Convention Center
01.2011 - 01.2012
- Delivered outstanding guest service, expertly coordinating diverse guest requests for special arrangements and services.
TN Service Manager
Wells Fargo Bank
01.2007 - 01.2011
- Managed all teller services functions, ensuring prompt and efficient transaction processing and strict adherence to operational compliance.
- Generated significant sales growth by establishing ambitious referral and service goals, and by creating, training, and coaching high-performing service and sales teams.
- Oversaw staff scheduling to optimize resource allocation and consistently achieve departmental service and sales objectives.
- Managed staff salary administration and implemented effective rewards programs.
Education
Associate Degree - Audio Engineering
SAE INSTITUTE OF TECHNOLOGY
Nashville, TN01.2006
College coursework - undefined
DURHAM TECHNICAL INSTITUTE
Durham, NC01.2005
Skills
- Event Management & Logistics: Strategic Planning, Budget Management, Vendor Negotiation, Site Selection, Event Coordination, Timeline Development, On-site Management, Post-Event Analysis
- Project Leadership: Cross-functional Team Leadership, Stakeholder Management, Process Improvement, Risk Mitigation, Problem-Solving, Adaptability
- Communication & Client Relations: Executive Presentations, Written & Verbal Communication, Client Relationship Management, Conflict Resolution, Public Speaking
- Financial Acumen: Revenue Forecasting, Budget Oversight, Cost Control, Sales & Upselling, Financial Reporting
- Software & Tools: (eg, Cvent, Zoom Events, Microsoft Teams, Salesforce Events, Aventri, Social Tables, MS Office Suite – Word, Excel, PowerPoint, Outlook), CRM Systems
- Core Competencies: Detail-Oriented, Organizational Agility, Time Management, Proactive Planning, Results-Driven
Websites
Timeline
Senior Meeting Planner
Deloitte
06.2021 - Current
TX Event Manager
Gaylord Texan Resort and Convention Center
01.2015 - 01.2021
TX Conference Coordinator
Gaylord Texan Resort and Convention Center
01.2014 - 01.2015
TX Celebrity Services/Concierge
Gaylord Texan Resort and Convention Center
01.2012 - 01.2014
TN Concierge
Gaylord Opryland Resort and Convention Center
01.2011 - 01.2012
TN Service Manager
Wells Fargo Bank
01.2007 - 01.2011
College coursework - undefined
DURHAM TECHNICAL INSTITUTE
Associate Degree - Audio Engineering
SAE INSTITUTE OF TECHNOLOGY
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