BRANTLEY WOOD
CALHOUN FALLS,SC
Summary
Adept at transforming creative vision into compelling designs, I spearheaded innovative projects at Pro Towels, enhancing client satisfaction and fostering team collaboration. Leveraging expertise in Adobe Creative Suite and exceptional organizational skills, I significantly improved design efficiency and project outcomes, embodying a results-driven approach with a blend of artistic and leadership capabilities.
Overview
12
12
years of professional experience
Work History
Art Director
Pro Towels
03.2019 - Current
- Developed strong relationships with clients, resulting in repeat business and positive feedback.
- Enhanced creative output by implementing innovative strategies in art direction and project management.
- Collaborated with cross-functional teams to ensure high-quality artwork aligned with brand guidelines.
- Championed creative problem solving techniques within the team, encouraging innovative solutions to design challenges.
- Initiated ongoing training programs for staff development, ensuring that all team members were up-to-date on industry trends and best practices.
- Implemented new software tools for improved design capabilities and streamlined workflows.
- Established clear communication channels between team members, promoting collaboration and efficient work processes.
- Maintained an organized archive of past projects for easy reference and retrieval when needed.
- Managed budgets and resources effectively, delivering projects on time and within financial constraints.
- Promoted open dialogue within the team through regular meetings and brainstorming sessions, leading to stronger collaboration across departments.
- Coordinated internal presentations showcasing completed projects, fostering a sense of pride among the team members.
- Streamlined the design process for increased efficiency, leading to faster project completion times.
- Conducted regular performance reviews to identify areas of improvement for individual team members and overall operations.
- Mentored junior designers, fostering a supportive environment for professional growth and skill development.
- Facilitated client meetings to discuss project requirements, presenting initial concepts and gathering valuable feedback throughout the design process.
- Strategically prioritized tasks based on deadline urgency creating a smooth workflow amongst team members.
- Evaluated creative content, ensuring alignment with brand standards and overall aesthetic goals.
- Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.
- Monitored progress of projects, keeping on schedule and within budget.
- Developed style guides to promote consistent branding across projects.
- Oversaw implementation of editing, color correction and other post-production processes.
- Presented creative concepts to clients and implemented continual feedback to achieve client satisfaction.
- Managed workloads of designers, illustrators and other team members to optimize productivity and timeliness of task completion.
- Utilized industry-standard software to design layouts and create storyboards for visual presentations.
- Carefully prepared design layouts into prepress files for offset, web and digital printing.
- Researched emerging technologies and developed effective strategies for integrating into existing campaigns.
Graphic Production Artist
Pro Towels
03.2012 - 03.2019
- Streamlined design processes for increased efficiency and reduced production time.
- Ensured accuracy and attention to detail in all aspects of graphic production, including pre-press preparation and color management.
- Supported effective communication between designers and account managers by clearly articulating project requirements and expectations.
- Increased client satisfaction with carefully crafted print and digital designs that aligned with brand guidelines.
- Collaborated with cross-functional teams to produce high-quality deliverables within tight deadlines.
- Consistently met or exceeded performance metrics related to timely completion of projects, client satisfaction ratings, and error reduction rates.
- Demonstrated flexibility when faced with unexpected challenges or changes in project scope, adopting a solution-oriented approach to problemsolving.
- Contributed to team brainstorming sessions, generating innovative ideas for client projects and internal initiatives.
- Adjusted existing logos, characters, and other assets for different uses.
- Created digital and print layouts for diverse materials.
- Applied knowledge of printing standards to create high-quality images.
- Prepared proof artwork using [Software] and hand-drawn sketches.
- Produced designs for clothing and accessories such as shirts, pullovers and bags.
- Created logos, illustrations and typography for various organizations.
- Edited and enhanced existing artwork and graphics.
- Utilized Adobe Creative Suite and Microsoft Office Suite to develop creative designs.
- Applied color theory and composition techniques to construct appealing designs.
- Utilized typography techniques to create compelling designs.
Education
Associate of Applied Science - Commercial And Advertising Art
Piedmont Technical College
Greenwood, SC08.2007
Skills
- Creative Direction
- Excellent team player
- Artistic vision
- Adobe Creative Suite
- Design thinking
- Layout Design
- Creative capabilities
- Logo creation
- Concept Development
- Design Research
- Complex problem solver
- Adobe Photoshop
- Superior organizational skills
Timeline
Art Director
Pro Towels
03.2019 - Current
Graphic Production Artist
Pro Towels
03.2012 - 03.2019
Associate of Applied Science - Commercial And Advertising Art
Piedmont Technical College
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