Summary
Overview
Work History
Education
Skills
Timeline
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Brehana Griffin

Atlanta,GA

Summary

Results-driven marketing and operational management professional skilled in analyzing, developing and implementing strategic marketing plans to enhance brand visibility and drive revenue growth. Experienced in leading cross-functional teams to deliver exceptional results and exceed business objectives. Strong leadership and communication skills with a passion for driving operational excellence and delivering high-quality, customer centric solutions.

Overview

4
4
years of professional experience

Work History

Bowling Department Manager

Round 1 USA
05.2023 - 01.2024
  • Directed sales and profit projections, exceeding goals through adherence to company policies resulting in a 30% increase in productivity.
  • Developed promotional campaigns that increased brand recognition,improved customer retention and sales by 10% within 6 months.
  • Maintained up-to-date records of inventory levels, monitored daily sales figures to track trends in customer buying behavior.

Guest Programs Lead

Georgia Aquarium
07.2021 - 05.2023


  • Assumes the role of Overnight Manager on Duty during Sleepover Programs, directing the performance of 30-40+ team members to enhance the overnight and daytime guest experience.
  • Manages administrative responsibilities for the Animal Galleries, Birthday Party, Sleepover and Proposal Program, Customer Engagement on sales floor including cross-departmental communication, calendar management, email correspondence, and payment processing.

Assistant Manager

The Oil Bar
08.2020 - 07.2021
  • Oversaw the daily operations including opening and closing procedures, cash register management, new hire training and sales goal achievement.
  • Fostered enduring customer relationships through tailored interactions and artisanal creation of aromatherapy products, leading to a remarkable 60% increase in long-term customer retention rate during tenure.
  • Improved customer satisfaction by addressing and resolving complaints promptly.

Social Media Specialist Intern

Allen Digital Advertising
08.2019 - 07.2020


  • Drove strategic growth by conducting in-depth market research and competitive analysis, leading to the identification of lucrative business opportunities.
  • Leveraged effective social media management to expand business reach by an impressive 78% within the first business quarter.
  • Created, edited, and managed content for various social media platforms including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
  • Provided pivotal support to the sales team in lead generation and client relationship management, contributing to a 15% increase in lead conversions.


Education

Masters of Business Administration - Advertising and Marketing

Clark Atlanta University
Atlanta, GA
05.2021

Bachelor of Science - Mass Communications

University of West Georgia
Carrollton, GA
05.2018

Skills

  • Market Analysis
  • Work Planning and Organization
  • Workflow Coordination
  • Budget Management
  • Recruiting and Hiring
  • Policy Development
  • Brand Management
  • Leadership and Team Supervision
  • Financial Analysis
  • Customer Relationship Management
  • Cross-Functional Collaboration
  • Digital Marketing Expertise

Timeline

Bowling Department Manager

Round 1 USA
05.2023 - 01.2024

Guest Programs Lead

Georgia Aquarium
07.2021 - 05.2023

Assistant Manager

The Oil Bar
08.2020 - 07.2021

Social Media Specialist Intern

Allen Digital Advertising
08.2019 - 07.2020

Masters of Business Administration - Advertising and Marketing

Clark Atlanta University

Bachelor of Science - Mass Communications

University of West Georgia

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Brehana Griffin