Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
Generic

Brenda Williams

Kannapolis,NC

Summary

Customer-oriented General Manager with 25 years of experience focused on increasing revenues and expanding margin. Adaptive and deadline-oriented consistently executes and completes multiple projects in high-stress environments. Meticulous leader and strategic planner with comprehensive managerial acumen, offering vision and motivational acumen.


Overview

15
15
years of professional experience

Work History

Sales Consultant

Sonic Automotive Inc
07.2021 - Current
  • Developed long-lasting client relationships by consistently exceeding expectations with exceptional service.
  • Maximized customer retention by resolving issues quickly.
  • Implemented up-selling strategies, encompassing recommendations of accessories and complementary purchases.
  • Strengthened brand reputation by delivering superior customer experiences that fostered loyalty and repeat business.
  • Increased referral business by establishing a strong rapport with existing clients, leading to positive word-of-mouth recommendations and an expanded customer base.
  • Boosted customer satisfaction by providing personalized consultations and tailored product recommendations.
  • Managed approximately 30 incoming calls, emails, and faxes per day from customers.'

Sales & Leasing Advisor

Southfork CDJR
09.2022 - 11.2022
  • Engaged with customers to build rapport and loyalty.
  • Prepared merchandise for the sales floor by pricing or tagging.
  • Helped customers locate products and checked store systems for merchandise at other sites.
  • Educated clients on current promotional offerings and products using persuasive selling tactics.
  • Leveraged social media platforms effectively to promote available properties, engage with potential clients, and stay informed on industry news and updates.
  • Partnered with cross-functional teams to streamline internal processes, resulting in enhanced efficiency and improved communication across departments.
  • Managed lead tracking by making contact and following up on leads generated through marketing efforts.
  • Managed approximately 45 incoming calls, emails, and faxes per day from customers.'

Sales Consultant

Demontrond Auto Group
01.2022 - 09.2022
  • Greet customers and ascertain what each customer wants or needs
  • Describe merchandise and explain the use, operation, and care of merchandise to customers
  • Demonstrate the use or operation of merchandise.
  • Estimate and quote trade-in allowances.
  • Developed long-lasting client relationships by consistently exceeding expectations with exceptional service.
  • Strengthened brand reputation by delivering superior customer experiences that fostered loyalty and repeat business.
  • Increased referral business by establishing a strong rapport with existing clients, leading to positive word-of-mouth recommendations and an expanded customer base.
  • Conducted comprehensive product demonstrations for clients, resulting in an increased understanding of features and benefits.
  • Evaluated sales metrics to identify areas for improvement, implementing strategic changes to increase success rates.
  • Attended ongoing training sessions to stay current on industry trends, market conditions, and product offerings – applying knowledge gained to better serve customers.
  • 'Managed approximately 50 incoming calls, emails, and faxes per day from customers.'

General Manager

Bojangles
08.2017 - 06.2021
  • Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
  • Managed budget implementations, employee evaluations, and contract details.
  • Assessed reports to evaluate performance, develop targeted improvements, and implement changes.
  • Reduced costs, managed delivery schedules, and performed risk analysis to improve overall profitability.
  • Increase revenue by 75% due to sufficient staffing and coordination.

Director of Operations

JR Williams Cleaning Company
01.2010 - 08.2017
  • Oversaw day-to-day production activities in accordance with business objectives.
  • Defined, implemented, and revised operational policies and guidelines.
  • Monitored budget and utilized operational resources.
  • Analyzed technology, resource needs, and market demand to plan and assess the feasibility of company projects.
  • Assessed performance management structures and implemented enhancements to improve frameworks and strengthen results.
  • Kept up-to-date with industry trends and identified areas of opportunity to drive improvements.
  • 'Managed approximately 30 incoming calls, emails, and faxes per day from customers.'

Education

BBA - Accounting And Business Management

Strayer University
Washington, DC
06.2025

Associate of Arts - Accounting

Rowan-Cabarrus Community College
Salisbury, NC
06.2018

Skills

  • P>Product and service knowledge
  • P>Lead prospecting
  • P>Persuasive communication
  • P>B2B sales
  • P>Strategic planning
  • P>Prospect qualification
  • P>Sales and marketing
  • P>Client Service
  • P>Systems and software programs
  • P>Staff Training
  • P>Revenue Generation
  • P>Sales expertise
  • Sales proposal creation
  • Time Management
  • Prospect qualification
  • Territory expansion

Additional Information

  • requestReferences available upon requestReferences available upon requestReferences available upon request

Timeline

Sales & Leasing Advisor

Southfork CDJR
09.2022 - 11.2022

Sales Consultant

Demontrond Auto Group
01.2022 - 09.2022

Sales Consultant

Sonic Automotive Inc
07.2021 - Current

General Manager

Bojangles
08.2017 - 06.2021

Director of Operations

JR Williams Cleaning Company
01.2010 - 08.2017

BBA - Accounting And Business Management

Strayer University

Associate of Arts - Accounting

Rowan-Cabarrus Community College
Brenda Williams