Summary
Overview
Work History
Education
Skills
Websites
Volunteer Experience
Projects
Timeline
Generic

Brenna Hill

Austin,TX

Summary

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

6
6
years of professional experience

Work History

Marketing Research Associate

Mastio & Co
07.2023 - Current
  • Conducts thorough market research utilizing both primary and secondary sources to analyze market trends, competitor strategies, and consumer behavior
  • Designs and executes surveys, focus groups, and interviews to gather relevant data for analysis
  • Prepares detailed reports and presentations summarizing research findings and recommendations for stakeholders
  • Collaborates cross-functionally with marketing, product development, and sales teams to provide insights and support strategic decision-making
  • Monitors industry news, economic trends, and regulatory developments to identify potential opportunities and threats to the business
  • Continuously evaluates and refines research methodologies to ensure relevance and accuracy of findings.
  • Managed multiple projects simultaneously while maintaining strict deadlines and prioritizing tasks effectively.

Shift Supervisor

Starbucks
02.2018 - 07.2023
  • Trained new employees on company policies, procedures, and job responsibilities, ensuring seamless integration into the team.
  • Handled escalated customer issues effectively, demonstrating strong problem-solving skills while upholding company values and standards.
  • Improved overall team performance by effectively delegating tasks and providing clear instructions.
  • Coached crew members to optimize performance and motivate toward more efficient work.
  • Collaborated with other Shift Managers to maintain consistency in policies enforcement across all shifts, fostering a cohesive workplace culture.
  • Contributed to increased sales revenue by motivating staff to achieve individual and team goals consistently.
  • Conducted regular evaluations of employee performance, identifying areas for improvement and offering targeted guidance for skill development.

Instagram Influencer

ZOX
02.2020 - 08.2020
  • Increased brand awareness by developing and executing effective influencer marketing campaigns.
  • Established strong partnerships with brands through proactive communication and collaboration on content creation.
  • Established credibility on social media and persuaded others by virtue of authenticity and reach.
  • Built relationships with other brand ambassadors and influencers to assist in social media strategy.

Education

Bachelor of Science in Business, Marketing -

W.P. Carey School of Business
Tempe, AZ
05.2023

Skills

  • Digital Marketing
  • Social Media Marketing
  • Brand Promotion
  • Creative Direction
  • Marketing Analytics
  • Advertising Management
  • Market Analysis
  • SEO Optimization
  • Influencer Marketing
  • Data Analytics

Volunteer Experience

Charity Run Organizer / Redemption Runners / The Woodlands, Texas, 05/2022


Created a unique, self-funded organization for mental health in athletes. 

Designed marketing materials to promote fundraising events.

Managed outreach campaigns that reached an audience of 5,000 viewers. 

Contacted community leaders to increase awareness of organizational causes, activities, or needs. 

Projects

Group Projects, Consumer Marketing, W.P. Carey School of Business


Jeni's Ice Cream, Marketing Strategy / Collaborated with students to analyze the marketing strategy of Jeni's Ice cream and provide improvements. Conducted a presentation  to explain the consumer market dashboard and its accompanying graphs. 


Lyft INC, Business Strategy / Collaborated with peers to present a business strategy analysis that evaluated the strengths and weaknesses of Lyft INC's internal environment. Strategized to create a detailed solution to Lyft's strategic issue.

Timeline

Marketing Research Associate

Mastio & Co
07.2023 - Current

Instagram Influencer

ZOX
02.2020 - 08.2020

Shift Supervisor

Starbucks
02.2018 - 07.2023

Bachelor of Science in Business, Marketing -

W.P. Carey School of Business

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Brenna Hill