BRENNAN MCNICHOL
LOS ANGELES,CA
Summary
Professional with strong experience in creative strategy. Known for delivering impactful solutions and fostering collaboration within teams. Expertise in developing innovative campaigns, leveraging market insights, and adapting to evolving project needs. Highly valued for reliability, adaptability, and results-driven mindset.
Overview
11
11
years of professional experience
1
1
Certification
Work History
CREATIVE STRATEGIST/ PROJECT MANAGER
SYLA Marketing
01.2023 - Current
- Provided Creative Strategist and Project Manager services for marketing agencies, entertainment companies, and more
- Pioneered over 15 content and UGC campaigns for new brands with major influencers
- Implemented paid-media campaigns that exceeded expected results by 20%
- Generated standard operating procedures and project management methods for a new agency launch
SENIOR PRODUCER
Orange Comet
01.2023 - 06.2023
- Developed project management systems to track workflows, budgets, and tasks across departments
- Worked across departments and with major IP partners to ensure projects and content were done on schedule and on budget
- Influenced creative direction strategy related to several Web 3, gaming, and social media content for notable celebrities and major studios such as Netflix, AMC, Anthony Hopkins, William Shatner, and more
- Collaborated with creative teams on ideation and development of engaging multimedia content for diverse audiences.
- Fostered a positive work environment, promoting open communication and trust among team members, leading to higher levels of job satisfaction and employee retention.
LEAD PRODUCER/ PROJECT MANAGER
OP3N
03.2022 - 01.2023
- Developed and produced several Web 3 Film and TV projects for major celebrities and production companies such as Anonymous Content, Simon Fuller, Grimes, Post Malone, and more
- Led the project management and Creative Direction through all projects
- Budgeted and audited external budgets for projects that exceeded $4 million dollars
- Managed vendors and internal teams on production timelines, budgets, campaigns, and deployment of each project
- Participated in meetings with producers and production crew to keep program in step with creative vision.
PRODUCER
G4TV (Comcast)
05.2022 - 10.2022
- Created the TV series Gameday: LCS, as well as several gaming tournaments and segments for other shows
- Worked with Riot Games, WB Games, and other publishers on the delivery of assets, social media and marketing deliverables, and more
- Led the ideation and creation of branded social media and episodic content for advertisers
- Managed budget, talent, production team, props, ENG, offsite shoots, and more
- The show was consistently in the network's top 3 series
- Content led to many viral social media posts that assisted in the growth of the network
DIRECTOR OF MARKETING
Vesta
03.2021 - 03.2022
- Created and managed marketing campaigns from Social Media, Email Marketing, Google Ads, Influencer Marketing, and More
- Managed and negotiated terms and deliverables for all brand partnerships with major celebrities and TV series such as; Selling Sunset, Million Dollar Listing, Rachel Zoe, Miss USA, and Something Navy
- Doubled online home staging lead generation through B2B email marketing campaigns in SF, NY, and Florida
- Produced and Managed dozens of video and photo shoots for social media content and paid acquisition
EXECUTIVE PRODUCER/ CO-FOUNDER
Schoolyard
06.2018 - 03.2021
- Created and managed branded content campaigns for Social Media, Email Marketing, Google Ads, Influencer Marketing and more
- Managed projects end to end for numerous global brands including Overstock.Com, Chipolte, Sofi Essentials, and more
- Produced and Managed dozens of video and photo shoots for social media content and paid acquisition
PRODUCER
Abstraction Media
06.2019 - 06.2020
- Produced two TV series and a 90-minute TV special to air on Voice of America
- Oversaw development and post-production of 2 feature films and several digital projects
- Executed all managerial tasks over the development, production, and post-production period including creative development, budgeting, scheduling, coordination, hiring all key positions, drafting contracts, getting legal documentation approved by the network, and more
PRODUCTION COORDINATOR
Corbellini Creative
01.2014 - 06.2018
- Developed and produced branded content and digital advertising campaigns with global brands such as Spin Master, Architectural Digest, Mattel, and more
- Worked within budget guidelines to find locations, talent, and more to meet the expectations of the client, and marketing agency
- Managed schedule, budgets, contracts, permits, coordination, and hiring of the crew under the guidelines of the agency and producer
Education
International Baccalaureate Degree -
International School of Paris
Skills
- Content Creation
- Creative Direction
- Project Management
- Brand Strategy
- Business Strategy
- Budgeting
- Proposals
- Project Management Tools
- Marketing Campaigns
- People Management
- Time Management
- Problem-Solving
Certification
- Producers Guild of America, Member
- Google/Coursera, Project Management Certification
Timeline
CREATIVE STRATEGIST/ PROJECT MANAGER
SYLA Marketing
01.2023 - Current
SENIOR PRODUCER
Orange Comet
01.2023 - 06.2023
PRODUCER
G4TV (Comcast)
05.2022 - 10.2022
LEAD PRODUCER/ PROJECT MANAGER
OP3N
03.2022 - 01.2023
DIRECTOR OF MARKETING
Vesta
03.2021 - 03.2022
PRODUCER
Abstraction Media
06.2019 - 06.2020
EXECUTIVE PRODUCER/ CO-FOUNDER
Schoolyard
06.2018 - 03.2021
PRODUCTION COORDINATOR
Corbellini Creative
01.2014 - 06.2018
International Baccalaureate Degree -
International School of Paris
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