Brent Benham

• Represented medical manufacturers focusing on nuero, spine, plastics, and cardiac surgery.
• Established company presence for first time in both of Wisconsin's Level 1 teaching Institutions - Froedtert Hospital and University of Wisconsin Hospital
• Expanded territory coverage by strategically identifying and targeting high-potential accounts.
• Built pipeline of $3M in less than 2 years

• Achieved sales goals and service targets by cultivating and securing new customer relationships.
• Researched sales opportunities and possible leads to exceed sales goals and increase profits.
• Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.

Directed and coordinated day-to-day sales management operations from conception to completion. Trained and coached surgeons to enhance their understanding of product features and benefits. Provided operating room surgery coverage to ensure surgeon confidence.

• Delivered robust field support to sales representatives and local branches.
• Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
• Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.

• Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
• Generated additional sales opportunities with upselling and cross-selling techniques.
• Expanded customer base through cold calling, networking, and relationship building.
• Increased sales revenue by identifying and targeting high-potential accounts.

• Performed all duties in line with defined policies and procedures to sell and service orthopedic implants and disposables
• Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.