Summary
Overview
Work History
Education
Skills
Personal Interests
Timeline
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Brent Davis

Norman,USA

Summary

Experienced, dynamic and strategic Sales Leader with proven +20-year record of delivering consistent top line revenue growth and bottom-line profitability across Appliance, Building Products and Retail verticals. Core competencies include Retail Account Management, Customer Programming, Sales Analytics and New Business Development. Outstanding interpersonal and communications skills that support ability to identify, cultivate and manage high-performance teams that deliver or exceed assigned goals. Demonstrated strategic thinker with passion for creativity, problem solving and positive business relationships.

Overview

20
20
years of professional experience

Work History

NATIONAL SALES MANAGER US DISTRIBUTION

Samsung / Dacor
, Oklahoma
08.2018 - Current
  • Company Overview: Leading luxury appliance brand, acquired by Samsung in 2016 | Oklahoma
  • Onboarded to revitalize a failing territory, by building back dealer relationships and developing my team to re-establish Dacor in a 9-state region.
  • Responsible for all sales operations and business development.
  • Successfully managed territory and teams, growing personal territory sales by 12X to $7.6M within four years.
  • Promoted to Sr.Regional Manager 2022 with a team of 10 direct reports, covering Central US, managing a $30M territory.
  • Leverage deep knowledge from Retailer/Dealer and Manufacturer experiences to build long-lasting relationships with customers and trade partners, driving revenue accretion.
  • Influential in creating national Consumer and Builder programs to driving revenue gains with new audiences.
  • Recently implemented effective quote pricing strategies that increased brand penetration in new construction projects, driving profit while maintaining customer loyalty.
  • Actively support territories with high-impact account marketing plans, incorporating brand and product training, targeted promotions, and other tools and resources needed for success.
  • Expertise in luxury sales strategy and techniques, as well as product training at individual and group level, focused on key points of differentiation and total value proposition.
  • Developed and implemented sales strategies to maximize revenue growth.
  • Analyze sales data and customer feedback to identify priority areas for product and service improvements, cross checking units displayed to account for right product mix.
  • Collaborate cross-functionally with internal Product Management, Service and other teams to ensure appropriate actions taken.
  • Represent Dacor/Samsung at major industry events, trade shows, and buying groups, including NKBA KBIS, BrandSource and Nationwide.
  • Actively travel to customer dealer locations and support priorities at NJ headquarters.
  • Responsible for managing P&L for assigned region on annual and quarterly basis, including budget management for all T&E expenses, marketing MDF budgeting and account profitability.

INDEPENDENT RETAILER

Harrys TV & Appliance
, Oklahoma
06.2016 - 08.2018
  • Company Overview: 42-year-old independent Home Appliance and TV Dealer in Oklahoma City market | Oklahoma
  • Onboarded to dramatically increase business trajectory, with focus on driving increased bottom line sales profits through increased product margin, negotiating terms with vendors, and leveraging relationships with custom and semi-custom home builders.
  • Developed a new revenue stream by coordinating vendor service training for most commonly sold brands, with a strong focus on Miele Products.
  • Recruited, and hired a service technician(s) to support new business model.
  • Achieved $2 million in sales in first 11 months, an increase of 40%, by partnering with in-house designers, and building new business pipeline through target outreach tactics like cold calls, association and event attendance, and networking to reach prospective builder and design firm customers.
  • Worked with designer to lead renovation of entire showroom, creating a comprehensive and immersive shopping experience with updated displays, vignettes and merchandising.
  • Established new processes for effective sales management for associates, including weekly review meetings with the leadership to analyze new business pipeline, forecast stock levels and individual associate performance vs targets.
  • Led development of new training program to up-level associate selling and product knowledge skills for both core products and new luxury vendor lines.

DISTRICT MANAGER IN TRAINING / GENERAL SALES MANAGER

Pacific Sales Kitchen & Home
, Oklahoma
04.2014 - 02.2016
  • Company Overview: A Division of Best Buy focused on Luxury Home Products | Oklahoma
  • Selected to resurrect appliance category which had been losing profit, margin, and market share to local independent retailers and other national dealers.
  • Responsible for store operations including: Full P&L, customer satisfaction, sales goals, store presentation, loss prevention, product knowledge, marketing, and talent management.
  • Developed an elite team of appliance professionals through recruiting & hiring motivated, customer centric individuals and making training and product knowledge a top priority.
  • Maximized yearly volume from $2.2 Million to $5.8 Million, elevating store to 3rd largest volume in the Southeast through expansion of square footage and market share growth.
  • Increased comp sales by 75%, the highest year over year performance in the district
  • Finished 2014 with a 103% increase to plan in revenue as well as exceeded company goal in personal sales while maintaining 32% margin.
  • Achieved a 93% NPS (Net Promoter Score) due to high level of customer satisfaction.
  • Exceeded margin goals on warranty attachments, and accessories, through product knowledge and suggestive selling.
  • Awarded 'Top Performing Store' and 'Best In Company' out of 127 stores, through building a high performing team focused on top results.
  • Market lead for new store openings, providing operational support to management teams ensuring deadlines were met and training expectations were exceeded.
  • Drove market share by networking with home builders and attending trade shows as well as utilizing company credit offers to close deals.
  • Monitored store performance, analyzed data and developed strategies to improve operations.
  • Developed district plans to meet sales goals and objectives and also conducted orientation and training sessions for new employees.

MANAGING PARTNER

A-Maysing Fence & Stain
Norman, Oklahoma
08.2011 - 02.2014
  • Company Overview: Residential and Commercial Fence Company | Norman, Oklahoma
  • Recruited to drive expansion of an already successful lawn company into the fencing market, with the opportunity to invest and become a business partner.
  • Leveraged existing relationships to penetrate the construction market, winning builder accounts and long-term business through value proposition of high-quality fencing solutions, at a reasonable price
  • Won new relationships with Home Creations and Ideal Homes, two of the largest home building groups in Oklahoma.
  • Further expanded customer prospect pool through lead generation from Home and Garden shows and events, as well as networking and cold-call strategy to drive awareness with local builders.
  • Efforts resulted in new revenue streams and market share gains.
  • Prospected new relationships by driving awareness of business and offerings to local maintenance and grounds crew, obtain leads on damaged fences, and new homes in the area.
  • Expanded business by investing in fence staining equipment, allowing for a complete fencing solution for customer base while creating an incremental revenue stream.
  • Managed business operations and communications, coordinating staff work schedules and related tasks to ensure projects were completed on time and without issues for customers.
  • Helped increase business by 25% in first year, and an average of 12% YOY growth until business was sold.

STORE MANAGER

Harbor Freight Tools USA, Inc.
, Texas
01.2010 - 07.2011
  • Company Overview: Discount Specialty Tool Retailer | Texas
  • Promoted from a $3 million dollar location in Lufkin, TX to an $8.2 million Dollar location in Tulsa, OK due to significant positive results and leadership ability.
  • Increased comp sales by 27% while using 22% less payroll through improved staff training, dramatically reducing employee turnover.
  • Raised operational audit score from 78% to 94%, far exceeding company average.
  • Grew average dollar transaction by $5 through an increase in attachment rate.
  • Maintained -0.04% shrink compared to company average of -0.06%.
  • Achieved 98% employee satisfaction rating on yearly survey.

DISTRICT MANAGER/STORE MANAGER

Conn's Appliances, Inc.
, Texas
10.2004 - 01.2010
  • Company Overview: Specialty retailer offering appliances, furniture, and related home products | Texas
  • Progressively elevated to positions of increased responsibility from Sales Associate, Assistant Manager, Store Manager, to District Manager due to ability to drive sales, manage tight operations, and build effective teams.
  • Supervised 3 locations and $18 million annually.
  • Promoted to District Manager over 3 underperforming stores in Austin, TX (remote location).
  • Redesigned training process to include top performing peers in the market getting 'buy in' to elevate level of success, which drove $2 million in increased sales.
  • Reduced $16k shrink down to 0 by implementing processes and tightening up operating procedures.
  • Created a following of talent by inspiring and mentoring those to reach goals and assisting them through career coaching and training & development, which led to numerous promotions.

Education

Business Administration & Management -

Blinn Community College
Brenham, TX

Skills

  • Retail Account Management
  • Sales Analytics Expertise
  • Territory Management
  • Sales Operations & Optimization
  • High Performance Team Development
  • New Business Development
  • Revenue Growth
  • Sales Training

Personal Interests

All things Outdoors, Cooking Enthusiast, College Football

Timeline

NATIONAL SALES MANAGER US DISTRIBUTION

Samsung / Dacor
08.2018 - Current

INDEPENDENT RETAILER

Harrys TV & Appliance
06.2016 - 08.2018

DISTRICT MANAGER IN TRAINING / GENERAL SALES MANAGER

Pacific Sales Kitchen & Home
04.2014 - 02.2016

MANAGING PARTNER

A-Maysing Fence & Stain
08.2011 - 02.2014

STORE MANAGER

Harbor Freight Tools USA, Inc.
01.2010 - 07.2011

DISTRICT MANAGER/STORE MANAGER

Conn's Appliances, Inc.
10.2004 - 01.2010

Business Administration & Management -

Blinn Community College

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Brent Davis