BRETT FRANCKOWIAK

Contribute to the Vaccine Portfolio strategic direction and lead the execution of HCP and DTC assets
including emails, direct mail, third party media, and websites
• Collaborate with Medical and Commercial Operations to gather insights that drive asset creation and messaging
strategy
• Demonstrate outstanding product launch skills including urgency, accountability, and determination
• Manage agency partners through strong working relationships and excellent communication to track deliverables
• Work collaboratively with medical, legal, and regulatory in promotional review committee to develop and execute
high impact marketing materials across different channels
• Recognized for leadership by breaking down silos and by driving transparent communication throughout the cross-
functional teams

• Onboarded and trained stakeholders in the JIRA management platform

• Created lead/prospect generation processes using multiple strategies
• Prospected and qualified potential customers with targeted emails/calls
• Communicated with prospects and current customers weekly to build strong relationships
• Responsible for developing terms and conditions of my contracts with customers.
• Developed and maintained relationships with customers, leading to a high retainment and elevation of current business. Visiting customers is key.
• Increased revenue and weight year over year. $3,000,000 in sales in 2023.
• Led my sales team in gross margin in 2023.
• Formed strong interdepartmental relationships. Constant communication with the heads of purchasing, quality, and operations was critical.
• Knowledgeable of the market changes month over month for the categories we represent. Aided in producing our monthly market report.
• Networked and hosted a booth at all the national convention shows including IBIE, Supply Side West, EXPO East/West, Fancy Food, etc.

• Managed and priced ticket inventory daily.
• Developed, acquired, and retained private clients
• Developed inbound business from NYC Hotel Concierge and American Express card members.
• Collaborated with partners to assist them with their personal clients
• Team leader in purchasing
• Operated many different systems and software in an every changing business environment
• Participated in networking events to build contacts
• Team leader in the sports division
• Managed on site operations at big events (Superbowl, PGA, Hamilton releases, etc)

• Developed and acquired new business
• Created lead/prospect generation processes using cold calling and in person visits.
• Exceeded the required sales goals in several buckets
• Participated in many promotional and table events to promote our business
• Became the technology leader of my sales team
• Collaborated with management on how to best institute the division’s new marketing campaign