BRIAN ANTHONY
Summary
Highly motivated, responsible and versatile sales professional with more than 30 years in sales / management experience. Dedicated to hiring top-notch sales associates and assuring that store operations run smoothly. Organized and effective at encouraging team building and staff cooperation. Focused on maximizing sales goals and productivity. Believes exceptional customer service is essential to success. Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths. Customer-oriented General Manager experienced in increasing revenues and expanding margins. Adaptive and deadline-oriented consistently executes and completes multiple projects in high-stress environments. Meticulous leader and strategic planner with comprehensive managerial acumen, offering vision and motivational acumen.
Overview
21
21
years of professional experience
Work History
General Manager
Blue Valley Ski , Board And Bike
2016.10 - 2024.01
- Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
- Developed and executed strategic plans for business growth and expansion, resulting in increased market share.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Established comprehensive employee training programs to develop skills, improve productivity, and maintain compliance with industry regulations.
- Developed and implemented strategies to increase sales and profitability.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Developed and maintained relationships with customers and suppliers through account development.
- Trained new employees on proper protocols and customer service standards.
- Scheduled employees for shifts, taking into account customer traffic and employee strengths.
- Assisted in recruiting, hiring and training of team members.
- Trained and guided team members to maintain high productivity and performance metrics.
- Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
Store manager
KW Hammock Company
2009.10 - 2016.08
- In charge all of managerial duties overseeing 2 high volume retail locations and 3 websites in Key West and Sarasota
- Responsibilities include hiring, training, payroll, accounting, scheduling, inventory control, quality control, customer service, ordering, and shipping
- Managed staff of 9 sales associates, and 2 assistant managers
- Increased wholesale volume an average of $110K per year for 5 consecutive years, Hired, trained and evaluated personnel in sales and marketing
- Increased profits through effective sales training and troubleshooting profit loss areas
- Generated repeat business through exceptional customer service
- Instructed staff on appropriately handling difficult and complicated sales
- Planned budgets and authorized payments and merchandise returns
- Counted cash drawers and made bank deposits
- Reordered all inventory and supplies as necessary
- Assigned employees to specific duties to best meet the needs of the store.
- Increased store profitability by implementing cost-saving measures and efficient inventory management strategies.
- Improved customer satisfaction through staff training in customer service and product knowledge.
Store manager
Breckenridge Sports / Breeze Ski Rentals
2007.09 - 2009.07
- Opened first Breeze location nationwide after company changed ownership
- Assisted in developing and executing floor plans for multiple locations across the western US
- Managed staff of 8 sales associates, 2 team leaders and 1 assistant manager
- Scheduled and led weekly store meetings for all employees
- Reported to the district manager regarding all store and staff issues
- Trained and developed new associates on POS system and key sales tactics
- Focused on repeat business through exceptional customer service
- Conducted regular testing and audit compliance on 1300 unit rental fleet
- Counted cash drawers and made bank deposits
- Developed a comprehensive training program for new sales associates
- Promptly resolved all customer requests, questions and complaints.
- Increased store profitability by implementing cost-saving measures and efficient inventory management strategies.
- Improved customer satisfaction through staff training in customer service and product knowledge.
Department manager -bicycle/snowsports/rental/repair
Sports Authority
2003.04 - 2006.08
- Oversaw sales/ rental/ repair department of high volume outdoor sports box store with $7 million sales target successfully
- Sold and serviced bicycles, skis, snowboards, scooters, skateboards and paintball equipment seasonally
- Managed staff of 5 sales associates and 1 team leader
- Conducted repairs, testing and audit compliance on 400+ unit rental fleet
- Supervised all shop orders and service paperwork regarding store inventory and customer repairs
- Responsible for sales of hard goods and customer service on sales floor
- In charge of seasonal change over from snow sports to summer sports.
Education
Associate of Arts -
Northeastern University
Boston, MA01.1992
High School Diploma -
Cherry Hill H.S. East
Cherry Hill, NJ01.1989
Skills
- Accurate and Detailed
- Goal-oriented
- Staff training and development
- Client development
- Networking skills
- Excellent customer service skills
- POS systems
- Highly organized
- Strong interpersonal skills
- Dedicated team player
- Schedule management
- Mathematical aptitude
- Account development
- Self-motivated
- Budgeting experience
- Upselling skills
- P&L Management
Timeline
General Manager
Blue Valley Ski , Board And Bike
2016.10 - 2024.01
Store manager
KW Hammock Company
2009.10 - 2016.08
Store manager
Breckenridge Sports / Breeze Ski Rentals
2007.09 - 2009.07
Department manager -bicycle/snowsports/rental/repair
Sports Authority
2003.04 - 2006.08
Associate of Arts -
Northeastern University
High School Diploma -
Cherry Hill H.S. East
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