Brian Erb

• Ensured compliance with industry regulations through meticulous attention to detail during foundation inspections.
• Presented comprehensive analysis & options to clients following a meticulous system to fully explain causes & solutions of discovered issues.
• Utilized multiple software tools including CAD based design programs.
• Prepared reports detailing findings of inspections, investigations, and tests.
• Effectively communicated with clients and management to ensure alignment on inspection objectives, requirements, and expectations.

• Led design projects from concept through execution, ensuring alignment with client vision and brand standards.
• Worked with production teams to communicate and understand building process & timelines for client projects.
• Sold 3 projects in first month, more than triple the company average close percentage.
• Transformed client ideas into compelling visual concepts, ensuring their vision was accurately brought to life.

Company Overview: Canadian Distributor, Platinum member of Canada’s Best Managed Companies. Leading consumer accessories supplier in Canada with specific focus on imaging, electronics, wireless, audio, sporting goods and mobile electronics.

• Responsible for Key Account Management at London Drugs, Best Buy and Glentel.
• Developed and executed regional sales strategies to drive revenue growth and market expansion.
• First ever direct employee of Gentec outside of Ontario head office.
• Looks after Klipsch, Onkyo, Pioneer, LowePro, Joby, Manfrotto, Roots, and other top brands.
• Analyzed market trends and competitor activity to inform strategic decision-making.
• Cultivated relationships with major clients, enhancing loyalty and long-term partnerships.
• Coordinated with marketing to align campaigns with regional sales objectives, boosting brand visibility.
• Finalized sales contracts with high-value customers.
• Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
• Enhanced overall customer experience by conducting regular account reviews, ensuring alignment with client objectives and company offerings.
• Analyzed competitor offerings to devise targeted sales pitches, effectively differentiating our products from competitors in the marketplace.
• Attended industry conferences and tradeshows to stay up-to-date with market trends and customer needs.

SELECTED ACHIEVEMENT HIGHLIGHTS

• Exceeded expectations and corporate goals within record time
• Assisted in achieving double-digit sales dollar growth in multiple categories.
• Voted “Favorite Vendor Rep” by London Drugs Staff

• Looked after expansion outside traditional Outdoor retail sales channel into mass-market retail
• Directed market entry strategies for clients looking to expand into new territories, ensuring compliance and cultural alignment.
• Assisted clients in navigating complex industry challenges with strategic recommendations.
• Negotiated contracts on behalf of clients, securing favorable terms that contributed to their overall success.
• Managed product line for the Forzani Group (Coast Mountain Sports/Atmosphere)
• Expanded Internationally into Whole Foods Markets

SELECTED ACHIEVEMENT HIGHLIGHTS

• Collaborated on product design and development of first single-wall stainless steel bottle for kids
• Launched single-wall stainless steel bottles in Canada during BPA recall initiative

• Company Overview: Canadian manufacturer’s agent, providing sales, marketing, product development consulting and merchandising services for prestige vendors in the retail marketplace.
• Implemented agency expansion into the consumer electronics category, adding an additional stream of revenue generation and broadening expertise for client base.
• New Vendor partner sourcing, development and contract negotiations for Agency.
• Extensive collaborative work in category management of entire supply-chain from concept and product design, through forecasting, marketing, point-of-sale analysis and program execution.

SELECTED ACHIEVEMENT HIGHLIGHTS

• Surpassed double-digit sales growth, in a recessionary market environment, at key retailers including MEC and Overwaitea Food Group for clients including Philips, The Thermos Company and Nalgene.
• Secured multiple line expansions in a mature retail market for clients including, Outdoor Technology, The Sharper Image, Powermat, Thermos, Char-Broil, Colorite/Swan, Hamilton Beach/Proctor Silex, Homedics and Hoover.

• Professional management foundations combine with entrepreneurial spirit to create and oversee the development of National sales and support team servicing The Home Depot, Rona, Future Shop/Best Buy and other key retail partners.
• Hired, trained and supervised team of service staff members to meet business goals.
• Coached, trained, educated, and motivated team to consistently overachieve strategic objectives for in-store merchandising and sales targets.
• Responsible for complete merchandising solutions: physical bay design, construction, wiring, signage, displays, and event planning.
• Created policies and procedures for reporting which looked beyond “filling-in forms” to identify truly meaningful vendor feedback.

• Responsible for complete market assessment, line planning and program implementation at key retailers including London Drugs, Overwaitea Food Group, MEC and Coast Mountain Sports.
• Increased sales revenue with market leading brands including Philips, Thermos, Dirt Devil, Nalgene, Salton/Toastess, Melnor, Sandvik, Seabreeze, and Char-Broil.
• Managed marketing budgets, sales quotas, and forecasting models.
• Responsible for training and mentoring in-store staff on products, promotions, and displays.

SELECTED ACHIEVEMENT HIGHLIGHTS

• Agency of the Year – Canadian Thermos
• Won back key account listings at MEC for vendor clients lost to direct import programs

• Sales Rep of the Year – Philips Electronics.
• Developed and grew Char-Broil sales from $750,000.00 to over $2,000,000.00.
• Promoted to Account Manager in first year of employment