Summary

Overview

Work History

Education

Skills

Accomplishments

Growth Statistics

Timeline

Hi, I’m

Brian Franczak

Crown Point,IN

Summary

I started my career working directory publications to success. In less than two years, success in the field earned my first formal leadership promotion managing the Northwest Indiana Market. During this time, I was renowned for successfully growing projects year-after-year after year in our most tenured markets. I also led the expansion of that market east and north to lands where we are now, presently, even further expanding. My capacity to grow markets and develop leaders earned a promotion to Regional Manager in 2012, extending my reach into Illinois.

My growth ascension continued with a promotion to Vice President of Sales in 2014. In 2016 the Eastern Region was combined with the Central Region under my direct leadership. Since that day, the Central Region’s trajectory has gone one direction – up! The key elements of the my success story have remained the same. Sustain, expand, develop, repeat! I have had the AMP, DM of the Year report directly to me three times. I won Vice President Of The Year in 2019 and was the first-ever VP Field General Award Winner in 2019 as well. 2020 was quite a year, and one that I can speak on with immense pride as I led by example, showing the entire company what was possible when we pushed through countrywide lockdowns and became a short-term, exclusively inside sales company. I repeated winning VP of the Year again in 2020 and earned my 2nd VP Field General award. In 2021, I led the Central Region to the most significant growth of all field sales regions with 34.2% OPTIMA year-over-year improvement, 61.2% GSV year-over-year improvement, and 17.3% year-over-year Text improvement. In March of 2022 I led the Central Region to their biggest month of sales ever toppling $773,000 in total sales! I have presided over the most leadership promotions of any leader in the history of AMP.

Overview

years of professional experience

Work History

American Marketing & Publishing, LLC.
DeKalb, IL

Vice President of Sales

10.2023 - 12.2023

Job overview

Worked with board of directors to facilitate creation and adoption of updated governance policy.
Established and maintained positive relationships with vendors to determine product availability and quality.
Transitioned business model to further cultivate leaders, markets and increase specific product revenue.

American Marketing & Publishing, LLC.
DeKalb, IL

Senior Vice President of Sales

2022.04 - 2023.09 (1 year & 5 months)

Job overview

Development, training, oversight, direction, mentorship, management, and review of the District Managers, Vice President and indirect management of all other sales personnel. Onboarding, training and developing District Managers, Assistant District Managers, and sales representatives while closely managing productivity and lowering cost of sale.
Developed long-lasting client relationships for sustained business growth and repeat customers.
Streamlined the sales process with advanced CRM tools, improving efficiency and customer satisfaction.

American Marketing & Publishing, LLC.
DeKalb, IL

Vice President of Sales

02.2014 - 04.2022

Job overview

Cultivated a culture of excellence within the sales team by setting clear expectations and prioritizing professional development opportunities.
Achieved established KPI for company, regional teams and individual performance through front-line leadership, teamwork and focus on customers.
Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
Spearheaded expansion into new territories, establishing a strong presence in untapped markets.
Secured key accounts with targeted presentations, strengthening brand reputation amongst industry leaders.
Managed budgets effectively to allocate resources towards high-impact initiatives.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Performed monthly sales forecasting and competitive analysis to determine product performance levels and need for new product developments.
Worked with board of directors to facilitate creation and adoption of updated governance policy.
Boosted profitability [Number]% by developing [Number]-person leadership team, communicating expectations and leveraging company's resources.
Compiled and analyzed data to determine approaches to improve sales and performance.

American Marketing & Publishing, LLC.
DeKalb, IL

Regional Sales Manager

02.2012 - 01.2014

Job overview

Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
Ensured customer satisfaction by addressing inquiries promptly, resolving issues, and providing exceptional service.
Streamlined sales processes to improve efficiency, resulting in increased productivity and overall revenue growth.
Implemented innovative sales strategies that successfully penetrated new markets, boosting regional brand recognition.
Analyzed competitor offerings to devise targeted sales pitches, effectively differentiating our products from competitors in the marketplace.

American Marketing & Publishing, LLC.
DeKalb, IL

District Sales Manager

01.2008 - 02.2012

Job overview

Expanded market share with targeted account management and new business development initiatives.
Significant territory growth from $600,000 to $3,000,000 annually.
Exceeded annual sales targets through strategic planning, territory optimization, and customer relationship building.
Implemented innovative marketing campaigns, resulting in increased brand visibility and customer engagement.
Developed strong partnerships with key clients, ensuring long-term business relationships and repeat sales.
Opened up 30+ new markets paving way for the development of multiple sales teams and leaders which I hired, trained and developed.

American Marketing & Publishing, LLC.
DeKalb, IL

Territory Manager

04.2007 - 01.2008

Job overview

Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
Expanded territory coverage by strategically identifying and targeting high-potential accounts.
Identified opportunities for upselling and cross-selling, resulting in increased average deal size.

Education

Indiana University Northwest
Gary, IN

Bachelor of Science from Marketing

01.2007

Skills

Cross-functional collaboration
New product development/launch (5x)
Sales strategy execution
Marketing alignment
CRM Trainer

Sales technology adoption
Tableau, Paylocity, SugarCRM
Sales training
Business development
Customer retention

Accomplishments

2019 VP Field General Award Winner
2019 VP Of The Year
2020 VP Field General Award Winner
2020 VP Of The Year

Growth Statistics

2007 - 2023 Yearly goal achieving and new records achieved throughout my career.

2021 - led the Central Region to the most significant growth of all field sales regions.

2021 - 34.2% OPTIMA year-over-year improvement,

2021 - 61.2% Google Street View year-over-year improvement.

2021 - 17.3% year-over-year Text improvement.

*Growth statistics for each year available upon request.