Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Brian McGrath

Summary

Versatile real estate professional adept at selling new homes for developers and builders. Knowledgeable about market trends and customer preferences, contract negotiation and closing processes. Good relationship-builder and problem-solver with 8 years of related experience. Excellent coaching abilities to help lead a team to achieve goals. Licensed in South Carolina, North Carolina & Florida.

Overview

10
10
years of professional experience

Work History

New Home Advisor

Mungo Homes
02.2024 - Current
  • Enhanced customer satisfaction by providing personalized consultations and recommendations for new home features and designs.
  • Increased sales leads by conducting comprehensive market research and identifying potential clients seeking new homes.
  • Developed strong relationships with clients, ensuring a smooth and efficient home buying process from start to finish.
  • Streamlined client communication, maintaining organized records of interactions and following up on inquiries in a timely manner.
  • Assisted clients in understanding financing options, guiding them through the mortgage application process for successful loan approvals.
  • Promoted company''s reputation as a premier builder by actively participating in industry events, networking opportunities, and professional associations.
  • Analyzed local housing market trends to inform pricing strategies that supported both company profits and competitive positioning within the industry.
  • Partnered with real estate agents, lenders, title companies, inspectors, and other professionals involved in the home buying process to ensure seamless transactions for all parties involved.

New Home Consultant

Lennar
04.2023 - 01.2024
  • Implement training for new hires
  • Opened sales for new phase in Beach Village
  • Opened sales for new community: Saddle Ridge.
  • Created and distributed marketing and promotional materials for general sales and specific homes.
  • Maintained model homes and overall community look in line with planning and HOA standards.
  • Negotiated and finalized sales contracts with focus on obtaining best possible price to maximize company profits.
  • Reviewed and executed documents, contracts and disclosures.
  • Collaborated with team to keep MLS inventory current.
  • Developed and implemented marketing strategies to maximize sales and attract new clients.
  • Established positive flow of communication with agents, clients, attorneys and personnel involved in closing transactions.
  • Prepared and presented contracts and other legal documents to clients.
  • Leveraged market knowledge and analysis to provide guidance and advice on best options for clients.
  • Achieved $12 million in sales volume during first fiscal year in a new market/new state (April - November).

New Home Sales Associate

Neal Communities
01.2021 - 03.2023
  • Achieved over $20 million in sales volume for 2022
  • Realtor email campaign of over 12,000 subscribers with an average open rate over 30%
  • Conduct home presentations, walk-throughs, orientations
  • Established positive flow of communication with agents, clients, attorneys and personnel involved in closing transactions.
  • Reviewed and executed documents, contracts and disclosures.
  • Leveraged market knowledge and analysis to provide guidance and advice on best options for clients.
  • Developed and implemented marketing strategies to maximize sales and attract new clients.
  • Collaborated with mortgage companies to accurately determine loan and mortgage options for clients.
  • Qualify Customers and find their 'one-of-a-kind'
  • Maintenance of model homes/offices including ordering of supplies
  • Ability to self-generate leads through multiple sources including, yet not limited to: email campaigns, cold calling, Real Estate office presentations, 'snipe signs', mailings, community events, asking for referrals, holding inventory open houses, and social media
  • Performed home evaluations and developed competitive market analysis.

Real Estate Professional

eXp Realty
08.2020 - 01.2021
  • Coordinated appointments to show marketed properties.
  • Communicated with clients to understand property needs and preferences.
  • Generated leads for sales through cold calls and referrals.
  • Sold high volume of properties in short timeframes to exceed quotas and maximize business revenue.
  • Managed contracts, negotiations, and all aspects of sales to finalize purchases and exceed customer expectations.
  • Maintained connections with clients to encourage repeat business and referrals.
  • Conducted comprehensive market analysis to identify opportunities for investors.
  • Reviewed and executed documents, contracts and disclosures.
  • Established positive flow of communication with agents, clients, attorneys and personnel involved in closing transactions.
  • Generated leads for sales through cold calls and referrals.
  • Wrote listings detailing and professionally highlighting property features to increase sales chances.
  • Developed and maintained list of available properties suited to different needs and budgets.
  • Advised clients on market conditions and property value for informed decision-making.
  • Negotiated, facilitated, and managed real estate transactions.
  • Reviewed market research data and changed sales plans accordingly.
  • Developed and maintained relationships with clients through networking, postcards, and cold calling.
  • Reviewed and executed documents, contracts and disclosures.

New Home Consultant

Lennar Homes
06.2015 - 08.2020
  • Achieved over $12 million in sales volume multiple years
  • Experience with Salesforce and iContact
  • Experience in website design
  • Lennar's Award Winning 'Joe's Training Class'
  • Implemented training course and provided mentoring to new recruits
  • Over 8k Realtor's in SWFL and 1,000's of leads/prospects have subscribed to my email campaigns
  • Created mailings, flyers, video ads
  • Fluent with social media: growth, ads, connecting
  • Overcoming Objections and providing solutions
  • Conduct home presentations, walk-throughs, orientations
  • Arsenal of Closing Tactics
  • Qualify Customers and find their 'one-of-a-kind'
  • Maintenance of model homes/offices including ordering of supplies
  • Maintained Customer Satisfaction score average of 9 or better (out of 10)
  • Ability to self-generate leads through multiple sources including, yet not limited to: email campaigns, cold calling, Real Estate office presentations, 'snipe signs', mailings, community events, asking for referrals, holding inventory open houses, and social media
  • Shopping' comparable communities in the area to generate the most up to date area knowledge
  • Creating contracts, contract presentations, resolving conflicts
  • Prepare documents such as registrations and purchase agreements
  • Ensure every customer is 'Tickled, Delighted, and Happy'.

Real Estate Agent/ Assistant

Century 21 Selling Paradise
10.2014 - 06.2015
  • Graduated Century 21 school
  • Partner to a Top Producer (with 20+ years Real Estate experience with over $250 million in sales volume), while receiving coaching and mentoring.
  • Prepared and maintained accurate property listings, sales contracts and closing documents.
  • Coordinated appointments to show marketed properties.
  • Assisted clients in home staging and overall preparation for real estate sales.
  • Performed market research and evaluated competitive property analysis to define competitive listing and sale prices.
  • Developed and deployed marketing collateral to promote properties and drive sales.
  • Negotiated offers between buyers and sellers to support mutually-beneficial contracts.

Education

South Carolina Real Estate -

The CE Shop
01.2023

Florida Real Estate -

Larson Education
Fort Myers, FL

Edison State College
Fort Myers, FL

High School Diploma -

South Fort Myers High School
Fort Myers, FL

Skills

  • Real Estate Experience
  • Sales Expertise
  • Market Understanding
  • New Home Construction Process
  • Contract Negotiation
  • Problem-solving
  • Lead generation
  • Decision-making
  • Market analysis
  • Networking abilities
  • Social media proficiency
  • Sales Coaching

References

  • Brooks Stark, Lennar Homes, VP of Customer Experience (previously Area Sales Manager), (609) 772-6034
  • Douglas Martin, Lenner Homes, New Home Consultant, (843) 712-9906
  • Matthew Turczyn, Neal Communities, New Home Sales Associate, (908) 783-8875
  • Stephanie Miller, Lennar Homes, New Home Consultant, (239) 247-1577
  • Nick Yockel, Lennar Mortgage, Loan Officer, (239) 910-4123
  • Ella Miller, Brightway Insurance, Insurance Agent, (239) 848-6966

Timeline

New Home Advisor

Mungo Homes
02.2024 - Current

New Home Consultant

Lennar
04.2023 - 01.2024

New Home Sales Associate

Neal Communities
01.2021 - 03.2023

Real Estate Professional

eXp Realty
08.2020 - 01.2021

New Home Consultant

Lennar Homes
06.2015 - 08.2020

Real Estate Agent/ Assistant

Century 21 Selling Paradise
10.2014 - 06.2015

South Carolina Real Estate -

The CE Shop

Florida Real Estate -

Larson Education

Edison State College

High School Diploma -

South Fort Myers High School

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Brian McGrath