Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
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Brian Nelson

Mission Viejo,California

Summary

Visionary leader with extensive experience launching, growing and building sponsors in real estate syndication. Recognized for innovative problem-solving, building models and differentiating products sets with world class marketing and sales results and unwavering determination on investment performance and client relationships. Expertise in scaling operations and mentoring teams to achieve high performance. Syndicated in total over $2.25 billion through the independent Broker - Dealer channel, directing sales of just over $1 billion on more than 65 securities structured offerings.

Overview

29
29
years of professional experience
1
1
Certification

Work History

Principal and Founder

Versity Investments, LLC
Mission Viejo, CA
04.2018 - Current
  • Oversaw the creation and execution of new real estate syndication and DST sponsorship programs, focusing on market expansion and investor engagement.
  • Constructed detailed buying model that outlines targeted expense ratios, cap rates, and pricing ranges tailored to specific markets and asset types.
  • Investigated competitive trends and compiled market insights to establish effective strategic positioning for new sponsor.
  • Fostered critical collaborations and reinforced existing connections to ensure successful outcomes for initial product launches.
  • Achieved a seamless integration of teams across various departments, enhancing collaboration in accounting, sales, investor relations, office management, and asset management. Implemented strategic hiring practices that fostered the development of operationally effective teams throughout the organization. Delivered recruitment solutions that notably increased team performance across multiple sectors.
  • Developed collaborative relationships with key stakeholders to accelerate business growth and expand market presence.
  • Delivered comprehensive organizational documents for PPMs and loans through collaboration with counsel and team members. Produced effective marketing materials and executed thorough underwriting due diligence to enhance investment readiness. Established data rooms that enabled successful launches of new investment initiatives.
  • Developed and implemented strategies with senior leadership team to instill an investor-centric mindset, driving innovation and performance accountability within the organization.
  • Crafted an in-depth strategy for building an exceptional investor relations team, focusing on optimizing every unique engagement opportunity with investors.
  • Developed and delivered compelling presentations to retail investors at broker-dealer conferences and TDA events, enhancing company visibility.
  • Increased employee satisfaction and retention through the development of a positive workplace culture. Secured a great place to work award in 2022, with 97% employee affirmation of positive workplace conditions.
  • Engaged with asset management teams to articulate strategic philosophy and mentor on the development of initial, mid-term, and long-term exit strategies for various offerings.
  • Implemented strategies to optimize investment outcomes and strengthen relationships with retail investors, fostering loyalty.
  • Cultivated relationships and established partnerships, growing selling group from 10 broker-dealers to over 45 broker-dealers and RIAs in four years.
  • Established a reputation as a leading communication firm during the crisis by delivering impactful webinars that effectively calmed investor concerns.
  • Executed acquisition strategies resulting in $500 million in multi-family and student housing assets, enhancing firm portfolio and investment capacity.
  • Enhanced investor relations by growing the firm to over 2,500 investors, achieving recognition for superior responsiveness and streamlined paperwork management.

Principal, Co-founder

Nelson Brothers Professional Real Estate
Aliso Viejo, CA
06.2007 - Current
  • Collaborated with co-founder to initiate and implement new sponsorship venture in 2007.
  • Executed targeted marketing approach to enhance investor engagement via retail seminars, addressing challenges posed by reduced activity in 1031 brokerage sector.
  • Crafted and executed diverse marketing collateral, encompassing brochures, summaries, PowerPoint decks, follow-up materials, direct mail, email campaigns, and radio campaigns, aimed at successfully introducing the brand to the market.
  • Recruited, coached, and trained a high-performing retail sales team specializing in 1031 exchanges.
  • Raised over $450 million across 39 unique offerings and 38 properties to enhance asset growth for NBPRE
  • Earned distinction as 129th fastest growing company nationwide by Inc. 500 in 2017, with a notable 4th place ranking in real estate category.
  • Co-directed the establishment of Nelson Brothers Property Management and Nelson Brothers Construction Management. Oversaw the launch of property management and construction management initiatives.
  • Developed and implemented recruitment strategies that increased selling group from one broker-dealer to over 30 within a decade.

Registered Representative, Wholesaler, MBD

White Pacific Securities
Aliso Viejo, CA
11.2005 - 05.2009
  • Founded Managing Broker-Dealer department for WPS, securing contracts with 5 sponsors covering retail, office, multi-family and student housing
  • In MBD capacity, raised money through Broker-Dealer channel, creating and establishing selling group for each sponsor
  • Closed on more than $300 million on 14 TIC syndicated properties, raising more than $140 million
  • Created retail base of more than 300 clients, with over 75% re-investing in additional projects within one year

Product Marketing Manager

VERITAS / Symantec
Mountain View, CA
05.2004 - 11.2005
  • Conducted market analysis and developed targeted go-to-market strategies for three new product launches within initial twelve months.
  • Developed and executed comprehensive marketing strategies for three product lines, ensuring alignment with revenue goals exceeding $500 million annually.
  • Assessed market trends to strategically adjust product positioning and tailor messaging for target audiences.

Server

Red Lobster
Murray, UT
09.1997 - 04.2004

Provided exceptional service in a part-time server role to support educational expenses for undergraduate and graduate studies.

Education

MBA - Marketing And Finance

Brigham Young University
Provo, UT
05-2004

Bachelor of Arts - Psychology

Universtiy of Utah
Salt Lake City
05-2000

Skills

  • Staff development
  • Training and mentoring
  • Team collaboration
  • Strategic leadership
  • Cash flow analysis
  • Due diligence
  • Valuation techniques
  • Portfolio management
  • Asset allocation
  • Investment strategies
  • Real estate financing

Certification

Series 7, 63 Licensed

Languages

Spanish
Professional Working

Timeline

Principal and Founder

Versity Investments, LLC
04.2018 - Current

Principal, Co-founder

Nelson Brothers Professional Real Estate
06.2007 - Current

Registered Representative, Wholesaler, MBD

White Pacific Securities
11.2005 - 05.2009

Product Marketing Manager

VERITAS / Symantec
05.2004 - 11.2005

Server

Red Lobster
09.1997 - 04.2004

MBA - Marketing And Finance

Brigham Young University

Bachelor of Arts - Psychology

Universtiy of Utah