Brian Shine
Albertville
Summary
Goal-driven Sales Management professional bringing 25 year career history in sales and proven track record of strategic business growth. Skilled at aiding in product marketing efforts. Adept at cultivating productive client relationships through positive rapport, tailored solutions and client engagement.
Overview
25
25
years of professional experience
Work History
Area Sales Manager
Adams Beverages
04.2022 - Current
- Planned, developed and implemented sales strategies in an assigned region.
- Conducted market research to identify customer needs and trends.
- Developed targeted promo pricing per region
- Managed a team of sales representatives in order to achieve maximum results.
- Provided training and guidance on product knowledge, selling techniques and customer service.
- Monitored performance of sales representatives against goals set by management.
- Organized promotional events
- Identified new business opportunities within the region through networking activities.
- Maintained relationships with existing accounts to ensure their satisfaction with products and services offered.
- Created detailed reports on regional sales performance for management review.
- Resolved customer complaints in a timely manner while ensuring high levels of customer satisfaction.
- Coordinated with logistics teams to ensure timely delivery of goods to customers.
- Generated weekly, monthly, quarterly reports on sales volume, revenue growth and competitive landscape.
- Interacted regularly with senior management to discuss current strategies and future plans.
- Established strong working relationships with suppliers for obtaining quality products at competitive prices.
- Developed and implemented strategic sales plans to accommodate corporate goals.
- Monitored sales team performance and provided effective training to help each reach targets.
- Conducted field rides with sales personnel to provide in-the-field coaching and training.
- Established productive and professional relationships with key personnel in assigned customer accounts.
Area Sales Manager
Birmingham Budweiser
06.2007 - 04.2022
- Developed and implemented sales strategies to increase market share across assigned territories.
- Led cross-functional teams to enhance product visibility and drive sales growth initiatives.
- Analyzed market trends and customer feedback to refine promotional efforts and optimize inventory levels.
- Trained and mentored sales representatives, fostering a high-performance culture within the team.
Sales Representative
Birmingham Budweiser
04.2000 - 06.2007
- Planned, developed and implemented sales strategies in an assigned region.
- Peddle sales . Sold product off truck, built displays and stocked coolers with product.
- Built relationships with customers in assigned area.
Education
Computer And Information Sciences
University of North Florida
Jacksonville, FL05.1997
Skills
- Presentations and Proposals
- Territory and Account Management
- Market and Competitive Analysis
- Sales Enablement
- New Account Development
- Account Monitoring
- Sales Tracking
- Relationship Building
- Sales Training
- KPI Tracking
- Space Planning
Timeline
Area Sales Manager
Adams Beverages
04.2022 - Current
Area Sales Manager
Birmingham Budweiser
06.2007 - 04.2022
Sales Representative
Birmingham Budweiser
04.2000 - 06.2007
Computer And Information Sciences
University of North Florida
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