Briana Blocker
Raytown,Missouri
Summary
Performance-driven marketing professional skilled in creating marketing plans and leading successful product launches, promotions and development. Well-versed in SEO content creation, social media audience engagement and brand management. Multifaceted Marketing Manager with strong marketing technology background and expertise in multiple industries. Superb communications skills and knowledge of marketing metrics enabled achievement of desired results. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Community Relations Specialist
Literacy KC
03.2022 - Current
- Enhanced community engagement by organizing and executing various outreach events and initiatives.
- Strengthened relationships with local businesses and organizations through regular communication and collaboration.
- Implemented innovative public relations campaigns to promote positive news stories about organizational achievements within the community.
- Maintained and increased engagement on social platforms
- Monitored the effectiveness of community initiatives through data analysis, refining strategies based on results.
Professional Leasing Consultant
Summit Crossing
01.2020 - 03.2022
- Contributed to high occupancy rates by effectively marketing available properties and promptly following up on leads.
- Participated in ongoing professional development opportunities to enhance knowledge and skills within the leasing industry.
- Contributed to a positive work environment among colleagues through effective communication, collaboration, and teamwork.
- Provided support during move-in and move-out processes, ensuring smooth transitions for both new and departing residents.
- Received Leasing Agent of the year
- Maintained a 35% leasing ratio
Marketing Manager
The Ridgecrest Group, North Kansas City
02.2019 - 01.2020
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
Broadcast Engineer
KMBC
10.2016 - 01.2019
- Completed emergency fixes as stopgap until maintenance teams could conduct advanced repairs.
- Kept signal strong, clear, and reliable with continuous monitoring and optimization of broadcast equipment.
- Worked with sound engineers to strengthen audio and video quality during broadcasts.
- Adjusted controls on station console to regulate transmission fidelity, contrast, and brightness.
- Coordinated closely with other departments to ensure seamless integration of graphics, audio, and video during live productions.
Education
Bachelor of Science - Digital Media Production
University of Central Missouri
Warrensburg, MO12.2016
Skills
Leadership Qualities
Strategic communications
Problem-Solving
Time Management
Multitasking
Creative Thinking
Organizational Skills
Video Production
Social Media Marketing
Digital Marketing
Accomplishments
- Supervised team of 10 staff members.
- Received Certified Apartment Leasing Professional Certification CALP
- Received award for Leasing Rookie of the year for entire city of Kansas City
Certification
- KS & MO Realtors License - 2021 to Recent
- CALP Certification
Timeline
Community Relations Specialist
Literacy KC
03.2022 - Current
Professional Leasing Consultant
Summit Crossing
01.2020 - 03.2022
Marketing Manager
The Ridgecrest Group, North Kansas City
02.2019 - 01.2020
Broadcast Engineer
KMBC
10.2016 - 01.2019
Bachelor of Science - Digital Media Production
University of Central Missouri
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