Briana Niswanger
Seattle,WA
Summary
Results-driven Event Coordinator with 5 years of experience in planning and managing large-scale events and brand activations. Expertise in logistics coordination, timeline management, and event staff oversight, fostering strong client and distributor relationships. Focused on delivering exceptional guest experiences that enhance brand presence and community engagement.
Overview
11
11
years of professional experience
Work History
Event Coordinator
Gilly Wagon
Seattle, Washington
03.2021 - Current
- Planned and executed 75+ public and private events annually, including festivals, brand activations, weddings, pop-ups, and community events.
- Coordinated vendors, entertainment, catering, staffing schedules, permits, and logistics to ensure successful event execution from conception through completion.
- Managed event timelines, setup and breakdown operations, inventory tracking, and transportation logistics to ensure seamless execution.
- Built and maintained strong relationships with local vendors, sponsors, venue partners, and clients.
- Oversaw on-site operations, quickly resolving issues to deliver exceptional guest experiences.
- Assisted with promotional marketing efforts, social media coordination, and customer engagement initiatives to increase event attendance and visibility.
- Managed budgets, invoices, procurement, and reporting to consistently meet deadlines and achieve operational goals.
- Trained and supervised event staff and volunteers during high-volume events and activations.
- Coordinated branded sampling events and customer engagement activities similar to beverage industry promotional activations and distributor support programs.
Trade Show & Event Sales Representative
Helios Heaters
Seattle, Washington
09.2015 - 03.2020
- Represented national and regional brands at trade shows, conventions, festivals, expos, and promotional events throughout the Pacific Northwest.
- Engaged directly with customers to promote products, answer questions, and enhance brand awareness through live demonstrations and experiential marketing.
- Generated sales leads and maintained strong customer relationships through effective communication and personalized service.
- Coordinated with event teams, vendors, and venue staff to support seamless event operations and logistics.
- Assisted with event setup, merchandising displays, inventory management, and booth presentation to ensure professional brand representation.
- Managed product samples, promotional materials, and marketing collateral during high-volume events and trade shows.
- Tracked customer engagement metrics and event feedback to inform marketing strategies and improve sales initiatives.
- Adapted quickly to fast-paced environments while maintaining professionalism and exceptional customer service during large-scale public events.
- Cultivated interpersonal, sales, and hospitality skills while interacting with diverse audiences and clients.
Education
Bachelor of Arts - Psychology
Antioch University
Seattle, WA06-2023
Skills
- Event Planning & Execution
- Vendor and Client Relations
- Brand Activations
- Hospitality Management
- Logistics Coordination
- Budget Management
- Staff management
- Marketing & Promotions
- Social Media Coordination
- Procurement & Inventory Tracking
- Customer Experience Management
- Problem Solving Under Pressure
- Office software proficiency
- Timeline & Project Management
Timeline
Event Coordinator
Gilly Wagon
03.2021 - Current
Trade Show & Event Sales Representative
Helios Heaters
09.2015 - 03.2020
Bachelor of Arts - Psychology
Antioch University