Summary
Overview
Work History
Skills
Certification
References
Timeline
Generic

Brian Keith Franklin

Fairfax,VA

Summary

Proven management and personal training experience with an outstanding ability to adapt and provide adequate solutions and superior customer service. Comprehensive experience preparing and delivering fitness programs based on clients' goals for clients at all levels.

Overview

25
25
years of professional experience
1
1
Certification

Work History

Master Personal Trainer

Franklin4fit
McLean, VA
02.2016 - Current
  • Led, instructed and motivated individuals during cardiovascular exercise, strength training and stretching activities.
  • Studied multiple programs to provide health education, wellness and fitness program development to clients.
  • Grew customer base through word-of-mouth referrals based on customer satisfaction and results.

Personal Training Director

Life Time
Ashburn, Virginia
03.2024 - 10.2024

Lead fitness team and supervise all revenue generating departments. Oversee the hiring of all fitness professionals, between 15-50 staff members. Drive key company initiatives and manage budgets and Profit and Loss. Motivate and coach all Personal Trainers and Pilates Instructors to achieve revenue and session goals. Ensure Personal Trainers and Pilates Instructors are promoting and selling Personal Training and Pilates programs. Manage 90 day on boarding process for Personal Trainers and Pilates Instructors. Conduct seminars, prepare programming and teach group classes for Arora Group Members. These programs are specifically designed for members above the age of 50. Complete payroll and ensure payroll expenses are within budgetary guidelines. Makes hiring, promotion, disciplinary, and termination recommendations to GM. Conducts Personal Training Department Management meetings.

Assistant General Manager

Gold’s Gym DC Metro
Arlington, VA
10.2023 - 02.2024

Assist GM with overall club operations. Partner with your GM and other team members to optimize the member experience. Support the management of profit and loss at your club. Ensuring profitability expectations such as but not limited to membership, personal training and labor. Partner with the marketing department to enhance visibility. Manage fitness team members to ensure a unique and fun fitness experience for members. Hire and develope Personal Trainers and Group Exercise Instructors. Including managing schedules and ensuring all required training certifications are up to date. Auditing coaches to ensure the highest quality service is provided to members. Ensure all team members deliver exceptional member experience. Engage and participate in community events. Ensure facility is clean and safe.

Master Personal Trainer

24 Hour Fitness
Tysons Corner, VA
06.2013 - 02.2016
  • Led, instructed and motivated individuals during cardiovascular exercise, strength training and stretching activities.
  • Studied multiple programs to provide health education, wellness and fitness program development to clients.
  • Grew customer base through word-of-mouth referrals based on customer satisfaction and results.

Personal Trainer

Sport and Health Clubs
Tysons Corner, VA
10.2010 - 06.2013
  • Demonstrated safe and proper exercise techniques to clients.
  • Communicated with clients to determine goals and performed client assessments.
  • Created personal training experiences for clients.

Personal Trainer

Franklin4fit
District Of Columbia
09.2007 - 10.2010
  • Demonstrated safe and proper exercise techniques to clients.
  • Communicated with clients to determine goals and performed client assessments.
  • Created personal training experiences for clients.

General Manager

Results Gym
District Of Columbia
09.2007 - 08.2008

Results Gym, Washington DC - September 2007 to August 2008

General Manager

Manage and oversee all daily operations for one of the premier health clubs in Washington DC. Assist in the development and implementation of all company policies. Ensure profitability by management of all budgets including membership sales and personal training. Task also included ensuring proper staffing levels, providing training and development of all staff to provide the highest level of customer service and member retention. Design and implement membership sales model in training. Process all new hires and ensure accurate employee payroll processing. Manage and evaluate work performance of all managers and staff of 4 departments.

General Manager/Cluster Manager

Washington Sports Club
District Of Columbia
07.2006 - 08.2007

Managing oversee all daily operations for one of the premier Washington Sports Clubs. Ensure profitability by management of all budgets, including membership and personal training. Training and development of all staff to ensure the highest level of customer service and member retention. Process all new hires and employee payroll. Manage and evaluate work performance of all managers and staff. As Cluster Manager, oversee and manage membership sales for for three clubs. Provide sales training and development for those three general managers and their sales staff to ensure proper implementation of the sales model. Conduct weekly club visits to insure the GMs are following company training model, “The roadmap to success.” Prepare appraisals and quality control audits for these three clubs. Manage recruitment of sales staff for these three clubs. Conduct daily conference calls with the GMs to ensure achievement of minimum performance criteria for all consultants. Teach group fitness classes.

Sales Consultant

Sport and Health Clubs
Arlington, VA
02.2004 - 06.2006
  • Worked with fellow sales team members to achieve group targets.
  • Listened to customers to understand needs and refer to optimal services.
  • Greeted incoming customers and provided expert sales and service to drive revenue.

Personal Trainer

Results Gym
District Of Columbia
08.2003 - 02.2004
  • Demonstrated safe and proper exercise techniques to clients.
  • Communicated with clients to determine goals and performed client assessments.
  • Created personal training experiences for clients.

Supervisor of Document Conversion

Bowne of Washington
District Of Columbia
09.1999 - 10.2003

Supervise and manage production flow for all electronic document production, conversions to BITS, HTML, web production and editing. Collaborate with other department managers to ensure timely production. Maintain and enhance relationships with internal and external customers. Ensure production capabilities and staffing levels are sufficient to produce required workload. Create and implement new training and department procedures, Act as a member of the Quality Action Team to research and formulate methods and solutions to enhance in-house turnaround.

Skills

  • Strength and conditioning
  • Special populations training
  • Sports performance enhancement
  • Core strength development
  • Weight management expertise
  • Functional movement training
  • Injury prevention techniques
  • Plyometric and power training
  • Advanced exercise programming
  • Client assessment and evaluation
  • Client motivation and retention
  • Program design and implementation
  • Corrective exercise strategies
  • Exercise progression and regression
  • Balance and stability training
  • High-intensity interval training
  • Body composition analysis
  • Cardiovascular training
  • Continuing education commitment
  • Group fitness instruction
  • Flexibility and mobility coaching

Certification

NASM – CPT NESTA –CPT CPR/AED

References

REFERENCES FURNISHED UPON REQUEST

Timeline

Personal Training Director

Life Time
03.2024 - 10.2024

Assistant General Manager

Gold’s Gym DC Metro
10.2023 - 02.2024

Master Personal Trainer

Franklin4fit
02.2016 - Current

Master Personal Trainer

24 Hour Fitness
06.2013 - 02.2016

Personal Trainer

Sport and Health Clubs
10.2010 - 06.2013

Personal Trainer

Franklin4fit
09.2007 - 10.2010

General Manager

Results Gym
09.2007 - 08.2008

General Manager/Cluster Manager

Washington Sports Club
07.2006 - 08.2007

Sales Consultant

Sport and Health Clubs
02.2004 - 06.2006

Personal Trainer

Results Gym
08.2003 - 02.2004

Supervisor of Document Conversion

Bowne of Washington
09.1999 - 10.2003
NASM – CPT NESTA –CPT CPR/AED
Brian Keith Franklin