Accomplished Sales Manager offering nearly 30 years of experience developing and maximizing beverage sales. Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.
Overview
30
30
years of professional experience
Work History
Area Manager
Farmer Brothers Coffee Co.
06.1994 - Current
Increased team productivity by streamlining processes and implementing more efficient systems.
Improved overall efficiency by identifying areas in need of improvement and implementing necessary changes.
Led a team to achieve company goals and exceed targets consistently, fostering a positive work environment.
Developed strong relationships with clients, leading to increased customer satisfaction and repeat business.
Mentored junior staff members, providing guidance on best practices and professional development opportunities.
Collaborated with sales teams to create effective strategies that drove revenue growth consistently over time.
Conducted training sessions to educate employees on best practices and procedures to increase profitability.
Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
Prepared sales presentations for clients showing success and credibility of products.
Demonstrated products to show potential customers benefits and advantages and encourage purchases.
Managed daily operations for optimal performance, ensuring timely completion of tasks and projects.
Director of Business Development, Distributors, Hospitality, and GPO at Farmer Brothers CoffeeDirector of Business Development, Distributors, Hospitality, and GPO at Farmer Brothers Coffee