Brianna Kackstetter

Founded a boutique short-term vacation rental company, leveraging grassroots marketing and strategies to propel its growth to remote management in 3 states and Mexico. Specializing in tailored management and marketing for Airbnb-focused vacation rentals, with expertise encompassing market research, property KPI definition, and competitive pricing strategies. Attained a 30% profit boost, spiking by 60% amid the pandemic demonstrating adaptability and strategic finesse in a dynamic market.

Spearheaded the development of training and departmental protocols, led recruitment initiatives, and implemented web-based tools that optimized rentals and enhanced profitability. Effectively managed finances, including AC/AP, property tax preparation, and generating detailed financial reports. Propelled revenue growth by 50%, leading to my rapid promotion to Department Manager within a year of hire.

Leveraged my expertise in premium professional hair care products to propel sales growth and optimize brand positioning for a portfolio of 50 salon accounts. Provided tailored business support, formulated marketing plans, and conducted hands-on educational sessions, resulting in a 20% territory expansion in just six months.

Revitalized a struggling salon, boosting profits by 350% and expanding staff by 750% within five months of ownership. Garnered recognition by Yelp and San Diego’s A-List as one of San Diego's Top 10 Salons within six months. Partnered with the Fashion Institute of Design and Merchandising and the renowned Timkin Musuem of Art for a coveted feature spot in San Diego Home and Garden Lifestyle Magazine.