Summary
Overview
Work History
Education
Skills
Timeline
Generic

Brian P. Lucero

Rio Rancho,NM

Summary

Experienced with managing territories and fostering client relationships. Utilizes strategic planning and client engagement to drive sales growth. Knowledge of building strong client connections and delivering compelling sales presentations.

Overview

31
31
years of professional experience

Work History

Northern Territory Representative

Dreamstyle Remodeling
09.2019 - 12.2022
  • Increased sales revenue through effective relationship building and product presentations for clients.
  • Set up contracts and streamlined ordering process.
  • Provided exceptional customer service by addressing concerns promptly and offering tailored solutions when required.
  • Collaborated with cross-functional teams to ensure smooth operations and meet customer needs efficiently.
  • Maintained a high level of product knowledge, providing expert advice to clients on suitable solutions.
  • Participated in industry conferences and networking events, staying informed about market changes while promoting company offerings.

Assistant Store Manager

Walmart Supercenter
12.2017 - 02.2019


  • Managed opening and closing procedures and recommended changes to enhance efficiency of daily activities.
  • Enhanced store appearance for increased sales by maintaining cleanliness and implementing strategic merchandise displays.
  • Mentored new employees on company policies, procedures, and best practices to ensure their success within the organization.
  • Supervised and evaluated staff to help improve skills, achieve daily objectives, and attain advancement.
  • Fostered a positive work culture by promoting teamwork and recognizing individual achievements among staff members regularly.
  • Walked through store areas to identify and proactively resolve issues negatively impacting operations.
  • Reconciled daily sales transactions to balance and log day-to-day revenue.

Account Executive

Truly Nolen Pest Control
03.2016 - 11.2017
  • Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
  • Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
  • Maintained up-to-date knowledge on product offerings, ensuring accurate representation during sales pitches or negotiations with clients.
  • Conducted regular check-ins with existing clients to assess their needs and identify upselling opportunities.
  • Certified by state of New Mexico for pest control applications

Area Manager

ADT Security
12.2015 - 02.2016
  • Provided expert advice to clients on best practices for maintaining and operating their security systems, ensuring long-term reliability and effectiveness.
  • Contributed to overall company success by consistently meeting or exceeding assigned performance metrics and goals.
  • Streamlined installation processes, ensuring smooth implementation of security devices at client sites.
  • Provided self generated leads and assisted with full account support: sales, installation, payments and customer service

Finance and Sales Manager

Santa Fe Motor Sports
05.2014 - 07.2015
  • Developed and implemented strategies to increase sales and profitability.
  • Established and maintained relationships with financial institutions for motorcycle sales financing
  • Provided monthly sales projections
  • Secured store at end of buisness day

Assistant Store Manager

Country Dan's Furniture
05.2013 - 05.2014


  • Hired and trained new employees for sales floor
  • Ran daily operations for small furniture store
  • Provided daily sales reports and end of day closure for storefront

Lead Sales Consultant

American Home Furniture
12.2011 - 11.2012
  • Ran sales floor, providing daily sales of furniture and home furnishings
  • Stayed current with company processes providing upselling od furniture protection and financing opportunities
  • Balanced cash drawers and processed sales reports at end of business day

Store Manager

Perfect Appearance
08.2009 - 05.2011
  • Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Handled advertising and marketing for local sales promotions

Sales Representative

Local Pages Publishing
09.2008 - 05.2009
  • Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
  • Provided business to business sales
  • Expanded customer base through cold calling, networking, and relationship building.
  • Increased sales revenue by identifying and targeting high-potential accounts.
  • Developed advertising strategies from conception to completion collaborating with art department and sales staff

Store Manager

Perfect Appearance
03.2008 - 06.2008
  • On-site manager handling daily operations from store open to store close.
  • Implemented software programs tracking daily, monthly, and yearly sales.
  • Provided weekly sales projections
  • performed monthly marketing
  • increased monthly sales by 42%, while decreasing overhead expenditure by 18%.

Store Manager

Meineke Car Care
01.2006 - 08.2006
  • Completed point of sale opening and closing procedures.
  • Approved regular payroll submissions for employees.
  • Set effective store schedules based on forecasted customer levels, individual employee knowledge, and service requirements.
  • Managed financial aspects of store operations, including budget planning, expense tracking, and accurate record-keeping to maintain fiscal responsibility.
  • Supervised guests at front counter, answering questions regarding products.
  • Assisted with hiring, training and mentoring new staff members.

Client Consultant

Abanco International
11.2005 - 01.2006
  • Developed strong relationships with clients, leading to increased repeat business and referrals.
  • Provided set up and programming of merchant machines for financial processing of credit card and check systems
  • provided business to business sales while also covering daily corporate scheduled appointments

Service Manager

Firestone Corporation
05.2004 - 07.2005


  • Met with customers to discuss service needs and offer available solutions.
  • Oversaw national and wholesale accounts
  • Hired, trained and supervised team of service staff members to meet business goals.

Service Manager

Brakes Plus
11.2002 - 03.2004
  • Started as sales associate and customer service representative advancing to lead service manager
  • Increased overall revenue by upselling additional services and products during routine maintenance visits.
  • Handled daily open to close operations while also caring for daily deposits
  • Conducted regular performance evaluations for staff members, offering constructive feedback and facilitating professional development opportunities.

Store Manager

Earl Scheib Paint Body Roan Auto Paint
01.2002 - 12.2002
  • Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
  • oversaw all store operations from front office sales to production. Maintained weekly payroll, estimates, daily sales reports.
  • increased sales by 22% while maintaining a top-5 spot out of 160 other stores

Account Executive

Maaco Auto Body
01.2001 - 12.2001
  • Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
  • Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
  • Negotiated contracts successfully with insurance claims securing favorable terms for both the company and clients.
  • provided monthly input for marketing and sales promotions

Store Manager

Alpine Automotive Service
03.1998 - 11.2000
  • Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
  • Optimized labor scheduling according to store needs while adhering to budget constraints, maximizing productivity without compromising service quality.
  • utelized computer softawre for record keeping and part ordering

Account Executive

Century 400 Inc
10.1991 - 01.1998
  • Oversaw all sales operations including export and import.
  • Managed and maintained a staff of 7 total staff members
  • prepared weekly, monthly and q2uarterly sales projections while coordinating with research and development projects
  • provided personal contact with customer account base resulting in a 25% increase in sales and over $6 million of direct revenue
  • researched vendors for competitive pricing
  • ordered all raw materials for manufacturing process

Education

Business

Pueblo College of Business
Pueblo, CO

Skills

  • Goal oriented
  • Data-driven decision making
  • Operational planning
  • Inventory control
  • Networking skills
  • Sales background
  • Cold calling skills
  • On-site demonstrations expertise
  • Reliability
  • Excellent communication

Timeline

Northern Territory Representative

Dreamstyle Remodeling
09.2019 - 12.2022

Assistant Store Manager

Walmart Supercenter
12.2017 - 02.2019

Account Executive

Truly Nolen Pest Control
03.2016 - 11.2017

Area Manager

ADT Security
12.2015 - 02.2016

Finance and Sales Manager

Santa Fe Motor Sports
05.2014 - 07.2015

Assistant Store Manager

Country Dan's Furniture
05.2013 - 05.2014

Lead Sales Consultant

American Home Furniture
12.2011 - 11.2012

Store Manager

Perfect Appearance
08.2009 - 05.2011

Sales Representative

Local Pages Publishing
09.2008 - 05.2009

Store Manager

Perfect Appearance
03.2008 - 06.2008

Store Manager

Meineke Car Care
01.2006 - 08.2006

Client Consultant

Abanco International
11.2005 - 01.2006

Service Manager

Firestone Corporation
05.2004 - 07.2005

Service Manager

Brakes Plus
11.2002 - 03.2004

Store Manager

Earl Scheib Paint Body Roan Auto Paint
01.2002 - 12.2002

Account Executive

Maaco Auto Body
01.2001 - 12.2001

Store Manager

Alpine Automotive Service
03.1998 - 11.2000

Account Executive

Century 400 Inc
10.1991 - 01.1998

Business

Pueblo College of Business