Summary
Overview
Work History
Education
Skills
Affiliations
Certification
Interests
Quote
Accomplishments
Work Preference
Software
Work Availability
Websites
Timeline
a9
Brian Lancaster

Brian Lancaster

Winter Garden,FL

Summary

Dynamic and results-oriented Chief Operating Officer with extensive experience in the roofing industry. Proven track record in driving operational excellence, team leadership, and client relationship management. Committed to delivering exceptional results through effective communication, honesty, accountability, and transparency. Adept at financial management and strategic planning to foster growth and improve profitability, with an emphasis on creating a positive team culture and developing comprehensive training programs for sales and operational development. Established key relationships with decision-makers in contracting, management, and development companies to secure roofing projects, as well as high-level distributor and product relationships to leverage product availability and best pricing.

Overview

26
26
years of professional experience
1
1
Certificate

Work History

Chief Operating Officer

Tempest Roofing
05.2024 - Current
  • Lead operational strategies for a top-tier commercial and multifamily roofing company, focusing on innovative roofing solutions and technologies
  • Created an entire brand from scratch and elevated brand reputation, leading comprehensive branding efforts that differentiated the company in a competitive market. Created and implemented brand guidelines to ensure a positive impact with clients
  • Developed and implemented Cision and Mission Statements with a Code of Ethics
  • Developed and implemented complete SOP's for the entire company operations
  • Oversee project management processes, ensuring timely completion and exceptional service through effective workflow and resource allocation
  • Build and mentor a high-performing team (23 strong), fostering a culture of collaboration and continuous learning
  • Develop and implement training programs covering product knowledge, sales techniques, and operational best practices, enhancing team performance and effectiveness
  • Maintain strong client relationships, acting as a trusted advisor to understand and meet roofing needs, including product specifications and installation methods
  • Leverage established key relationships with decision-makers in contracting, management, and development companies to secure roofing jobs and expand market reach
  • Cultivate high-level distributor and product relationships to ensure optimal product availability and competitive pricing for all roofing projects
  • Lead recruitment and development of strategic alliances to maximize utilization of existing talent and capabilities.
  • Implement quality control processes to uphold safety and workmanship standards, ensuring compliance with industry regulations and best practices
  • Collaborate with finance to manage budgets, forecast financial performance, and identify cost-saving opportunities
  • Oversaw day-to-day operations to keep organization running smoothly while meeting business goals.
  • Mentor team members by sharing knowledge, offering guidance, and providing constructive feedback; fostering a culture of continuous learning and development within the organization.
  • Guide teams through periods of significant change by providing clear communication and decisive leadership during transitions.
  • Negotiate contracts and agreements to secure favorable terms and maximize profits.
  • Promote a positive corporate culture by implementing employee engagement programs that recognized achievement and fostered collaboration among teams.
  • Streamline operations by implementing efficient processes and systems, leading to increased productivity and cost savings.
  • Enhance company reputation by establishing strong relationships with clients, partners, and stakeholders.
  • Champion the adoption of new technology solutions to streamline operations, automate manual tasks, and improve overall efficiency levels.
  • Formulate strategic plans aligning with overall company vision; setting achievable short and long-term goals to drive growth and profitability.
  • Ensure regulatory compliance by overseeing all vetting for Federal, State and Local Government job opportunities
  • Maintain P&L and shoulder corporate fiscal responsibility.
  • Metric Summary: Responsible for building an $18 million pipeline with current contract closing of $8.5 million in year one with an average margin of 24.6%

Chief Operating Officer

Southern Roofing and Renovations
01.2024 - 05.2024
  • Oversaw day-to-day operations to keep organization running smoothly while meeting business goals.
  • Mentored team members by sharing knowledge, offering guidance, and providing constructive feedback; fostering a culture of continuous learning and development within the organization.
  • Oversaw day-to-day operations across multiple departments, ensuring timely delivery of projects and streamlined workflows.
  • Guided teams through periods of significant change by providing clear communication and decisive leadership during transitions.
  • Streamlined operations and improved efficiency within the organization, focusing on enhancing product knowledge among sales staff
  • Developed and executed strategic initiatives to enhance service delivery and client satisfaction, including specialized training on roofing materials and installation techniques
  • Created training workshops for the sales team emphasizing effective sales strategies and customer relationship management
  • Leveraged key relationships with management companies and contractors to drive project acquisition and negotiated favorable terms with distributors for better pricing
  • Elevated brand reputation, leading comprehensive rebranding efforts that resonated with target audiences and differentiated company in competitive market.
  • Streamlined operations by implementing efficient processes and systems, leading to increased productivity and cost savings.
  • Metric Summary: Responsible for building a $10 million pipeline with $3 million closed in 4 months with an average margin of 26%


Vice President of National Accounts

Southern Roofing and Renovations
12.2022 - 05.2024
  • Cultivated partnerships with key clients, enhancing service and communication through tailored product offerings and solutions
  • Focused on delivering tailored roofing solutions and maintaining strong follow-up to ensure client satisfaction, leveraging in-depth product knowledge
  • Developed and delivered specialized training sessions for the sales team on advanced roofing products and market trends
  • Established key relationships with decision-makers in contracting and management companies to facilitate new roofing projects while securing advantageous pricing from suppliers
  • Negotiated high-value contracts that maximized profitability while mitigating risks for the organization.
  • Established and directed successful programs focused repairs and service
  • Metric Summary: Responsible for building an $8 million pipeline with contracts closing of $2.5 million in 2023 with an average margin of 24%

Vice President of Business Development

ProFormance Roofing
06.2022 - 12.2022
  • Established meaningful relationships with property managers and decision-makers to address roofing needs, emphasizing product innovation and sustainability
  • Provided cost-effective solutions in a competitive market environment, utilizing detailed product knowledge to inform recommendations
  • Initiated discussions on creating a comprehensive training curriculum for the sales team to enhance their skills and knowledge of roofing systems and materials
  • Developed compelling presentation decks to gain approval for ideas and communicate results.
  • Built relationships with customers and community to establish business growth.
  • Company hired me to develop multifamily sales, the chose to focus on residential new construction.

Director of Business Relations

Stratus Roofing
09.2021 - 06.2022
  • Focused on delivering high-value services and enhancing customer experience through effective communication and product education
  • Created and fostered high-level relationships with community management companies and homeowner associations by providing educational resources on roofing solutions
  • Developed and delivered CEU courses to educate clients on roofing solutions, installation methods, and maintenance practices
  • Enhanced team collaboration through regular communication, goal setting, and performance evaluations based on established KPI's.
  • Evaluated employee performance objectively using established metrics, leading to fair compensation adjustments based on meritocracy principles.
  • Revolutionized customer service protocols, significantly improving customer satisfaction ratings.
  • Transformed organizational culture to embrace continuous improvement, leading by example and mentoring teams.
  • Trained and guided team members to maintain high productivity and performance metrics.

Director of Sales and Marketing

Stratus Roofing
06.2020 - 06.2022
  • Developed marketing strategies that prioritized customer-first approaches and highlighted the benefits of various roofing products
  • Led sales initiatives to drive revenue growth and market presence, while creating training programs for sales team development focused on product knowledge and sales techniques
  • Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
  • Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.
  • Implemented efficient CRM systems to track leads, manage customer interactions, and streamline the sales process.
  • Boosted company''s brand visibility through targeted advertising campaigns and social media engagement.
  • Managed a high-performing sales team, providing regular coaching and training to enhance their skills and performance.
  • Optimized digital marketing efforts through SEO improvements, PPC campaigns, email marketing initiatives, resulting in increased web traffic and lead generation.
  • Built relationships with customers and community to establish long-term business growth.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Implemented systems and procedures to increase sales.
  • Achieved established KPI for company, and individual performance through teamwork and focus on customers.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Increased residential sales from $280k per month in June 2020 to $1.3 million per month by February 2021 and maintained an average of $1.1 million per month through May 2022

Sales and Marketing Manager

Talco Construction, LLC
09.2017 - 06.2020
  • Implemented CRM systems to improve sales processes and profitability through accurate tracking of customer interactions and product performance.
  • Enhanced team collaboration through regular communication channels, fostering a positive work environment where ideas could flourish.
  • Optimized sales processes, streamlining procedures for increased efficiency and better customer service.
  • Trained and developed sales teams to excel in customer engagement and service delivery, emphasizing product knowledge and effective sales strategies.
  • Developed positive insurance relationships to help homeowner's claims process.
  • Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Started with 2 sales team members and developed 4 additional sales account managers, building the residential roofing division to an average of $800k per month from 2017 to 2020

Owner / Lead Instructor

Warrior Strong, LLC
01.2014 - 09.2018
  • Provided firearms training and safety assessments, enhancing skills for private and corporate clients
  • Managed day-to-day business operations.
  • Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
  • Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
  • Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Implemented marketing strategies to increase brand awareness and attract new customers.
  • Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.

Instructor

Valencia College
01.2014 - 02.2016
  • Taught defensive tactics and firearms techniques to criminal justice cadets
  • Promoted a positive learning environment by establishing clear expectations and maintaining consistent classroom management techniques.
  • Tracked student progress, frequently checking in with struggling students and identifying root causes of problems.
  • Boosted student performance by providing individualized support and targeted feedback.
  • Initiated new learning methods, eliminating instructional gaps and improving comprehension.
  • Promoted classroom safety, collaboration, and best practices.
  • Tested and evaluated students on materials presented in workshops and classes.
  • Applied various teaching aids to minimize learning gaps and instruct and motivate students.
  • Increased student motivation by developing engaging lesson plans that catered to various learning styles.
  • Participated in professional development opportunities to stay current on educational trends and enhance teaching effectiveness.
  • Evaluated student assessments to identify areas of growth and improvement, adjusting instructional strategies accordingly.
  • Observed and adopted new techniques from skilled instructors and lecturers.
  • Optimized day-to-day instruction to align educational strategies with industry best practices.
  • Assisted in curriculum development, ensuring alignment with state standards and best practices for effective instruction.
  • Enhanced classroom collaboration through the implementation of group projects and team-building activities.
  • Worked with staff members and teachers to design comprehensive and individualized plans to optimize student education.

Police Officer / Detective / SWAT

City of Winter Garden
11.2007 - 02.2016
  • Served as a Police Officer, Field Training Officer, SWAT Operator, and SWAT Trainer, ensuring community safety while demonstrating strong decision-making and communication skills
  • Participated in ongoing training opportunities to stay current on best practices, maintaining a high level of expertise within the field of law enforcement.
  • Displayed sound judgment under pressure when making critical decisions that impact public safety during emergency situations.
  • Utilized excellent communication skills when interacting with diverse populations, fostering trust between law enforcement and the community members they serve.
  • Answered emergency calls for help from citizens and business owners.
  • Enhanced public safety by conducting routine patrols and responding to emergency calls promptly.
  • Patrolled assigned areas to check homes, businesses, and public roads for signs of disturbance.
  • Secured crime scenes, gathered evidence, and questioned witnesses.
  • Reduced criminal activity in assigned areas through proactive policing and community engagement.
  • Investigated and reported crimes, accidents, offenses, and damage to property.
  • Trained new officers on department policies and procedures, fostering a professional work environment focused on public service.
  • Conducted thorough investigations for various cases, leading to timely resolutions and justice served.
  • Conducted witness interviews and gathered details regarding incidents to determine best course of action.
  • Enforced traffic laws diligently, promoting road safety and reducing accident rates.
  • Maintained accurate case records and documentation, ensuring proper evidence handling and information sharing among relevant parties.
  • Managed crowd control during events, ensuring public safety while minimizing disruptions to attendees or surrounding communities.
  • Apprehended offenders and conducted interviews and interrogations.
  • Apprehended suspects, read Miranda Rights, and transported offenders to jail.
  • Developed strong rapport with local businesses owners to address concerns about crime or vandalism affecting their establishments.
  • Participated in continuous firearms proficiency, defensive driving and arrest technique training.
  • Performed rescue functions at accidents, emergencies and disasters by directing traffic and administering emergency medical aid.
  • Effectively diffused potentially dangerous situations through verbal negotiation techniques before escalating force was necessary.
  • Prioritized multiple active cases efficiently by continually reassessing urgency levels based on emerging factors such as public safety concerns or new leads.
  • Developed strong relationships with local, state, and federal law enforcement agencies for collaborative efforts in solving high-profile cases.
  • Delivered calm, professional testimony to support case evidence, establish timelines, and offer law enforcement expertise.
  • Performed extensive research on criminal backgrounds and patterns using various databases for accurate suspect profiling.
  • Attended regular training sessions to stay updated on new developments in forensic science and investigation methodologies.
  • Managed surveillance operations effectively, contributing towards timely apprehension of offenders before further crimes were committed.
  • Collected crime scene evidence, examined bodies, and investigated secondary locations to build detailed cases based on sound evidence handling practices.

Deputy Sheriff / Chaplain

Brevard County Sheriff's Office
07.1998 - 10.2005
  • Enforced law and order while building community relationships
  • Served as a SWAT Operator and provided spiritual services and guidance to the sheriff, deputies, and the community
  • Handled high-pressure situations calmly and professionally, minimizing risks to public safety.
  • Served warrants efficiently while maintaining strict adherence to legal guidelines and procedures.
  • Assessed potentially dangerous situations quickly; employed de-escalation techniques when needed to maintain peace.
  • Collaborated with other law enforcement agencies for joint operations, resulting in improved efficiency and effectiveness.
  • Assisted in the training of new deputies, sharing knowledge and experiences to help them excel in their roles.
  • Coordinated with social services agencies like Child Protective Services or mental health specialists as required during specific incidents.
  • Investigated incidents and crimes, collected evidence, and recorded witness statements.
  • Participated actively in ongoing training programs designed to enhance skills necessary for deputy sheriff duties.
  • Testified effectively in court, presenting clear evidence that contributed to successful case outcomes.
  • Demonstrated leadership ability within department ranks by mentoring junior deputies and serving as a reliable source of support for colleagues.
  • Enhanced public trust by providing professional and compassionate assistance during emergencies.
  • Reduced criminal activity through diligent surveillance, proactive policing, and collaboration with local businesses and residents.
  • Negotiated peaceful resolutions during conflict situations, minimizing need for force and reducing community tensions.
  • Administered first aid and emergency assistance at accident scenes, saving lives and stabilizing victims until medical teams arrived.

Education

Criminal Justice Standards & Training Certificate - Criminal Justice

Brevard Community College Criminal Justice Academy
Melbourne, FL
01.2001

Certificate of Bible And Ministry - Biblical Studies

Calvary Chapel Bible College
Lake Arrowhead, CA
01.1996

No Degree - Business

University of Southern California
Los Angeles, CA
01-1989

High School Diploma -

University High School
Irvine, CA
06-1988

Skills

  • Operations Management
  • Team Leadership & Development
  • Financial Management & Budgeting
  • Client Relationship Management
  • Strategic Planning & Execution
  • Marketing & Sales Strategy
  • Product Knowledge & Training
  • High-Level Distributor Relationships
  • Communication & Interpersonal Skills
  • Performance Management
  • Instructor / Teacher
  • Sales Growth & Development

Affiliations

  • AAGO
  • ABC
  • BOMA

Certification

  • How to Think Strategically Course
  • Six Sigma: White Belt
  • Communicating with Emotional Intelligence
  • High-Stakes Communication
  • The Six Morning Habits of High Performers
  • Creating a Culture of Strategy Execution
  • Executive Leadership
  • Negotiation Skills
  • GAF Storm Prep
  • Real Estate Sales Associate
  • KYT (Kundalini Yoga Teacher) Level 1



Interests

  • Mindfulness & Meditation
  • Cycling
  • Hiking
  • Traveling
  • Beach
  • Outdoors
  • Audio Books

Quote

Successful people do what unsuccessful people are not willing to do. Don't wish it were easier; wish you were better.
Jim Rohn

Accomplishments

  • Supervised team of 23 staff members.
  • Developed CEU Courses for DBPR
  • Created Training and Onboarding Curriculum for New Hires, including Sales Training
  • Developed and Implemented SOP's

Work Preference

Work Type

Full TimeContract Work

Work Location

On-SiteRemoteHybrid

Important To Me

Career advancementWork-life balanceCompany CulturePaid time offHealthcare benefitsPersonal development programsTeam Building / Company RetreatsStock Options / Equity / Profit Sharing

Software

Salesforce

Acculynx

Roofr

Eagleview

Microsoft

Adobe

Google Administrator

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
swipe to browse

Timeline

Chief Operating Officer

Tempest Roofing
05.2024 - Current

Chief Operating Officer

Southern Roofing and Renovations
01.2024 - 05.2024

Vice President of National Accounts

Southern Roofing and Renovations
12.2022 - 05.2024

Vice President of Business Development

ProFormance Roofing
06.2022 - 12.2022

Director of Business Relations

Stratus Roofing
09.2021 - 06.2022

Director of Sales and Marketing

Stratus Roofing
06.2020 - 06.2022

Sales and Marketing Manager

Talco Construction, LLC
09.2017 - 06.2020

Owner / Lead Instructor

Warrior Strong, LLC
01.2014 - 09.2018

Instructor

Valencia College
01.2014 - 02.2016

Police Officer / Detective / SWAT

City of Winter Garden
11.2007 - 02.2016

Deputy Sheriff / Chaplain

Brevard County Sheriff's Office
07.1998 - 10.2005

Criminal Justice Standards & Training Certificate - Criminal Justice

Brevard Community College Criminal Justice Academy

Certificate of Bible And Ministry - Biblical Studies

Calvary Chapel Bible College

No Degree - Business

University of Southern California

High School Diploma -

University High School

Similar Profiles

CREATE PROFILE
Brian Lancaster