Summary
Overview
Work History
Education
Skills
Timeline
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Brittany Meronk

Luckey

Summary

Accomplished Field Marketing Manager with a proven track record at Sprinklr. Expertly managing budgets up to $1 Million and enhancing brand visibility and demand generation through strategic event promotion. Skilled in fostering key vendor and client relationships. Demonstrates exceptional project management and financial budgeting abilities, driving cost-effective event execution and boosting attendee engagement.

Overview

8
8
years of professional experience

Work History

Field Marketing Manager

Sprinklr
10.2022 - Current
  • Plan and execute multiple events and trade shows annually with budgets ranging from $5 Thousand to $1 Million.
  • Streamline event planning processes by implementing efficient project management strategies.
  • Provide ongoing support to sales teams during trade shows and first party events, ensuring they have the necessary resources to close deals successfully.
  • Establish relationships with key stakeholders, fostering long-term partnerships for future collaborations.
  • Enhance brand visibility by collaborating with marketing teams to create engaging promotional materials.
  • Manage, maintain, and recommend continuous improvements for all onsite properties and event assets.
  • Enhance lead generation through targeted local events and national trade shows.
  • Manage budgets and negotiated contracts with vendors, ensuring cost-effective event execution.
  • Strengthen client loyalty by delivering memorable experiences that exceeded expectations.

Venue Manager

Sylvania Recreation
01.2019 - 10.2022
  • Oversee all aspects of event facilities to include operations, events, staffing, and scheduling.
  • Build and maintain community relationship that support and engage local and national events.
  • Develop tailored options for clients, resulting in increased loyalty and long-term partnerships.
  • Manage budgets of $400 Thousand and hosted events with up to 3,500 attendees.
  • Analyze financial reports to identify trends and implement cost-saving measures.
  • Cultivate strong relationships with clients, encouraging repeat business and positive referrals.
  • Maintain updated knowledge of industry trends, competitor offerings, and market demands to inform strategic decisions about future event offerings at the venue.
  • Negotiate favorable contracts with suppliers to reduce costs while maintaining high-quality products and services for events.

Events Manager

Sylvania Recreation
01.2017 - 01.2019
  • Remain accountable for all client relations before, during, and post event.
  • Manage event budgets by tracking expenses and negotiating with vendors.
  • Develop social media campaigns to generate excitement and awareness for events.
  • Negotiate contracts for external vendors to enhance event experiences for attendees.
  • Facilitate team meetings with cross-departments to foster communication and address challenges.
  • Manage the scheduling and implementation of events at two multi-functional facilities.
  • Oversee inventory management processes for all exhibit materials.
  • Boost attendee engagement by meticulously planning and organizing trade show booth layouts.

Education

Bachelor of Science - Tourism, Hospitality, And Event Management

Bowling Green State University
Bowling Green, OH
08-2016

Skills

  • Event Management Expertise
  • Event Trade Show Oversight
  • Financial Budgeting
  • Vendor Relationship Management
  • Contract Management
  • Client Engagement
  • Project Management
  • Strategic Event Promotion
  • Brand Promotion
  • Data Collection & Analysis

Timeline

Field Marketing Manager

Sprinklr
10.2022 - Current

Venue Manager

Sylvania Recreation
01.2019 - 10.2022

Events Manager

Sylvania Recreation
01.2017 - 01.2019

Bachelor of Science - Tourism, Hospitality, And Event Management

Bowling Green State University

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Brittany Meronk