Summary
Overview
Work History
Education
Skills
Timeline
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Brittany Riggins

Brittany Riggins

Waterloo,IL

Summary

Professional with strong background in territory management. Proven ability to drive sales growth, build strong client relationships, and develop strategic market plans. Known for fostering team collaboration and adapting to changing market conditions. Expertise in negotiation, market analysis, and customer service. Reliable and results-focused with passion for achieving targets and exceeding expectations.

Overview

20
20
years of professional experience

Work History

Communications/Marketing Specialist

ComWell
02.2022 - Current
  • Collaborated with creative teams to develop visually appealing marketing materials for print and digital channels.
  • Utilized data analytics tools to identify trends and fine-tune marketing strategies for optimal outcomes.
  • Developed comprehensive marketing strategies for product launches, significantly increasing market penetration.
  • Enhanced brand visibility through execution of targeted social media campaigns.
  • Coordinated with cross-functional teams to ensure alignment of marketing objectives with overall business goals.
  • Streamlined communication processes, leading to improved collaboration between departments.
  • Conducted market research to identify emerging trends, informing future marketing strategies.
  • Managed cross-functional teams to successfully execute product launches and promotional events.
  • Increased brand awareness by developing and implementing targeted marketing campaigns.
  • Wrote engaging and successful marketing, advertising, and website copy.

Territory Manager

US Foodservice
03.2019 - 10.2022


  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Researched competitor activity and used findings to develop sales growth strategies.
  • Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction.

Sales

Grey Eagle Distributors
04.2015 - 04.2019
  • Developed tailored sales strategies for each territory, optimizing market penetration and overall sales growth.
  • Improved sales performance, streamlining sales processes and implementing effective CRM systems.
  • Met or exceeded sales goals and worked as team player in supporting other sales.

Marketing Director

YMCA
02.2011 - 2013
  • Deployed well-coordinated campaigns, events and public relations strategies to promote brand.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Created content and promotional materials to drive engagement and conversions.

GM of Two Restaurants

Kinkaid Boathouse and Great Boars of Fire
07.2005 - 10.2010
  • Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
  • Developed and implemented strategies to increase sales and profitability.
  • Managed budget implementations, employee evaluations
  • Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.

Education

Bachelor of Science - Business

Southern Illinois University, Carbondale
Carbondale, IL
05-2009

Skills

  • Time management
  • Product marketing
  • Customer research
  • Mobile marketing
  • Graphic design
  • Sales strategy
  • Digital marketing
  • Branding
  • Communications management
  • Strategic planning
  • Scheduling
  • Market trends
  • Social media management
  • Sales strategies
  • Sales expertise
  • Vendor relations
  • Project management
  • Project planning
  • Media relations
  • Promotional planning
  • Multimedia editing
  • Delivery receiving
  • Marketing campaign strategy
  • Digital advertising
  • Marketing material design
  • Teamwork
  • Teamwork and collaboration
  • Social media strategy
  • Customer service
  • Problem-solving
  • Content creation
  • Problem-solving abilities
  • Multitasking
  • Multitasking Abilities
  • Team leadership
  • Attention to detail
  • Self motivation
  • Creative thinking
  • Time management abilities
  • Team collaboration
  • Verbal and written communication
  • Active listening
  • Problem-solving aptitude
  • Reliability
  • Detail-oriented
  • Professionalism
  • Customer complaint resolution
  • Interpersonal skills
  • Integrated marketing
  • Team building
  • Relationship building

Timeline

Communications/Marketing Specialist

ComWell
02.2022 - Current

Territory Manager

US Foodservice
03.2019 - 10.2022

Sales

Grey Eagle Distributors
04.2015 - 04.2019

Marketing Director

YMCA
02.2011 - 2013

GM of Two Restaurants

Kinkaid Boathouse and Great Boars of Fire
07.2005 - 10.2010

Bachelor of Science - Business

Southern Illinois University, Carbondale