Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
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Brooke Danielsen

Coppell,TX

Summary

Dynamic sales executive with proven skills in lead generation, new market penetration, and strategic decision-making. Expertise in developing client relationships to drive revenue growth.

Overview

14
14
years of professional experience

Work History

Sales Executive

Marriott International, Inc.
Dallas/ Las Colinas
05.2024 - Current
  • Developed strong relationships with clients to enhance customer satisfaction and retention.
  • Executed targeted sales strategies to increase both Special Corporate and Group room revenue.
  • Provided exceptional service during client interactions, leading to positive feedback and repeat business.

Senior Sales Executive, Business Travel

Marriott International, Inc.
Dallas, TX
05.2022 - 05.2024
  • Developed and implemented sales strategies to enhance customer engagement and drive revenue growth.
  • Analyzed market trends and competitor activities to inform strategic decision-making and identify new business opportunities.
  • Conducted regular performance reviews to assess sales targets and align efforts with overall business objectives.

Director of Sales

Aimbridge Hospitality
Denver, CO
04.2019 - 03.2020
  • Developed and executed strategic sales plans to drive revenue growth across multiple segments.
  • Built and maintained strong relationships with key clients, enhancing customer satisfaction and loyalty.
  • Analyzed market trends to identify new business opportunities and optimize sales strategies..

Senior Sales Executive, Business Travel

Marriott International, Inc.
Dallas, TX
09.2016 - 04.2019
  • Established long-lasting relationships with key clients through effective account management and consistent communication.
  • Leveraged strong negotiation skills to maximize profit margins while maintaining exceptional customer service standards.
  • Developed and implemented sales strategies to enhance customer engagement and drive revenue growth.

Director of Sales & Marketing

NewcrestImage
Dallas, TX
09.2015 - 10.2016
  • Developed and implemented sales strategies to enhance market presence.
  • Mentored sales team on best practices for customer engagement and retention.
  • Cultivated relationships with key clients to foster long-term partnerships.

Director of Sales & Marketing

Texas Western Hospitality
Dallas, TX
05.2012 - 09.2015
  • Managed budget allocation for marketing initiatives, optimizing resource distribution.
  • Collaborated with executive leadership to align sales goals with overall business strategy.
  • Spearheaded trade show participation to showcase hotel, generating valuable leads and networking opportunities.

Education

Graphic Design

University of North Texas
Denton, TX

Business Administration

Texarkana College
Texarkana, TX

Skills

  • Customer service
  • Objection handling
  • Lead generation
  • Sales presentations
  • New market penetration
  • Relationship building

Affiliations

Global Business Travel Association

Dallas Regional Chamber

Irving Chamber

Dallas CVB

Irving CVB

Timeline

Sales Executive

Marriott International, Inc.
05.2024 - Current

Senior Sales Executive, Business Travel

Marriott International, Inc.
05.2022 - 05.2024

Director of Sales

Aimbridge Hospitality
04.2019 - 03.2020

Senior Sales Executive, Business Travel

Marriott International, Inc.
09.2016 - 04.2019

Director of Sales & Marketing

NewcrestImage
09.2015 - 10.2016

Director of Sales & Marketing

Texas Western Hospitality
05.2012 - 09.2015

Graphic Design

University of North Texas

Business Administration

Texarkana College