Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Brooke Larson

Olathe

Summary

Senior Strategic Account Manager with expertise in managing high-value accounts across North America, focusing on revenue generation and profitability. Proven ability to develop and execute strategic account plans that align with company objectives, enhancing client satisfaction and retention. Strong track record in identifying key customers and addressing their needs through innovative solutions and effective communication. Demonstrated success in driving growth and improving sales performance through strategic relationship management.

Overview

14
14
years of professional experience

Work History

Senior Strategic Account Manager

Nordson Corporation
Olathe
02.2025 - Current
  • Formulated and executed growth strategies for key accounts across Americas.
  • Negotiated corporate partnerships, securing advantageous pricing and delivery terms.
  • Coordinated annual pricing platforms to align with organizational objectives.
  • Structured and managed capital projects from inception through installation.
  • Analyzed revenue status updates against plans, assessing current revenue and opportunities.
  • Conducted comprehensive gap analysis to ensure budget alignment with revenue targets.
  • Fostered relationships with Nordson Technical Service Manager to prioritize customer needs during downtime.
  • Built strong vendor and customer relationships to maintain existing business and create value-driven revenue.

Strategic Account Manager

Nordson Corporation
Olathe
02.2024 - 02.2025
  • Managed accounts across nine states to maximize revenue from top customers.
  • Developed and implemented strategies for each assigned account to ensure success.
  • Identified top customers generating highest profitability compared to regular accounts.
  • Completed strategic customer account plans aligning with company standards.
  • Communicated trends and pricing issues to address unique sales challenges.
  • Oversaw business pipeline management to foster revenue growth and long-term success.
  • Cultivated value-driven relationships with key clients to enhance engagement.
  • Ensured overall client satisfaction through effective account management.

Application Specialist

Nordson Corporation
Olathe
05.2016 - 02.2024
  • Cultivated relationships with current and new customers to drive top parts and equipment sales.
  • Identified new applications and system upgrades, recommending tailored solutions for enhanced operations.
  • Achieved assigned sales budget through strategic planning and execution.
  • Collaborated with sales team to analyze market trends, competitor activities, and equipment needs.
  • Maintained comprehensive activity reports and line surveys within CRM system.
  • Selected by management for NBS Team to promote new vision through effective communication strategies.
  • Engaged corporate accounts with regular visits, competitive analysis, and presentations to senior leadership.
  • Provided in-field training for new Application Specialist employees on best practices and C4C utilization.

Packaging Equipment Specialist

UltraSource LLC
Kansas City
01.2016 - 05.2016
  • Sold business-to-business packaging equipment targeting meat industry, enhancing market share.
  • Executed proactive outreach to targeted customers, tracking progress through sales process.
  • Delivered exceptional follow-up throughout multi-step sales cycle to secure client satisfaction.

Regional Sales Manager

UltraSource LLC
Seattle
09.2013 - 01.2016
  • Achieved regional sales objectives through effective recruitment, training, and strategic planning.
  • Expanded customer base by building rapport with key clients and identifying new opportunities.
  • Monitored competitive activities within assigned region to inform strategic decisions.
  • Submitted monthly status reports to track progress and performance metrics.
  • Collaborated closely with 5 inside sales representatives to streamline order processing and requests.

Operational Supplies Specialist

UltraSource LLC
Kansas City
09.2011 - 09.2013
  • Quoted customers and communicated with vendors regarding pricing, lead times, and availability.
  • Sourced items tailored to customer needs and preferences.
  • Edited marketing materials including promotions, catalogs, and press releases.
  • Trained employees on system usage and job responsibilities; attended supervisory seminars.
  • Managed a team of 9, overseeing task delegation and scheduling.
  • Conducted one-on-one interviews with potential new hires.
  • Communicated with global customers about orders, shipping costs, and data entry.
  • Participated in trade shows and planned travel logistics for events.

Education

Bachelor of Arts - Psychology

Washburn University
Topeka, KS
05-2009

Skills

  • Sales and business development
  • Account management
  • Revenue growth
  • Strategic planning
  • Project management
  • Customer relationship management
  • Pipeline management
  • Sales presentations
  • Sales negotiations
  • Territory management
  • Negotiation skills
  • Technology proficiency
  • C4C and SAP
  • Full-cycle sales process
  • Microsoft Excel proficiency
  • Microsoft PowerPoint expertise
  • Microsoft Word knowledge

Timeline

Senior Strategic Account Manager

Nordson Corporation
02.2025 - Current

Strategic Account Manager

Nordson Corporation
02.2024 - 02.2025

Application Specialist

Nordson Corporation
05.2016 - 02.2024

Packaging Equipment Specialist

UltraSource LLC
01.2016 - 05.2016

Regional Sales Manager

UltraSource LLC
09.2013 - 01.2016

Operational Supplies Specialist

UltraSource LLC
09.2011 - 09.2013

Bachelor of Arts - Psychology

Washburn University

Similar Profiles

CREATE PROFILE
Brooke Larson