Brooke Parker
Los Angeles,CA
Summary
Goal-oriented sales professional with expertise in account management, relationship development, and identifying revenue opportunities. Demonstrated success in capturing new business, retaining clients, and creating value with solution-based approaches. Proactive in maintaining sales funnels, coordinating referral networks, and capitalizing on emerging market tends. Excellent relationship-building, communication, and leadership abilities.
Overview
9
9
years of professional experience
Work History
Commercial Account Executive
Finch
01.2023 - 09.2023
- Used solution approach to selling and creating value for customers.
- Constructed business case models and identified credible value-based calculations.
- Enhanced profitability by developing over $1MM in pipeline utilizing marketing and sales strategies.
- Collaborated cross-functionally with product, engineering, and marketing teams to provide customer insights and to support new features and product enhancements.
- Identified new business opportunities, developed relationships, and closed deals across multiple verticals.
Founding Business Development Representative
Finch
05.2022 - 12.2022
- Founding member of GTM team at Series A startup: worked with leadership to build business development strategy.
- Generated $1.3MM in qualified opportunities in six months.
- Achieved 130% to quota.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Worked cross-functionally with sales and marketing teams to generate new revenue.
Account Manager
Gelnex
03.2020 - 07.2021
- Boosted sales 10% over year to date by cementing customer relationships and building trust.
- Generated $600,000+ in quarterly sales through effective management of referral networks, successful networking, and cold calling.
- Facilitated communication between departments to coordinate accurate logistical, pricing, and delivery information.
- Built and strengthened long-lasting client relationships based on accurate price quotes and customer-centric terms.
- Negotiated prices for products and freights to reduce cost of acquisition by achieving lower price.
Business Manager
Nordstrom Beauty Department
10.2019 - 03.2020
- Increased business 30% with improved business development and sales strategies diversified across multiple channels.
- Managed day-to-day operations, including personnel activities, strategic scheduling, and customer experience control.
- Identified trends and targeted weak areas for improvement with regular analysis of business and financial data.
- Created, managed, and executed business plan and communicated company vision and objectives to motivate teams.
Store Manager
White House Black Market
06.2018 - 10.2019
- Identified financial strengths and weaknesses by regularly reviewing KPIs and tracking sheets.
- Maximized sales and minimized shrinkage through excellent customer service and employee sales training which increased KPIs by 25%.
- Coordinated efficient incoming and outgoing product movements, as well as successful merchandising strategies which resulted in 15% increase in revenue.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
Multi-Unit Store Manager
Designs by Candice Gwinn
01.2015 - 05.2018
- Increased annual sales revenue by 500% with improved business and promotional strategies diversified across multiple channels.
- Implemented marketing strategies which resulted in 50% growth of customer base.
- Maintained social media presence, wrote creative copy, and organized promotional events.
- Managed purchasing, sales, marketing, and customer service operations efficiently.
Education
Master of Arts - Rhetoric And Composition
University of New Orleans
New Orleans, LA06.2016
Bachelor of Arts - English Language and Literature
Northeastern Illinois University
Chicago, IL12.2006
Skills
- KPI analysis
- Sales strategy development
- Client Base Retention
- Strategic Account Development
- Customer Trend Analysis
- Strategic Planning
- New Business Development
- Territory Management
Timeline
Commercial Account Executive
Finch
01.2023 - 09.2023
Founding Business Development Representative
Finch
05.2022 - 12.2022
Account Manager
Gelnex
03.2020 - 07.2021
Business Manager
Nordstrom Beauty Department
10.2019 - 03.2020
Store Manager
White House Black Market
06.2018 - 10.2019
Multi-Unit Store Manager
Designs by Candice Gwinn
01.2015 - 05.2018
Master of Arts - Rhetoric And Composition
University of New Orleans
Bachelor of Arts - English Language and Literature
Northeastern Illinois University
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