Brooke A. Bullock

As I advance through my senior year at Abilene Christian University, I am eager to further my marketing career in the state of Texas. With the completion of an internship and two recent part-time roles in the field, I have consistently applied my knowledge, fostering a commitment to continuous learning. I am motivated by a passion for empowering and connecting with others and the art, data, sales, networking, relational, and B2B aspects of marketing. I am driven by a love for learning and guided by my faith in Christ.

Christian Homes Adoption Agency- Abilene, Texas

• Currently the 3rd year of volunteering
• Cultivate relationships with families and children in need, fostering meaningful connections.
• Actively engage in events crafted to support the agency's mission on a Christian foundation, contributing to its overarching goals.

Sigma Theta Chi

• ACU Sorority Member- September 2021-Current
• Team and relationship-oriented environment

American Marketing Association

• Member of Houston AMA- December 2023-Current

Professional references available upon request.

Marketing Research- Fall 2023

• Conducted a semester-long research project with a Belton, Texas-based beef jerky company.
• Evaluated the financial impact of rebranding packaging, including logo and color scheme.
• Utilized surveys, data collection, and Excel tests for in-depth analysis.
• Synthesized findings to formulate strategic recommendations for the client.
• Aimed at enhancing overall business performance through effective rebranding strategies.

STAR Finance/Student Managed Fund- Fall 2023

• STAR is a select group of students overseeing a $2 million fund, established as an ACU endowment. Each student manages one S&P 500 sector, overall contributing to the investment portfolio.
• Responsible for managing the real estate sector of the portfolio.
• Selected as Marketing Executive- one of three Fund executives.
• Established and managed the fund's social media, handling external communication, and creating compelling graphic design.
• Grew Instagram following from zero to 60% in less than 2 weeks.

Digital Marketing- Spring 2023

• Gained insights from significant experiences, both through practical experimentations and simulations, emphasizing the importance and proficiency in website SEO, design, analytics, and optimization skills.

Introduction to Business and Entrepreneurship- Spring 2021

• Acquired practical skills of initiating and managing a business, encompassing financial aspects, and strategic marketing approaches to effectively reach and engage target audiences.
• Chosen as one of ten Freshman Business Students for the Spring 2021 Semester to advance and develop a business idea in the Venture Out Program.
• Directed a team of five students in executing the necessary tasks and responsibilities to launch and operate the business successfully.

• Marketing Strategy
• Commercial Real Estate
• Social Media
• Strategic Management
• Operations Management
• Finance Conference to New York- March of 2024

• John C. Stevens Award: Selected based on application scholarship-maintained with academic performance
• Dean's List: 4 of 7 semesters completed